Let me explain!
1.) This book is going to be self-published. That means I need the money to write, edit, format the book, hire a photographer, and physically publish the book at a printing company. It will look just like a regular book you buy in the bookstore (or on Amazon) but instead of a publishing house in NYC making that happen, I AM going to make it all happen, with the help of other experts.
2.) That's where Kickstarter comes in. By backing this project (pledging support) then I will have the funding to publish this book. And, in return, you get the reward level you choose -- whether it's the softcover or the hardcover version, a deck of motivational postcards, coffee with me, etc.
3.) Does that make sense? Thanks for reading! If you have any other questions, please ask!