Funded! This project was successfully funded on June 27, 2013.

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A documentary by Jason Cooper, Jay Armitage and Chris Gartin telling the story of the crowdfunding revolution and the people behind it.

BREAKING NEWS: Fisher Stevens, Chris Smith and Wally Pfister join our team as advisors. Fisher won an Oscar for 'The Cove', Chris won The Grand Jury Prize at Sundance for 'American Movie' and Wally won an Oscar for Best Cinematography on 'Inception' find out more here.

Fisher Stevens, Chris Smith and Wally Pfister join Kickstarted team as advisors.
Fisher Stevens, Chris Smith and Wally Pfister join Kickstarted team as advisors.

Kickstarted will share the inspiring and dramatic stories of the artists, makers and entrepreneurs who are harnessing the power of the crowdfunding to achieve the impossible.

Why should you back this film project?

1. We are documenting the next big revolution. Crowdfunding is disrupting everything and this is a moment that must be documented.
2. These are stories that inspire. Crowdfunding is creating a new version of the American Dream.
3. "Kickstarted" is much more than a movie, as a backer you will get up to the minute content of the latest happenings in this brave new world.
4. We are committed to this project and to our backers. We want nothing more than to continue sharing the stories of the crowdfunding revolution.
5. Join the community. Together, we are crowdfunding and crowd-creating the movie about crowdfunding. You will have a real voice in this project and a front row seat for the world's next dynamic shift.

Check out our teaser trailer and hear from the directors:

At its core, Kickstarted is about more than the creation of a crowdfunded economy. It’s about the passionate, driven and dedicated people who are forging the future of creativity and entrepreneurship. These dreamers have put everything on the line – their futures, reputations, social equity, even their souls – hoping that the crowd will believe in them and their ideas.

CHECK OUT OUR LATEST FEATURES FROM MASHABLE and the LOS ANGELES TIMES

We've also been featured in:

In making this film, we also made some news ourselves when we helped uncover a potential crowdfunding fraud. Here are a couple of our favorite stories on it.

Update: We're adding new interviews to our schedule everyday. In the next few months we plan on interviewing Erik Dahlman of Albino Dragon, Antony Evans of Glowing Plant, The O'Neals from Brotherwise Games, Jeremy Snead from Video Game: the Movie, Gabe Durham of Boss Fight Books, Jamey Stegmaier of Euphoria and many, many more.

In this film, we follow a few of these creators’ remarkable stories from start to finish as they rally their communities, raise funds and then face the unparalleled pressure of delivering something that lives up to their own, and the crowd’s, expectations. As these inspiring journeys unfold, the film will feature exclusive interviews and insights from crowdfunding leaders and experts to help paint the big picture of this crowd-powered movement. Of course, it will also explore our own crowdfunding story as we ask you to help us achieve our dream: to make a documentary film about the creative revolution.

Kickstarted is not affiliated with or endorsed by Kickstarter. It is an independent documentary about crowdfunding and the creators using it. Our goal is to tell the personal stories of crowdfunding and to present an unbiased look at the future of this exciting new model.

Join Our Community and Allow Us To Finish The First Film About, For and By The Crowd

Kickstarted has been in production for over a year. We have spent countless hours researching, developing and filming with crowdfunding newsmakers like Zach Braff, Amanda Palmer, Maxwell Salzberg, Lisa Fetterman, John Vanderslice, Brian Fargo and many more. We’ve taken this film as far as we can with our own resources and now need your help to complete it. In making a documentary about crowdfunding, we are going to harness the power of the crowd in every way we can. That includes:

Crowdfunding the film. Our Kickstarter campaign is the first step. Your contributions today will help us fund the remaining production of the film and release it early next year.

Crowdsourcing our team. We are going to invite the community to join our production team and contribute music, graphics and even video. We can’t tell this story alone.

Crowdsourcing our talent. Kickstarted will feature the best crowdfunding stories, and we want our backers to help us discover them. We will have an open forum for our backers to share their own projects – or just ones they love – for potential inclusion in the movie.

Our Kickstarter goal of $85,000 will allow us to finish filming and help cover our expenses including pay for our crew, equipment rentals, editing, music and graphics. Below is a breakdown of how the pledge money will be spent.

Remember: Kickstarter is all or nothing, so if we don't meet our goal we get nothing and your pledges won’t go through.

Of course, $85,000 is the bare minimum. Every penny raised beyond that goal will go back into the film and be used to create more content. With additional funding we can dramatically expand our scope, film in more locations, with more people, license more music, add animation, better graphics and much more.

Finally, in success, we want to give back to the crowdfunding community. We are a participating member in Kicking It Forward and pledge to give 5% of any profits back to other crowdfunding projects.

We have awesome rewards lined up to help spread the Kickstarted love including a downloadable copy of the film (our most popular reward at $25), a collector’s edition DVD complete with hours of extra features, tickets to our premiere party and producer’s credits. We also have cool crowdfunding swag to show off your status as a key part of this exciting cultural and economic revolution.

Some of our awesome rewards including a poster from letterpress artist Kevin Bradley (final design is TBD) and our $40 reward: a tote to show off your crowdfunding pride (backers will choose the final design).
Some of our awesome rewards including a poster from letterpress artist Kevin Bradley (final design is TBD) and our $40 reward: a tote to show off your crowdfunding pride (backers will choose the final design).

Each person that contributes – even if it’s just a couple of dollars – joins our growing community of crowdfunding enthusiasts. Every contributor will have exclusive access to the production blog and our Digital Backer Kit. Throughout production and beyond, we will update the kit to provide information and content about the world of crowdfunding. It will include a white paper on how best to launch your own crowdfunding campaign, advice from prominent crowdfunding creators and experts, and exclusive news about upcoming projects. We will also curate a series of live Q&As with crowdfunding experts and creators.

Backers will also get first access to complete copies of all of our crowdfunding interviews and extra content. You can check out the videos below and our YouTube page here to see a few we’ve already posted.

Our goal is to submit the final version of the feature into festivals early in 2014, as well as to screen it at relevant events. Our backers will get the digital download and DVD versions of the film around the same time. From there, we will look to distribute the movie theatrically and through digital download.

THANK YOU FOR YOUR PLEDGE.

Please pass on the trailer and tell your friends about the project. We hope to get a lot of people to see this film, hear these stories and learn more about the crowdfunding revolution. Many thanks!

Jason and Jay

Risks and challenges Learn about accountability on Kickstarter

We face the same challenges as any film currently in production, which include expensive equipment losses, data destruction or worse. Still, we’ve been at this for many months already and have a ton of footage in the can. We just need to take those last few steps. Barring a catastrophe or the end of the world, we will make this film.

The real 'risk' is that the scope, tone or projected timeline of the project could change. That's the nature of documentary filmmaking. We don't have a set opinion on crowdfunding that we are out to prove (which would be easy). We have hypotheses that we want to explore, and that might evolve. More importantly, we can't say for certain where the personal stories of our crowdfunding subjects will take us. That's the exciting part, and we can't wait to share that with the world.

Regarding our rewards, it is our intention to deliver all the physical rewards (except the DVD) out to backers sometime over the summer. PLEASE NOTE: the final designs of the posters and tote bag are subject to change, although we will try to keep them similar. After that, our goal will be finish the film for January 2014 and release it to our backers. The premiere party and final delivery dates are subject to our production schedule, which may shift over the course of the next few months.

A little fine print:
For the consultations and the interview reward levels: we will do our best to do these in person but can make no guarantee. We will be filming throughout the summer, mostly in LA and hopefully beyond (think NYC, SF, Austin, Chicago). We will do our best to make our schedules align, but things are subject to change. We cannot cover any related travel costs.

If we do interview you, it will only be distributed if you sign the proper release forms. We will also have final cut on what is sent out to our backers and included in the film.

Making a documentary is a hard, complicated process. However, we are already in great shape and are all in to make an incredible film about this incredible movement. It's going to be an awesome journey, and we thank you in advance for helping to make it possible!

FAQ

  • No. "Kickstarted" is an independently produced project with no association or endorsement form Kickstarter or any crowdfunding platform. This film will look at the crowdfunding movement as a whole and focus on the individual project creators regardless of where they crowdfunded their endeavors.

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  • Crowdfunding is when a creator asks the ‘crowd’ – their community, families, fans, friends, anyone – to pool together money in order to fund an idea or business. Often, the backers receive a reward or benefit for their contribution: a small thank you item, access to the created project or even equity. Crowdfunding is actually an old school concept (taxes and pledge drives are traditional examples). However, crowdfunding has seen a huge surge in popularity thanks to platforms like Kickstarter, Indiegogo, and Rockethub that have made the tools available to anyone. Crowdfunding has exploded into a massive digital marketplace where millions of ideas, businesses and creative endeavors are vetted and funded by the public at large.

    Crowdfunding is now at a critical moment. Thanks to well-financed successes like http://www.kickstarter.com/projects/ouya/ouya-a-new-kind-of-video-game-console ($8.5MM), the http://www.kickstarter.com/projects/597507018/pebble-e-paper-watch-for-iphone-and-android ($10.2MM) and the http://www.kickstarter.com/projects/559914737/the-veronica-mars-movie-project ($5.7MM) it’s hitting the mainstream. As it does, it continues to disrupt the traditional modes of creation in every industry it touches from film to fashion to finance. Almost anything can be and will be crowdfunded. Last year alone, over one million projects and businesses received $2.7 billion dollars in funding from the crowd. The market is on pace to double in 2013.

    The reason for crowdfunding’s popularity is simple. It is freeing people to attempt bold ideas independently, while the ‘crowd’ holds the ultimate power in deciding what gets created and what doesn’t. With crowdfunding, there are no middlemen. Kickstarted will be the first film to look at how these dynamic changes will impact the future of creativity and innovation, but also how it translates to the personal successes and heartbreaks of the pioneering creators who are embracing this new model.

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    THANK YOU! Without your support we can’t tell this amazing story.

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    THE DIGITAL BACKER KIT, which includes exclusive access to the production blog, a ‘crowdfunding best practices’ white paper and backer-only video interviews with crowdfunded project creators and experts.

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    LIVE STREAM THE MOVIE // Much like a movie ticket, you'll get access to join any one of five live, online, backer-only screenings. These screenings will take place a few months after the film’s world premiere. You'll also get the digital backer kit.

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    "CROWDFUNDING" TOTE BAG + THE DIGITAL DOWNLOAD. Show your crowdfunding pride with our "Crowdfunding" tote bag. You'll also get the digital download, the backer kit and your name in the credits.

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    New Reward! // CROWDFUNDING 101 PACKAGE Get a copy of KICKSTARTER FOR DUMMIES, signed by author Aimee Cebulski, plus a digital download of Kickstarted and the backer kit. Between the book, film and backer kit, you'll have everything you need to understand the crowdfunding revolution and the know how to launch your own projects in the future.

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    EARLY BIRD SPECIAL!!! // "KICKSTARTED" DVD + THE TOTE + THE DIGITAL DOWNLOAD. // Move fast and save $10 on the DVD package. You'll get a backer's edition DVD of the film complete with hours of extra footage, plus the tote, a digital copy of the film, the backer kit and Special Thanks in the credits. Includes shipping.

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    LIMITED EDITION LETTERPRESS "CROWDFUNDING" POSTER // This suitable for framing poster will be designed and handmade by world-renowned letterpress artist (and Kickstarter success story) Kevin Bradley. You'll also get the DVD, tote, digital download, backer kit and Special Thanks in the credits.

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    JOIN US AT THE PREMIERE SCREENING & PARTY IN LA. This is an exclusive invite for you and a guest to the premiere screening event when the film is finished. Travel and lodging not included. You’ll also get the poster, DVD, tote, digital download as soon as it's ready, backer kit and special thanks in the credits.

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    1-HOUR CONSULTATION WITH THE "KICKSTARTED" PRODUCERS ON YOUR CROWDFUNDING PROJECT. Plus all of the above.

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    Hand painted, by co-director Jay Armitage, "CROWDFUNDING, THIS IS WHERE IT'S FUCKIN AT" BOX CANVAS PAINTING Plus the poster, DVD, tote, digital download as soon as it's ready, backer kit and a special thanks in the credits

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    BE IN THE FILM! // We will interview you about your own crowdfunding project or experience and then distribute that interview on all of our digital platforms including our site, the DVD, and hopefully even within the film (we're taking this doc seriously, so your interview will need to make sense). This is perfect if you are planning your own Kickstarter or crowdfunding campaign and want to reach more crowdfunding enthusiasts. Plus everything above.

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    All of the above, an EXECUTIVE PRODUCER credit for the film and many, many thanks! As a generous backer, we will probably also give you many high fives.

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- (30 days)