About this project
Vegan Mashup: If Your Best Friend Were a Cookbook
Vegan Mashup is Delicious TV’s new and fabulous vegan cooking series. Starring three hit cookbook authors and often featuring an exciting guest chef, Vegan Mashup aims to make veggie food accessible to all. From bright beginners to veggie vets, the show has recipes and cooking tips for every taste, skill-level, and budget. (We’re talking to you, multitasking moms and courageous college students!) We're seeking funds to plan and shoot season 2.
So far Vegan Mashup has aired 3 times a week on 212 public television stations, available to millions of people. It features unique and classic recipes taught by friendly veggie experts. And will soon be available online.
Meet the Fabulous Vegan Mashup Chefs
Terry Hope Romero is the author and co-author of bestselling vegan cookbooks, Vegan Eats World, Veganomicon, Vegan Cupcakes Take Over the World, Vegan Cookies Invade Your Cookie Jar, Vegan Pie in the Sky, and Viva Vegan!: Authentic Vegan Latin American Recipes. An international success, Terry has presented at food festivals in Paris, New York City, Boston, Toronto, London and many more. She is a regular contributor to VegNews magazine and holds a certificate in Plant Based Nutrition from Cornell University.
Miyoko Schinner is the author of three cookbooks, including the recent bestseller Artisan Vegan Cheese, The Now and Zen Epicure, and Japanese Cooking: Contemporary and Traditional. A regular at popular food festivals across the country, Miyoko is also an instructor in the McDougall Program. She’s been featured on NPR's Marketplace and ABC World News Tonight, and in the New York Post and Washington Post.
Watch Miyoko make her Queso cheese dip.
Toni Fiore is the author of Totally Vegetarian: Easy, Fast, Comforting Cooking for Every Kind of Vegetarian. She is the host and co-creator of Delicious TV’s Totally Vegetarian cooking show, and the VegEZ podcast (featured as a top ten podcast on iTunes for over four years with over 5 million views).
Watch Toni make Orange Glazed Tofu
Toni has a knack for creating easy, delicious adaptations of culinary classics, and her relaxed and accessible presentation is especially popular with viewers who have only recently adopted a plant-based diet.
Your Support Creates Healthy, Compassionate Meals
Veggie-friendly folks are skilled at making the connection between the food we eat and the world we live in. We know every meal is a choice to care – about our health, the animals, and the earth.
What doesn’t come as naturally is knowing how to eat veggie in a meat-centric world. Whether cooking for one or feeding a family, it can be challenging to create meals that are healthy, fast, and fun on a daily basis.
Vegan Mashup wants to change that. We want to support every individual and family in their quest to incorporate healthy, compassionate food into their life.
We’re Winning the Flavor Battle
Arm yourself against last-minute takeout and “this again?” groans: on Vegan Mashup, classics like pizza, burgers, and BBQ become I-can’t-believe-this-is-good-for-me veggie delights.
Looking to wow ‘em with something different? Unique flavors and surprising combinations are here – complicated instructions that the average person can’t tackle are not!
You Are Funding a Veggie Revolution
Vegan television and online presence of programs like Vegan Mashup are crucial to show millions of people that vegan food is easy to prepare, full of fabulous fresh flavors and essential life giving nutrients!
But Vegan Mashup can only happen with your support. All funds go entirely to producing the show. Pre-Production, crew, equipment, food, and travel since all our chefs live in different cities. And to help us with finishing costs for television, like color correction, closed captioning and a satellite feed we have a great PR company that has just offered to help find corporate sponsors.
What Makes Delicious TV So Delicious?
Delicious TV is a progressive media company owned by independent filmmaker and television producer, Betsy Carson. With a focus on green living, Delicious TV has churned out such hits as: Totally Vegetarian featuring Toni Fiore, which debuted in 2005 and has since aired 53,000 times across the country; and the popular vegan podcast VegEZ, also featuring Toni Fiore and showcased as a top ten podcast on iTunes for over 4 years, earningover 5 millions views.
Last year, something magical happened: crowd-funding from food and animal lovers like you, combined with the help of our generous sponsors, allowed for the creation and public television distribution of Delicious TV's Vegan Mashup Season 1.
Since its debut in the fall of 2012, we've had over 4,000 delicious, inspiring airings. Now, we need your help to keep the scrumptious episodes coming!
Please donate today – every dollar helps!
Risks and challenges
One of our biggest challenges is scheduling the chefs, and guests. After that it's sourcing the crew, and equipment in each location. We're chomping at the bit for this challenge, and see it as a great opportunity to meet new people in front of, and behind the camera. If scheduling issues do arise, we will work to reschedule the chef, or guest, and in a wost case scenario, we'll find another talented chef to book on the show. The same goes for the crew & locations.Learn about accountability on Kickstarter
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