It’s been a while since we last posted. In this post we will summarize our exciting journey on Kickstarter.
Completed Our Kickstarter Thanks To YOU!
It is now a year since we launched our campaign, I want to thank all of you for taking part in this journey. Some of you may have seen myLED as a cool gadget to order for your iPhone or iPad but it is a lot more then just that. You chose to support a bunch of anonymous guys with a vision for an improved daily experience with your favorite device that you use all of the time. You trusted us with your money and asked us to build the experience you most wanted. We accepted your trust with great admiration and put six months into developing myLED.
The results are NOT on par of what we aimed for. myLED works on most devices, but it is not intuitive, easy to use or the little ‘game changer’ we promised. The factors contributing to this lackluster product are irrelevant; you shouldn’t care if the iOS system is built to keep out devices such as myLED or that there was a prolonged Chinese New Year holiday. Not to mention that our improved app is taking longer to come to fruition than we’d hoped. We did not uphold our promise to you.
A Few Things We Learnt
Japanese girls, love myLED! If it fit their nail polish, they wouldn't leave their houses without it!
Deaf people can benefit from myLED – It is visible
TechCrunch bloggers are great if only they mistakenly stumble on your email (as with us)
Don’t mess with the lawmakers in Brussels.
If you want to give us a shout, ping us @myledco or like us on Facebook to continue to be part of the journey.
What We Accomplished
I will encapsulate some of our achievements in the past 12 months.
-We set out to build a single color myLED. In light of requests by you guys, we built bi-color myLEDs and shipped them to all backers!
-We shipped an extra myLED to anyone who ordered a special edition so they were over compensated in light of the upgrade we gave everyone else.
-When the project was live, we thought we could redirect the incoming calls even when myLED was plugged in. But no, this is Apple and their software does not enable this. So we had to come up with the twist feature to disable myLED during calls.
-Our delivery was ONLY three months late. Did you know that 84% of Kickstarter projects deliver late?
To Our European Backers
We have been in hibernation for a long time, researching a suitable solution for our European champions who backed us – As you’ll by now know, myLED does not seem to agree with the Brussels' volume limitation and so doesn’t work on some EU devices. After spending a lot of time and resources researching the problem and potential solutions, we’ve concluded that there is a solution (based around installing a piece of third party software) but that it is bad for two reasons. 1. It is extremely painful to install and setup 2. It is sort of a hack and therefore may not hold water in the coming iOS updates. (Thank you Maikel Lodewijk for helping us in working this out).
Since myLED does not work on most EU devices due to local legal volume limits on your device, we are offering you a refund for you pledge. If you are interested, please email us here to start the refund process.
myLED has been a great journey for us together with all of you. We learnt a lot. The experience of building a product together with you – the crowd - is phenomenal. We implemented a lot of the suggestions offered by our community and got many fruitful relationships established on Kickstarter – friends, artist, software developers and even distributers.
Sean & the myLED crew