ARGENT started over coffee one saturday morning in Washington Square Park between my friend John and I. We got to talking about our experiences post-graduation and were feeling despondent about our careers. We decided to take our quarter-life crises early and pursue what made us happiest, regardless of the risks.
I had been setting aside money working full-time as a graphic designer for a t-shirt company in Manhattan but I knew I would never be completely satisfied until I was my own boss. With savings in hand I decided it was now or never, took a leap of faith and started out on my own.
I spent the first couple of months drawing and trying to figure out what I wanted to design, who my demographic was, and how to best approach starting a small business. After I had a couple of images solidified I began silk screening samples.
I messed up a lot. I had taken a silk screen course as an undergrad but had never printed on fabric. There was a slight learning curve but through trial and error I got the hang of it.
Once I was more comfortable with the technique I began to balance designing and printing and before I knew it I had a nice group of designs and several samples.
I began to notice people lingering over my work. People at the print shop started to ask me where they could pick up a shirt or tote and I was humbled and excited with the feedback I was getting! I happily sold a few of my test prints and gained confidence with every purchase.
Later, I dropped by a tattoo shop that my friend worked at to show her my designs and she bought a couple of shirts to support me. She texted me a few hours later telling me that a few of the guys at the shop wanted to place orders as well. Adding social media to the mix brought more sales and really convinced me that I was on to something; people wanted my product!
Initially, I planned to launch my collection with my own funding; however, I underestimated the cost of starting a business. Many unforeseen variables entered into the equation as I progressed and the savings that I had amassed depleted rapidly. But I knew I had a product and that there was a demand, which is when I remembered Kickstarter!
“Kickstarter” is a creative funding platform. It acts as a virtual soap box and allows you to get your vision to the masses, putting you and those interested in your project together on a global scale. People who want to donate to your project become “backers” and with their "pledges", help bring your idea to fruition.
I helped fund projects through the platform and saw their success, so I realized that I could use it to reach a wider audience and get support to launch my brand!
In order to reach my goal I am offering Temporary Tattoos, Prints, Tote Bags and T-shirts as incentives! All designs are printed on American Apparel 100% cotton t-shirts.
Please use the sidebar to determine which pledge package suits you and send me a personal message with the design, size, and color (black/white) you would like!
*** I have also designed this exclusive Sampaguita Tee! The proceeds of which will be donated to TIGRA for post-Typhoon Haiyan relief.***
** ADD-ONS **
Add an extra $10 and receive the temporary tattoo flash sheet in addition to your order!
Add $15 for a print of your choice!
Add $25 for an extra tote of your choice!
or $35 for another t-shirt!
Risks and challenges
One of the largest challenges I face is getting rewards out to backers in a timely fashion. I will personally be printing, heat setting, packaging, and shipping every reward.
I will work as quickly and diligently as possible without sacrificing quality, and ask for your patience if I do fall behind schedule. I will do my best to keep you up to date should any mishaps occur.
Thank you very, very much for your support!
- (30 days)