Share this project

Done

Share this project

Done
A family of 7 weights and italics + goodies from outer space!
A family of 7 weights and italics + goodies from outer space!
68 backers pledged €2,811 to help bring this project to life.

About

Naoko, a new typeface project video thumbnail
Replay with sound
Play with
sound
  • Off
    • Français

€2,811

68

H E L L O   T H E R E !

I am Émilie Rigaud and I created the "A is for" type foundry 8 years ago. There I released my own designs such as Coline, Jaakko or the Tongari typeface family, and also typefaces from other designers, such as BTP or Knif mono.

Typefaces released by “A is for” type foundry
Typefaces released by “A is for” type foundry

N A O K O

Naoko is a sans-serif typeface, with an extended width. It comes in 7 weights and their 7 italics, and the wide range of weights, from light to black, makes it very versatile. The black version may seem a bit funky with its big chubby letters, it has a lot of impact and can be used for headlines or when you want to shout something. The light version on the opposite is very elegant and has this "outer space" vanishing touch. The medium and regular weights work very well for setting long texts, for reading. I made the punctuation squarish, the dot is a pure rectangle, to balance the funky side of the bolder weights. This way, the curves of letters are tamed by some serious and squared shapes. A special feature is the accents : they are the same weight accross all 7 weights of the family. They always remain light.

H O W   I T   S T A R T E D

It all started on the 18th March 2017 with one sketch, this one :

Very first sketch for Naoko, by then called Rebound
Very first sketch for Naoko, by then called Rebound

Very black and quite extended letters.
One year later, I decided to actually turn it into a font. After digitizing these letters, I wanted to try sketch some light version of it. And here what it looked like :

Sketches for Naoko light
Sketches for Naoko light

So now that I had drawn these two weights, I had two lovely companions digitally walking hand in hand with each other :

But then, why not add weights in between and create a whole family out of it? So I decided to go for a family of 7 weights + their 7 italics.
Here is the map of the family :

W H A T ' S   L E F T   T O   D O

The design of the two extreme weights are already quite finished, that means I have made the basic character set for the black version and the light version. But I am left with aaall the production of it. Because a character set is not only the 26 letters of the latin alphabet. If you include the numbers, all the accents for the different european languages, the small capitals, the punctuation and so on, each font is actually about 650 signs. So I have to make these 650 signs for the black version, then for the light version, then I have to interpolate it, then I have to make corrections again on these new signs, then I have to interpolate again to get my 7 different weights. And then, once aaaall of this is done, I get to do the same process for the italic. *smile*


H O W   Y O U   C A N   H E L P

First of all, if I know that people bought the typeface and are waiting for it, I'm gonna get EXTRA motivation out of it. It is a long process, as I explained, and producing fonts by myself without knowing if people are gonna like them requires a lot of faith. I usually have faith, BUT, if you buy the Naoko font in advance, you get it for cheaper and I get motivation to finish it. Win-win!

And then, I want to produce some goodies with the font. I already designed these goodies so you can contribute if you want them to become real objects. There is a collection of 5 big stickers playing about time, space and Naoko, and then there is an orange bag with a famous typographic quote that has been "Japanized", so the dog has been replaced by a tanuki, which is an animal that exists only in Japan, and "kitsune" means fox in Japanese. These two animals are often associated in the Japanese folklore. They both can change their appearance to trick humans.

A collection of 5 large stickers
A collection of 5 large stickers
The orange totebag
The orange totebag

And last but not least, a type specimen. This specimen will present the Naoko family and all the details in it have been thought to make a consistent publication, the red grid that you see around the letters for example is inspired by the sheets that Japanese kids use to write their sinograms. The specimen is about Naoko Yamazaki, a Japanese female astronaut and will be printed in two Pantone colours + black. Hopefully if I get enough money we can make the binding a Japanese binding, which would be even more consistent with the rest of the project.

The type specimen of Naoko
The type specimen of Naoko

If the campaign is very successful, the cherry on the top would be to make a Naoko pin's! Like when we were kids, in metal, in kind of a spaced shape, that you would wear on your denim jacket like in the 90's. How cool would that be, hu!

Risks and challenges

T H E B U D G E T

— TOTEBAG NAOKO — 450 €
Printed in silkscreen, 2 colours on orange bag (50 items)

— STICKERS — 290 €
A collection of 5 different ones (100 copies each)

— SPECIMEN — 900 €
Printed in offset with 2 beautiful Pantone colours, 17 x 24 cm, at least 20 pages (I may add more...), saddle-stitching

— SENDING FEES — 300 €
To send all the goodies to *sweet* backers who want them

— KICKSTARTER FEES —190 €

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge €1 or more About $1.15

    TIP THE PROJECT

    Thank you for the help! :)

    Less
    Estimated delivery
    2 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge €4 or more About $5

    STICKERS

    A set of 5 large stickers to celebrate Naoko fonts and some inspiring thoughts.
    (about 7cm high)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge €7 or more About $8

    BAG

    A nice orange totebag, made in France.
    The sentence printed on it is the traditional sentence of typeface designers mixed with the names of Japanese animals.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    8 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge €8 or more About $9

    TYPE SPECIMEN

    Printed in offset with 2 beautiful Pantone colours, 17 x 24 cm, at least 20 pages (I may add more...), saddle-stitching but if we reach more than planned, I will make it a Japanese binding which would suit the idea of this type specimen even better.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    11 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge €11 or more About $13

    STICKERS + BAG

    - the set of 5 stickers
    - the bag

    Less
    Estimated delivery
    Ships to Anywhere in the world
    5 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge €19 or more About $22

    ALL GOODIES

    - the set of 5 stickers
    - the bag
    - the type specimen

    Less
    Estimated delivery
    Ships to Anywhere in the world
    25 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge €50 or more About $58

    NAOKO TYPEFACE : one weight + italic

    You can pick the weight that you prefer, and it will come with its true italic.

    This includes a desktop licence for 1 user and a web licence for up to 500 000 pageviews/month.

    (actual value : 112,50€)

    Less
    Estimated delivery
    Limited 5 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge €100 or more About $115

    NAOKO TYPEFACE : 2 weights + italics

    You can pick the weights that you prefer, and it will come with their true italics.

    This includes a desktop licence for 1 user and a web licence for up to 500 000 pageviews/month.

    (actual value : 225€)

    Less
    Estimated delivery
    Limited 2 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  9. Select this reward

    Pledge €150 or more About $173

    NAOKO TYPEFACE : 3 weights + italics

    You can pick the weights that you prefer, and it will come with their true italics.

    This includes a desktop licence for 1 user and a web licence for up to 500 000 pageviews/month.

    (actual value : 337,50€)

    Less
    Estimated delivery
    Limited 2 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  10. Select this reward

    Pledge €320 or more About $369

    NAOKO FAMILY : all 7 weights + italics

    You will get the whole family of Naoko, in 7 weights, each of them comes as roman and italic, so it makes a pretty nice collection of 14 fonts.

    This includes a desktop licence for 1 user and a web licence for up to 500 000 pageviews/month.

    (actual value : 690€)

    Less
    Estimated delivery
    2 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  11. Select this reward

    Pledge €340 or more About $392

    NAOKO FAMILY + ALL GOODIES

    - All the 14 fonts (7 weights of roman + italic)
    - the pack of goodies (stickers, bag, printed type specimen)

    This includes a desktop licence for 1 user and a web licence for up to 500 000 pageviews/month.

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)