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$317 pledged of $100,000 goal
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By Jason Burt
$317 pledged of $100,000 goal
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What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

1bff4231c8191de5a9c7b373bf58551f original

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

About this project


Stow Fitness has been working hard to solve this problem...and we are proud to say that we have done it!  Most modern fitness equipment has a "space savings" element to it, whether it is designed to go in the corner or slide up against a wall, they just don't meet the expectations.  The equipment ends up being an eye sore in a room, shoved in a room that you really didn't want to work out in, or simply not purchased due to the size of a home or apartment.  Stow Fitness furniture is able to say that the fitness equipment does not take up any space when stowed away in the chair.  If you have room for a chair....you now have room for full size exercise equipment!

 

Stow Fitness Product Line
Stow Fitness Product Line

 

 

Chair - 

  • Commercial fabric that is cleanable with heavy duty cleaners including bleach.
  • Designed by manufacture with 30+ years in Commercial and Residential furniture design.
  • Built to Commercial design standards for high quality and durability.
  • 4 color options to choose from (Including the Special Kickstarter edition green)
  • Built on standard platform so Spin Bike and Weight Bench versions are identical when fitness equipment is stowed.
  • Solid wood, Walnut Matte finish feet.

  Spin Bike

Spin Bike
Spin Bike

 

  • Anti-bacterial Powder Coat finish
  • 40 pound flywheel
  • Fully adjustable handlebars and seat adjustments for different size riders.
  • Resistance adjustment.
  • Technology enabled cadence tracking.  Just connect to your favorite cycling app through bluetooth.  Works with IOS and Android.
  • Phone holder for fitness tracking.
  • Water bottle holder
  • Foldable bike pedals with cages

Weight Bench  

Weight Bench
Weight Bench
  • Anti-bacterial Powder Coat finish
  • Soft cushioned, easy cleanable bench top
  • Includes quick attach dumbbells (2)
  • Includes quick attach kettle ball handle (1)
  • Includes 90 pounds of weight plates to use with dumbbells and kettle ball handle
  • Bench has multiple adjustments for different exercises

Colors Available

 

 

 

Super easy!!  Both the Spin Bike and the Weight Bench are designed to be unfolded and in use in under 30 seconds.  Both of the products use the same door front and lever to release the mechanism holding in the fitness equipment.  After these two steps, the weight bench unfolds completely in two steps while the spin bike unfolds in four.  These steps are designed to be intuitive, simple, and quick for any user.  Please watch the video and feel free to ask any questions.

 

Spin Bike
Spin Bike

 

 

Weight Bench
Weight Bench

 

 

The chair was designed to essentially replace or compliment your existing furniture.  Not all chairs are created equal, but the Stow Fitness Chair will be similar in size to a large recliner or other chair you may have.  The actual dimensions of the chair without the fitness equipment deployed is approximately 46" wide x 38" deep

 

 

  Each of our Chair rewards can be given as a Christmas Present!  Just pick the reward you want, print our Christmas Download off of stowfitness.com, and place it in a card in the tree!  Make Stow Fitness a great gift this Holiday Season!

 

 

 

Back in 2013, I had grown annoyed with the fitness equipment that had started gathering in our living room.  Our family was growing with our soon to come 3rd child, and what was once a combination fitness room and guest room had now become my daughters room.  Fortunately for us, we had a basement to move our fitness equipment to.  Even though we had an option, going down to the old basement while the rest of the family was upstairs was not always a great option.  So with that, many of our weights, yoga mats, exercise ball, and other small pieces of equipment had started to collect in our living room.  It became an eye sore and I decided that there had to be a better solution.  

The project didn't get off the ground immediately, but the thought of solving the space issue for people like myself and those with even smaller spaces stayed on my mind, until I finally started addressing it. 

Early Concept design
Early Concept design

I was fortunate that I was consulting with many different manufacturing companies and had access to resources that could help me start to work on some proof of concept prototypes.  Throughout 2014, I worked on refining my concept and the prototypes.  Engaging engineering resources to help me with concept development and research.  Eventually, I felt confident enough that this was a product that solved a real problem, that many people want would want it, and that needed to come to market!

Chair Design Concepts
Chair Design Concepts

 

In 2015, we increased the resources and started full development of the product.  Working diligently to solve the problem in the most simple way possible to provide a great experience for the end user.  This included many different designs for unfolding the product, stowing the product, and how simple the engagement could be with the end user.  

Weight bench Prototype
Weight bench Prototype

By mid 2016, we were able to develop 2 high quality pieces of fitness equipment that meet all the original design criteria within a common platform for the furniture to be designed around.  

The furniture design and development started with many visual concepts before we finally settled on the final design.  We were able to quickly get the look and comfort level desired after a few different prototypes to provide the final Stow Fitness product line that we are offering today.

Jason

 

 

 

 

Jason Burt - STOW FITNESS FOUNDER

Jason worked at Herman Miller for 15 years in various leadership roles in Operations, Supply Management, Continuous Improvement and many others.  During his time at Herman Miller, Jason was able to learn about the entire development, manufacturing, and distribution processes in the furniture industry.  After his time at Herman Miller, Jason started his own business consulting company, helping manufacturing clients increase their operational capability...and has been consulting for the last 5 years. Over the last two years, Jason has been dedicated and focused on bringing Stow into your home.

Garrett Engineering - Engineering team

Garrett is a Grand Rapids based engineering service provider that works with many clients in the West Michigan furniture industry.  Garrett has also worked on many government projects and with other fortune 500 companies.  

CJ Designs - Furniture Design and Manufacturing

CJ Designs has over 200 years of collective experience in the design and upholstery of furniture. Full product development capabilities, Upholstery, Assembly, and Packaging

New School Advertising - Branding & Marketing

New School Advertising is a Marketing and Advertising company based in Muskegon, Michigan who has been working directly with Stow Fitness to develop a clear brand and marketing plan to drive project success.  

 Wahoo Fitness - Spin Bike Technology

Equipped with Bluetooth 4.0 and ANT+ dual-band technology, the RPM Cadence measures crucial cycling data and wirelessly send it to your iPhone, Android, or GPS Bike Computer.  Just connect Wahoo to your favorite fitness app!

Ironmaster - Weight Bench Dumbbells and Kettleball

In home gyms and world-class training facilities around the world, Ironmaster weight lifting equipment and best adjustable dumbbells are regarded as the toughest and most reliable equipment on the market. Ironmaster weight lifting equipment offers a track record of proven performance through years of abuse while offering the best in ergonomics, space efficiency and safety.  

AS SEEN ON

 

 

Want to write about Stow Fitness? Download our Press Pack!

Any questions or concerns? Email us at hello@stowfitness.com.

 

 

Risks and challenges

Our expanded team has been working in the furniture and manufacturing industry for over 25 years with some of the most renown commercial and residential furniture companies. We have also teamed up with skilled suppliers to bring the technical fitness equipment knowledge necessary to compliment the product line. Even though we have an extremely skilled team and supply base, there are still always risks and challenges that can occur.

We have minimized the risk through multiple prototypes and functional testing at each stage of the process. There are still minimal adjustments that need to be engineered into the final product which create a risk that we will manage through.

Manufacturing Risk -
The majority of our experience is in the engineering and manufacturing of consumer goods. With that, we know that when scaling to mass production, we will need to be extremely diligent to make sure that we create processes that build the best product possible to deliver to our backers.

Lead-time Risk -
We have worked with our suppliers and engineers to predict the schedule from funding to delivery for each of the individual rewards. We have included time for final engineering, Final Testing, Tooling build, and process verification. These are all areas where delays are possible, but the team is dedicated to drive a high quality product to delivery on time for our backers and will do everything necessary to do so.

Capacity -
We have designed our campaign based on the current capability and capacities for us and our supply base. We have had many discussions and planning sessions to try and predict the anticipated demand and have adjusted our rewards accordingly. If demand were to be much greater than anticipated, processes may need to be adjusted to handle the unexpected demand. This would be a “good problem” to have and we do not believe it would create any delays, but we would need to adjust our current plans for tooling and processes to accommodate.

Overall, we expect some same hiccups along the way, but we have been in the manufacturing environment for many years and have the capability to handle these bumps in the road as they come.

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Support this project

  1. Select this reward

    Pledge $5 or more About $5

    Thank You for your SUPPORT!

    We will send you a thank you letter along with a couple great STOW FITNESS stickers. This is a great way to support us if the time is not right to purchase one of our products.

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    Pledge $10 or more About $10

    International Shipments (Order Hold)

    Please support us and have your place in line held with $1399 pricing! We will develop our distribution so we can start delivering internationally after domestic orders are fulfilled. This pricing does not include any taxes, fees, and shipping to international destinations.

    We will contact you soon after the campaign to start working on your order.

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  3. Select this reward

    Pledge $50 or more About $50

    SWAG Package!

    This is a great way to support Stow Fitness! You get a box of STOW FITNESS goodies, including a water bottle, T-Shirt, workout towel, and some stickers!

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    Ships to Only United States
    3 backers
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  4. Select this reward

    Pledge $999 or more About $999

    STOW FITNESS CHAIR & Xmas Download

    SUPER EARLY BIRD: 37% off Retail! (msrp $1599)

    Your chair will be one of the first 50 chairs manufactured by STOW FITNESS. The chair will come with a serial number and a letter of authenticity.

    Your choice of the Spin Bike or Weight bench chair in your chosen color.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Ships to Only United States
    Limited 0 backers
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  5. Select this reward

    Pledge $1,099 or more About $1,099

    STOW FITNESS CHAIR & Xmas Download

    EARLY BIRD: 31% off Retail! (msrp $1599)

    Your choice of the Spin Bike or Weight bench chair in your chosen color.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Ships to Only United States
    Limited 0 backers
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  6. Select this reward

    Pledge $1,299 or more About $1,299

    STOW FITNESS CHAIR & Xmas Download

    19% off Retail! (msrp $1599)

    Your choice of the Spin Bike or Weight bench chair in your chosen color.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Ships to Only United States
    Limited 0 backers
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  7. Select this reward

    Pledge $1,299 or more About $1,299

    KICKSTARTER EDITION & Xmas Download

    19% off Retail! (msrp $1599)

    Your chair will be one of only 25 unique Kickstarter editions, manufactured in green fabric, by STOW FITNESS. The chair will come with a serial number and a letter of authenticity.

    Your will have the choice of the Spin Bike or Weight bench versions.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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  8. Select this reward

    Pledge $1,959 or more About $1,959

    TWO STOW CHAIRS & Xmas Download

    Super EARLY BIRD: 39% off Retail (msrp $3198)

    Your chair will be one of the first 50 chairs manufactured by STOW FITNESS. The chair will come with a serial number and a letter of authenticity.

    You will receive one of each of the chair versions (Spin bike & Weight bench) in your chosen colors.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Ships to Only United States
    Limited 0 backers
    $
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  9. Select this reward

    Pledge $2,159 or more About $2,159

    TWO STOW CHAIRS & Xmas Download

    EARLY BIRD: 32% off Retail! (msrp $3198)

    You will receive one of each of the chair versions (Spin bike & Weight bench) in your chosen colors.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Estimated delivery
    Ships to Only United States
    Limited 0 backers
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  10. Select this reward

    Pledge $2,559 or more About $2,559

    TWO STOW CHAIRS & Xmas Download

    20% off Retail! (msrp $3198)

    You will receive one of each of the chair versions (Spin bike & Weight bench) in your chosen colors.

    You will also have access to a Christmas card download on our website describing your purchase to give as a christmas present until the Chair arrives.

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    Estimated delivery
    Ships to Only United States
    Limited 0 backers
    $
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Funding period

- (32 days)