Risks and challenges
We have designed the Sleep Easy with quality materials that have been sourced Internationally from the UK, China and India. In taking the design forward, we have already registered its creative uniqueness. And, in arriving at the final design, we have been guided by an experienced clothing manufacturer in its final creation and use of fabric. We are comfortable in knowing that we can maintain quality, material supply and throughput.
We have chosen quality soft faux velvet to surround a thick wadding to create a comfortable and cushioned mask. Once edged, it is trimmed with binding to provide a professional finish and contrast. Jacquard elastic is attached simply to the upper part of the mask to provide that necessary head support and seat adjustability. Presently, you can choose from 4 colours and an exclusive Kickstarter colour which are chosen to complement the navy blue headband elastic.
Finally, we are delivering the Sleep Easy in its own stylised case to tuck away and keep clean for your next journey.
Well, the product is now ready to ship. We have been with this project now for many months -18 in fact. In that time, we have met with suppliers and manufacturers, and had to overcome some major hurdles. The design has changed, the materials have changed – and certainly our passion has needed to carry us.
And, we have finalised our after sales service procedures and email addresses. And, you can be assured that if we meet problems such as manufacturing logistics, product delivery or customer support, we will be using all our skills to overcome them.
For the future, we will be setting up the Sleep Easy website and a linked social media pages so that we can reach more people who want to buy into our innovation. This could be travel clubs, international distributors, airlines, and retail outlets - worldwide. We want to cover all the bases.
So, if you or your friends are in these markets, tell them to get in touch. We are talking to lots of people around the world – so get your friends in on the product through the Kickstarter launch. We want as many supporters, backers and customers as we can reach!
Learn about accountability on Kickstarter