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$3,184 pledged of $50,000 goal
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By Joe Shull
$3,184 pledged of $50,000 goal
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About

Vegetables get a bad rap. We’re going to giving them a good one.

Veggie Beats is producing an album of wildly enthusiastic songs to get your kids pumped up to eat vegetables. We’re a team of music producers from Denver Colorado making pop songs with a unique goal in mind: Change the lives of children one lunch tray at a time.

How you wonder? Check out the Broccoli song:

There’s a crisis in the cafeteria and a dilemma at the dinner table.

Your kids know more about what can be found in Macklemore’s "Thrift Shop" than what’s in the produce aisle of your local grocery store. Despite the growing availability of healthy options at school, 65% of kids do not eat a single vegetable at lunch. It’s no surprise that kids today are projected to live shorter lives than their parents. Wouldn’t it be amazing if we could make kids excited about eating healthy food through music?

So What's This All About?

We are producing a full-length album about the produce aisle. We're making songs and videos each about a different delicious vegetable. 

Celery, Snowpeas, Bok Choy, Cucumbers, Tomatoes, Carrots, Lettuce, Avocados, Onions, Potatoes, Radishes, Corn, Bell Peppers, and vegetables that haven't even been invented yet!

Why Are We Asking For Your Help?

We're on Kickstarter to raise money so that we can hire big name artists to feature on the rest of our vegetable tracks. We've already established connections with major-label artists and producers to contribute to this project, and now we need to figure out how to pay them. We also need to properly market this album to millions of families and classrooms around the country. 

Let’s change the world

A Korean pop video got the entire world dancing "Gangnam Style." A Kickstarter project from Colorado can get your kids dancing to the Cucumber chorus and stepping the Tomato salsa.

Oh..You Want Rewards???

 
 

Risks and challenges

This will be a challenging project. We will have to coordinate artist to continue the writing and production process, coordinate video and other media, as well as make the right connections to market the product. On top of all that, it's a huge challenge to change the way that kids think about vegetables.

But that's why we are asking for your help.

We have done everything in our power to minimize the risks to our wonderful Kickstarter backers. We have previously produced many full-length album releases. Now we have tracked and written almost half the album, and we have already self-produced most of the music. All that is left is to take this project to the next level, which is where you come in! We already have existing relationships with amazing major label producers, engineers and artists. You can help us take this to the global level.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    Thanks! We'll send you a special thank you for supporting the project and send you updates as the project progresses.

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  2. Select this reward

    Pledge $5 or more About $5

    Broccoli Single.

    We'll send you the Broccoli single, the Broccoli backing track, and an extra broccoli-related cover song as a thank you!

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  3. Select this reward

    Pledge $10 or more About $10

    2 Vegetable Singles

    Get our Kickstarter exclusive single sent in time for the holidays PLUS you'll get early access to our next music video in the Spring.

    Also get the Broccoli content.

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  4. Select this reward

    Pledge $25 or more About $25

    GET THE ALBUM FIRST

    At the $25 level, you'll receive a hard copy version of the album mailed to you as soon as it is finished in spring time of 2016!

    Also, get everything in the $10 package.

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    Pledge $40 or more About $40

    Secret Fruit Songs Mixtape

    Only available at this tier -- we're making an album of Fruit songs just for our Kickstarter backers. We'll send it to you along with everything in the $25 package.

    Deep down in your heart, you knew vegetable songs weren't enough. There had to be a fruit songs mixtape.

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  6. Select this reward

    Pledge $40 or more About $40

    Secret Fruit Songs Mixtape

    Only available at this tier -- we're making an album of Fruit songs just for our Kickstarter backers. We'll send it to you along with everything in the $25 package.

    Deep down in your heart, you knew vegetable songs weren't enough. There had to be a fruit songs mixtape.

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  7. Select this reward

    Pledge $50 or more About $50

    Package for the Holidays

    We'll send you a wrapped hard copy of the Holidays Single along with 3 Broccoli tattoos as featured in the music video. A great gift for the holidays!

    Also get the $25 rewards

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  8. Select this reward

    Pledge $75 or more About $75

    T-Shirt + Album + Fruit Songs EP

    The superfan package! Get a T-Shirt and everything at the $40 tier.

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    Pledge $75 or more About $75

    Veggie Beats Cutting Board

    A Custom Cutting Board designed and produced exclusively for the Veggie Beats team. Made of machine-cut reclaimed butcher block oak.

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  10. Select this reward

    Pledge $85 or more About $85

    T-Shirt + Holidays Package

    Get our Veggie Beats Broccoli T-Shirt AND the $50 Holidays package. What a deal.

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  11. Select this reward

    Pledge $120 or more About $120

    Cutting Board + Holidays Package

    Get our exclusive Veggie Beats butcher block cutting board AND the Holidays single package as a thank you ($50 tier).

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  12. Select this reward

    Pledge $150 or more About $150

    HOLIDAYS SUPERCHEF. Recipes and Cutting Board

    We'll send you Veggie Beats exclusive booklet of recipes collected from some of Colorado's Top Chefs with your brand new cutting board.

    You'll also receive our $50 tier Holidays package as a thank you.

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  13. Select this reward

    Pledge $185 or more About $185

    SUPERCHEF w/ T-Shirt Pride

    Get the Cutting Board, Recipes, AND the T-Shirt. A HUGE package that includes the $50 holidays package as well.

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  14. Select this reward

    Pledge $200 or more About $200

    Christmas + Fruit Song EP + Holidays Carol Message

    We'll send you and your loved ones a personalized message from the team as well as a Holiday carol song by us, but selected by YOU.

    Also receive the the $50 Holidays package AND the Fruit Songs EP.

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  15. Select this reward

    Pledge $500 or more About $500

    SHRED LIKE A BROCKSTAR

    Our resident guitar and veggie shredder Joe Shull will come to your house and give you a 60-minute guitar lesson. A professional guitarist and teacher for 8 years, He'll teach you everything he knows about how to be a Guitar Hero

    Joe Shredding Examples:
    https://www.youtube.com/watch?v=-s3i46W_umg

    https://youtu.be/xkljYoQcDFc?t=3m12s

    (Free shipping in the Denver Area. Outside of CO, must provide lodging and airfare)

    You'll also receive the $40 (album and fruit mixtape) package as a thank you.

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    Pledge $500 or more About $500

    RAP LIKE A BROCKSTAR

    Our resident rhyme master in chief, Russell Hedman, will come to your house and give you a 60-minute vocal/rap lesson where you will write an awesome verse for a song of your choice. A professional wordsmith by day and night, Ben will teach you to weave the tasty rhymes of your dreams.

    (Free transport in the Denver Area. Outside of CO, must provide lodging and airfare)

    You'll also receive the $40 (album and fruit mixtape) package as a thank you.

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    Pledge $1,500 or more About $1,500

    Produce Like a Brockstar

    Our Produce producer team of Russell H. and Joe S. will come to your house and create an entire song with you completely from scratch. They will bring all instruments and gear and take you through the process from the ground up.

    It's a complete musical journey in an afternoon.

    (Free transport in the Denver Area. Outside of CO, must provide lodging and airfare)

    You'll also receive the $75 (T shirt, Album, fruit mixtape) package as a thank you.

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    Pledge $3,500 or more About $3,500

    Do you have an item or brand that you want represented in the Veggie Beats album? For $3,500, we will feature your (kid friendly) brand in one of our radio-ready songs on the Veggie Beats album.

    (pending approval, we will reach out for a meet and greet)

    You'll also receive the cutting board and all prior rewards as a thank you.

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    Pledge $10,000 About $10,000

    Title sponsor.

    We'll make you the big, awesome title sponsor of the album. "(You) presents Veggie Beats." There's room for only one, will it be you?

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Funding period

- (34 days)