$8,047
pledged of $14,800 goal
104
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, June 1 2018 12:30 AM UTC +00:00
Tim LampeBy Tim Lampe
First created
Tim LampeBy Tim Lampe
First created
$8,047
pledged of $14,800 goal
104
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Fri, June 1 2018 12:30 AM UTC +00:00

About

Morgenmete is a food journal exploring the absurdity of life through the setting of breakfast. 

Not your typical food journal, Morgenmete is a bi-annual print journal covering breakfast that combines humorous writing, photography and illustrations in a sendup of curated culture. 

A few feature spreads from Issue 01 featuring art by Andy J Miller, Danielle Evans, Tommy Perez and Amber Vittoria
A few feature spreads from Issue 01 featuring art by Andy J Miller, Danielle Evans, Tommy Perez and Amber Vittoria

After months of rigorous work, and many expensed breakfasts, Morgenmete Issue 01 is ready to head to your doorstep. Well, almost. The first issue is completed, and this campaign will help make printing a reality. For less than the price of a Sunday brunch, you can bring this vivid breakfast publication to your home. 

We're working closely with Hemlock Printers to make sure the physical journal is stunning, incredible to hold and a print piece you'll be proud to display. 

Issue 01 features new, incredible work from the following artists:
Jason Travis, Andy J Miller, Danielle Evans, Tommy Perez, Grace Danico, Amber Vittoria, Andrea Sparacio, Pablo Alfieri and Paloma Rincón, Cristina Vanko, Josh LaFayette, Felicia Rein, Kaitlin Boyle, Laura Lynn Johnston, Jason and Natalie Hales.

In Issue 01, you’ll find the following features and stories:

An Incredible True Story of One Man’s Near-Breakfast Experience
One countryman gets so close to breakfast and lives to tell his tale

The Art of Syrup: Living a Viral Lifestyle
We interview syrup artist Danielle Evans and get her advice for aspiring viral artists in the syrup-based genre

Game of Scones: A Virtual Brunch Experience
A feature story exploring the world’s first breakfast VR experience where you’re tasking on finding the perfect brunch spot for a party of 8 to seat 

Sex for Breakfast
A photo essay by Paloma Rincón and Pablo Alfieri of Hello Playful

I’m a Normal Person Who Has a Countdown Clock in my Kitchen
Exploring the story of one man who lives like everyone else except he has a countdown clock hovering over him for breakfast

Champions of Breakfast
An original photo essay from LA photographer Jason Travis

We Leave This Planet The Same Way We Arrived: Wondering Why Turkey Bacon Exists
An original op-ed from internet superstar Josh LaFayette exploring the most polarizing breakfast item

I’m Not a Dunkin Donuts Employee, I’m a Donut Curator
We check in with a local DD employee who considers himself the ultimate donut box artist

This Isn’t Brunch, This is War. Get Your Head in the Game, Assholes. Profiles of those few who dare to get the brunch bod of their dreams.

Media Release: We Cannot Disclose the Percentage of Pulp in this Orange Juice
Breaking news on the pulp front is presented in this official media release

Best Coffee in Town: Wi-Fi Edition
Coffee is only as good as the lightning fast wi-fi connection a coffee-shop brings

From the Guy Who Brought You the Summer of Ice Cream Sandwiches

What is my background? I'm an Atlanta-based art director who has made bright and colorful brand work for MailChimp, CNN, Slack, Target, Samsung and others. 

Brand content work from Tim Lampe
Brand content work from Tim Lampe

My first print explorations were crafting newspapers around a summer of ice cream sandwiches and Link in Bio, an absurd look at self-promotion. Since I was a kid, humorist writing has been with me but not until now did I embrace my inkling to explore breakfast in a satire setting. Everything has been leading me to this.

Summer of Ice Cream Sandwiches newspaper and images from Link In Bio, an absurd look at self promotion
Summer of Ice Cream Sandwiches newspaper and images from Link In Bio, an absurd look at self promotion

I've had published writing on CNN, VSCO and First We Feast, and TIME Magazine has named me one of the Top 50 Instagram Photographers. I spent the last two years writing 10,000 words on breakfast and learned a ton.

Some features and writing I've had published through the years
Some features and writing I've had published through the years
Feature spreads from Issue 01 featuring art from Felicia Rein, Cristina Vanko, Pablo Alfieri and Paloma Rincón
Feature spreads from Issue 01 featuring art from Felicia Rein, Cristina Vanko, Pablo Alfieri and Paloma Rincón

We have some delicious rewards for breakfast enthusiasts

We have amazing custom pins, tote bags, postcard packs, breakfast pennants and more. You’ll also have an opportunity to pledge patron support and get your name in the first issue, an opportunity to bring me into your team for art direction for a day, and sponsorship opportunities if you feel your brand aligns well with this.

Pancake Like Enamel pin mock-up
Pancake Like Enamel pin mock-up
Mock-up for Tote Bag Design. Final printing through our friends at Baron Press in Atlanta.
Mock-up for Tote Bag Design. Final printing through our friends at Baron Press in Atlanta.
5 Postcard Pack featuring artwork from Issue 01
5 Postcard Pack featuring artwork from Issue 01
Custom 9x27 pennant produced with our friends at Oxford Pennant
Custom 9x27 pennant produced with our friends at Oxford Pennant

I’m also introducing the Morgenmete Breakfast Club, not your ordinary membership, but one that keeps serving breakfast all year long. You’ll receive 4 newspapers, one per quarter, along with an exclusive look at future issues and behind the scenes, as well as your very own membership card. Nothing has been this cool since you last used your Blockbuster card.

What's the goal of the Morgenmete Breakfast Club? This is something I've been wanting to develop, and hope that I can build a fun community around. Producing a small 6-10 page newspaper each quarter allows me to experiment with new writing and design executions on a smaller scale. For patrons who support this, I want to be able to champion what they love about breakfast and have them in this work.

Breakfast Club features quarterly newspapers and exclusive updates
Breakfast Club features quarterly newspapers and exclusive updates

There's a reward tier for every breakfast fan here

For less than the cost of a Sunday brunch, you can get your hands on the journal that’s ten times more entertaining than having to wait in line for brunch with people you haven’t seen in two years. You’ll thank me when you get through the first issue. Below is a quick breakdown of some of the tiers of rewards we're offering for this campaign.

These items are exclusive to this campaign and won't be available anywhere else. 

 
 

Still looking for more details? 

We're excited to be working with Hemlock Printers (Kinfolk, Gather, Drift) on printing Issue 01. I'm obsessed with high-quality detail in independent journals and it's going to feel really special to have this in your hands.
Size: 8.5 x 11 (US Letter)
Pages: 84 pages
Cover: 100lb Coronado Stipple Cover
Paper Stock: 80lb Lynx Opaque Text
Binding: Perfect Bound

Why Kickstarter? It's is the best place to help us build a community around breakfast, and the editorial we've created here. Periodicals have found a good fundraising home here, and we're excited to offer amazing rewards for supporting this first issue.

Budget: Although the journal is designed and finished, we are looking forward to a good size print run initially, and this budget is the bare minimum of what we need to print and produce this journal, as well as making and shipping incredible rewards for backers. 

Budget Breakdown:
Printing: 55%
Rewards: 18%
Shipping and Fulfillment: 18%
Kickstarter Fees: 9%

Timeline for Issue 01
May - Kickstarter campaign
June - Goes to print at Hemlock Printers, KS Rewards produced
Early July - Printing completed
Late July - Fulfillment and shipping, should arrive for the majority of US pledges August - Arriving around the world for international shipping

Shipping: I've done my best to estimate and budget closely for shipping costs domestic and international, and kept shipping costs low for US-based orders, but international order shipping is a little higher to account for pricier shipping.

Thanks to the following vendors for their amazing support in making this journal and the rewards a possibility:

Hemlock Printers: They've been an incredible printing and fulfillment partner so far and I'm excited to print this through them.

Oxford Pennant: I've done custom pennants through these guys and they're top quality and you're going to want to own one of the custom pennants we're producing with them.

Baron Press: The best screen-printing in Atlanta is going to be printing out on the tote bags available for rewards. We're excited to work with David.

Special Thanks to these Amazing People:

Andy J Miller for consulting and encouraging me to keep this going
Danielle Evans for consulting, indulging in my ideas and bringing honesty to this process
Laura Lynn Johnston for jumping in and editing, proofreading, helping craft some of the most important writing on this issue
Nevin McRay for producing and editing the video for this Kickstarter and directing me on camera like a champ
Jason and Natalie Hales for helping me execute and produce an incredible cover and feature shoot
Cristina Vanko for consulting, filling in on an illustration last minute and being a general badass
Ryann Hogan for constant encouragement and championing me at every step.

Risks and challenges

I'm confident on being able to hit the dates I've estimated in this campaign, but as with anything, there could be production delays on the rewards. The good news is the content is produced, the journal is laid out and ready to go, and we've been working with Hemlock Printers to hit the estimates outlined here.

I'm excited to welcome international orders to this campaign but it's expensive to ship this journal and the rewards outside the US, so please be patient with the process.

I'll be putting out consistent backer updates on production and shipping to make sure you're away of the process of getting your copy.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $5 or more About $5

    Thank You Card and Secret Email List

    A custom designed breakfast card expressing our sincerest thanks for contributing to this magazine, signed by the Morgenmete team. You’ll also be subscribed to the secret breakfast email newsletter, with exclusive content from Issue 01 and other delicious content.

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
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    Pledge $15 or more About $15

    The Croissant Enthusiast - Postcard Pack

    A collection of five 4x6 postcards featuring various art from Issue 01. Great for sending to your friends bragging about the breakfast you just had!

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Five 4x6 postcards
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    Pledge $25 or more About $25

    The Weekend Brunch - Morgenmete Issue 01

    For less than the cost of a Sunday brunch, you get the first print issue of Morgenmete Issue 01 exploring the absurdity of life through the setting of breakfast. You’ll laugh, you’ll be hungry, you’ll leave wanting to put a little extra syrup on things. This reward is the fruit of our labors and we can’t wait to get this in your hands. This is the big one.

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Morgenmete Issue 01 in Print
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    Pledge $35 or more About $35

    The Palmable Pancake - The Pin Bundle

    We heard enamel pins are so hot right now so we made our own and it’s likely to be the hottest breakfast pin related accessory for your jean-jacket or bag this summer season. Don’t miss out on your chance to get a bundle that includes Morgenmete Issue 01 along with the exclusive pin for backers.

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Morgenmete Issue 01 in Print
    • Popular Pancake Pin
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    Pledge $40 or more About $40

    The Side of Bacon - The Postcard Bundle

    Now you can have your hands on both the postcard set of art from Issue 01 along with the full print mag for Issue 01. It’s true you can have everything you want in life.

    Includes:
    • Thank You Card
    • Five 4x6 postcards
    • Secret Email Club Subscription
    • Morgenmete Issue 01 in Print
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    Pledge $50 or more About $50

    The Omelette du Jour - Pennant Bundle

    You’ll receive the print issue of Morgenmete Issue 01 and have the honor of displaying a delightful “Omelette You Finish” pennant on your wall produced by Oxford Pennant.

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Morgenmete Issue 01 in Print
    • "Omelette You Finish" Breakfast Pennant
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    Pledge $50 or more About $50

    The Mobile Breakfast - Tote Bag Bundle

    We love tote bags, and honestly, we’ve road tested many breakfast items in this tote bag you’re able to pledge for. Carry all your portable breakfast items and anything else you wish in your custom tote from Morgenmete

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Morgenmete Issue 01 in Print
    • Breakfast Tote Bag
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    Pledge $80 or more About $80

    The Cronut - Tote Bag and Pennant Bundle

    You’re looking to proudly display your love of breakfast and take it on the go. This bundle includes Morgenmete Issue 01, the “Omelette You Finish” pennant and the exclusive tote bag

    Includes:
    • Thank You Card
    • Secret Email Club Subscription
    • Breakfast Tote Bag
    • "Omelette You Finish" Breakfast Pennant
    • Morgenmete Issue 01 in Print
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    Pledge $100 or more About $100

    Morgenmete Breakfast Club Membership

    We love clubs. We believe you’ll want to be a part of this breakfast club, so we’re offering up some goods. You’ll get a year membership in the Morgenmete Breakfast Club, which includes one quarterly print newspaper, a preview of new issues, and a custom-crafted membership card.

    Includes:
    • Thank You Card
    • Morgenmete Issue 01 in Print
    • 1 Year Morgenmete Breakfast Club Membership
    • Four Quarterly Newspapers
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    Pledge $150 or more About $150

    The Breakfast Reseller - Retail Pack

    You love breakfast and think this title would go well in your small shop or supplied to your team. This pack includes 10 copies of Morgenmete Issue 01 at a 40% discount so you can proudly display them on your shelves or for your team.

    Includes:
    • Thank You Card
    • 10 Copies of Morgenmete Issue 01
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    Pledge $160 or more About $160

    The Breakfast Completist

    You want all the exclusive items and to be part of the club. We want to offer you the chance to get EVERYTHING. This includes a one-year Morgenmete Breakfast Club membership, the exclusive enamel pin, tote bag, pennant, postcard pack.

    Includes:
    • Thank You Card
    • 1 Year Morgenmete Breakfast Club Membership
    • "Omelette You Finish" Breakfast Pennant
    • Four Quarterly Newspapers
    • Popular Pancake Pin
    • Morgenmete Issue 01 in Print
    • Five 4x6 postcards
    • Breakfast Tote Bag
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    Pledge $250 or more About $250

    The Breakfast Patron

    Your generosity and belief in breakfast do not go unnoticed. You’ll receive a breakfast pennant and will be immortalized with a generous credit in the first print issue of Morgenmete. Feels good to see your name in print. You'll also be enrolled in the Morgenmete Breakfast Club for a year.

    Includes:
    • Thank You Card
    • Morgenmete Issue 01 in Print
    • 1 Year Morgenmete Breakfast Club Membership
    • "Omelette You Finish" Breakfast Pennant
    • Four Quarterly Newspapers
    • Patron Credit in Print Issue 01
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    Pledge $1,000 or more About $1,000

    Tim Lampe Art Direction Residency

    With this reward, Tim Lampe will come in to work with your company for one working day and help develop art direction or consult with your design team. Tim has consulted and art directed for vibrant brands like Slack, MailChimp, CNN and ShootProof. This is a great deal on a discounted day of art direction. Email hello(@)timlampe(dot)com to discuss possible art direction opportunities and to see full portfolio of work. Travel not included.

    Includes:
    • One Day of Art Direction
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    Pledge $2,000 or more About $2,000

    The Breakfast Sponsorship

    You love breakfast, you want to support our mission. You can purchase a sponsorship ad at this level and make your brand heard with a full page ad included in Issue 01. You’ll also receive 10 copies of Morgenmete Issue 01 for your team. (Final ad outcome is conditional on brand fit but will be a collaborative creative process.)

    Includes:
    • Single Page Ad in Print Issue 01
    • 10 Copies of Morgenmete Issue 01
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Funding period

- (29 days)