What Are ARRCOs?
ARRCO U.S. Regulation Playing Cards first came into life by the ARRCO Playing Card Company, based in Chicago, IL. Later, the company was bought by The United States Playing Card Company, and they transferred the "U.S. Regulation" back design over into their production line up. In 2009, the USPCC factory moved from its home town in Cincinnati, OH to Erlanger, KY. With this move, they made one last run of these beautiful cards, before discontinuing them.
My name is Chris Severson, and I am a magician and card flourisher. I have been dedicated to these art forms for over a decade, and over the years I have handled hundreds of different decks, back designs, finishes and stocks. After all of these years, only one I call my absolute favorite deck of cards; ARRCO U.S. Reg.
My good friend Franky Morales and I want to bring back this deck of cards; one that is so iconic and loved in the Magic and Cardistry communities. A back design that was once (and still is) revered by professional card handlers all over the world. The goal is to not just bring these cards back just for our own enjoyment, but to bring them back for the Magic and Cardistry communities, along with card lovers alike! We have been granted permission by the USPCC to bring these cards back into life once more; but this time, they will be getting an upgrade!
The Gold Standard
Richard Turner, a world renowned card mechanic and magician, collaborated with the USPCC in the mid 2000's to re-produce their classic Bicycle "Rider Back" playing cards, specifically for magicians. Using a stock of superior quality and having the cards cut like they used to in the 70's and 80's, they became staples for magicians and card mechanics instantly; as they last months longer due to the thicker stock and handled like a dream. To signify the difference from the normal Rider Backs and these new and improved ones, the card box was gilded with a metallic gold seal.
The plan for this Kickstarter is to do two runs; 2500 decks of each color (red and blue.) If we end up getting over funded and need to print more we will!
The last run of ARRCOs were printed on a stock similar to what is used on the mass produced Rider Backs. This stock is thin and doesn't hold up long after a lot of use.
These ARRCOs are going to be printed on the classic Bee stock. This stock is thick, and lasts for months of continuous use. It is known as the standard stock in high end Vegas casinos; as it can hold up to non stop use at the card tables and still remain smooth.
In addition to this, we are also having the cards cut from the faces to the back! What this means is during the printing process, the cards get cut out from one big sheet when it comes off the printing press. The direction the blade goes through the cards, either cutting from the face of the cards to the back or the back of the cards to the face, determines the kind of cut. Having the cards cut from the faces to the backs are preferred by card handlers because when the cards are face down on a table, and shuffled from the bottom up, the cards melt together like butter! Cards cut from their backs to the front will have a resistance when shuffled from bottom up.
To pay homage and to differentiate the quality of these cards, we are able to use the same golden seals that was used on Turner's cards!
Printed on Bee stock and cut from the faces to the backs for superior handling and performance.
Same Classic Tuck Box:
We are keeping the overall look of the classic box; as the saying goes: "If it ain't broke, don't fix it!"
Classic ARRCO Ace:
We are also using the classic ARRCO ace! Its simplicity and shape is one of the many reasons why magicians love these cards.
For the Jokers, we are doing something that we wish more decks did. This being having identical jokers. We are using the classic ARRCO jokers, but removing the star that identifies one from the other. This keeps the look symmetrical, clean and classy looking.
NOTE: The Jokers (and one side of the box) will say "Plastic Coated" on them. These cards are NOT plastic coated! When APCC first made these cards, they were plastic coated. Then when the USPCC bought the ARRCO company, they switched to their standard paper stock. All the way until they discontinued this design in 2009, they kept the "Plastic Coated" writing. It's one of the ARRCO's features that has always been around, and it would be wrong to remove something that has never been changed! :)
Custom Ad Cards:
The ad cards are going to be tailored for magicians. We want you to put a use to these ad cards, so we are going to have a blank faced card and a double backed card so you can immediately perform your favorite gaff effects.
On average, the price of Kickstarter decks can get a little high, but it's understandable given it's normally a one guy/girl operation. There are even card designers out there that make a living off of their playing card art, so their prices reflect what they need to make a living. We want this to be a second coming for the ARRCOs.
Most brick prices for Kickstarter decks are about $100.00 with free shipping domestically. We want to get these cards back into the community to be used and loved. With this drive, we have gotten the prices as low as we can without cutting too deep into our shipping money and still have that buffer; as international shipping costs can bankrupt a Kickstarter.
Our total prices for shipping a brick of ARRCOs internationally, is the same price as what it would cost someone else normally to ship that same brick domestically! To go beyond that, the prices of the rewards are also lower than standard Kickstarter pricing! The more you buy, the greater the discount! We have no plans of doing another run of these, so take advantage!
Thank you. Seriously.
If you have read down this far, I want to thank you from the bottom of my heart. I hope that you back this project and help see these cards come back to life!
Risks and challenges
The only real challenge is that printing 5000 decks is a lot! The plan is to have them made and shipped out to all of you by July. There could be some delays by the USPCC as there are so many decks being Kickstarted, and their printing schedule is pretty tight.
Other than that, I have all of the details for the card art and designs already signed off and ready to go! A hand picked shipping crew of card lovers and myself are ready to receive the decks and get them to you ASAP!
I am beyond excited to see these cards made and I thank you again for all of your love and support! If you have any questions, feel free to comment on this Kickstarter, facebook, or Instagram.
Now lets get this funded!Learn about accountability on Kickstarter
- (30 days)