Wear The Peace- The Clothing That Gives Back to Humanity
Wear The Peace- The Clothing That Gives Back to Humanity
The apparel brand for everyday superheroes. With every piece of clothing someone buys, we donate a piece to someone in need.
The apparel brand for everyday superheroes. With every piece of clothing someone buys, we donate a piece to someone in need. Read more
We teamed up with an Instagram page (Art.of.Chi) and we both reached out to our audiences to see who would join us to meet downtown to donate clothing, food, water, etc. We were so excited and astonished to see over 30 people come and help us! This is the kind of impact and movement we're trying to have on the world. We met a lot of awesome people who were so humble given their situations and we were so glad we were able to donate a bunch of clothing!
We visited two charities since our launch and have donated over 300 pieces of clothing
We are planning to release our "No More War" design with the funds we raise from Kickstarter. This is one of the biggest issues facing humanity. Over one million innocent people have lost their lives in the last 10 years to war. War is never the answer to anything and it all starts with education to end all wars. We want to be a brand known for walking activism, for people to advocate for peace by just simply wearing our clothing.
We also want to use funds to launch our summer collection of tank tops. We want to add 3 tank tops for this summer, with one of them being our brand new design of "No More War"
The main thing we're hoping with this Kickstarter campaign is to change the quality of our clothing. We want the best so we're going to get the best. We want to start with fresh new inventory. We've bought a couple of various pieces of new higher quality blank hoodies, long sleeves and t-shirts to test them for quality and durability. We believe these new garments have the best quality and are the correct choice for Wear The Peace. We need your help to make this transition possible. All of the new garments are combed and ring spun cotton for great comfort and durability. The new long sleeves and t-shirts that we're going to transition to are 90% Cotton 10% Polyester blend. The hoodies that we are going to transition to are a 50% polyester 50% cotton blend.
Our Guns Down design is bringing awareness to gun violence. This is an issue that is affecting our home, Chicago, the place we were raised our entire life. We’ve seen a correlation between the locations of the shootings and the lack of opportunity in those communities that the shootings took place. The rose in our artwork symbolizes the opportunities we have to put in place in these communities so we can see violence go down. We believe that if Chicago stopped closing down schools, which drives businesses away as well, and started setting up after school programs for children, we'd see a decrease in gun violence. We need to start rebuilding these broken, underfunded communities and fix the weakening education system. It starts with education.
Our Make Hummus Not Walls design is calling for peace in the Middle East. More specifically between Israel and Palestine. The wall built between Palestine and Israel is a nightmare infringed on the daily lives for many Palestinian people. The wall was built so that it surrounds the settlements, but in some instances its reach is a thousand meters beyond the last house in some settlements, which proves that one of the objectives of the wall is to expand the settlements, as this space gives way to the establishment of new settlements in the future. By making more settlements and taking more land, It becomes much harder to negotiate a two state solution to create peace in the area. Our Design was inspired by the fact that everyone loves hummus, unless you’re, you know, not normal. Our message is that we need to focus on our similarities rather than differences.
Another piece for our Palestine/Israel Issue is our Balloon Girl design. Our design was inspired by Banksy's artwork on the wall that separates Palestine and Israel. The artwork is of a little girl flying over the wall with balloons. we loved this image because it represented what many kids in that area think of the wall. Again we want to emphasize that we need to focus on our similarities rather than differences and we want our clothing to do just that.
Our Aylan Criss Shirt is spreading awareness to the heartbreaking war that Syria is going through. We understand that this piece is a bit graphic with a Syrian eye tearing on the body of Aylan (may he rest in peace) but what is going on in Syria is also graphic and needs to be addressed. Over 6 million Syrian Children are now dependent on humanitarian assistance. It's heartbreaking that these kids know nothing but war. We wanted this shirt to really spark convo, because the image of Aylan washing up on shore was a real heartbreaking photo that moved the world. We want people to be reminded of it because It's still happening today. Let's be the generation to stop all wars
We work with a local business in Chicago called Barrel Maker Printing. Barrel Maker Printing opened its doors in 2009, and is a vibrant, approachable, and hard working community of people. They have been working daily on perfecting their craft of making high quality, beautiful clothing.
We reach our audiences with new releases, information, and promotions through our website, Instagram, Twitter and Facebook. We've also been using these channels to spread awareness to the issues we're trying to tackle. We've been gaining an audience through word of mouth and shoutouts from people locally. With your help and the Kickstarter community, we hope we can have funds to reach a larger audience globally and start impacting the world.
The founders Mustafa Mabruk and Murad Nofal are both 21 year old finance majors attending NEIU in Chicago. During their spring semester of 2016, they both had a class where one of the assignments was to do some type of charity work whether it was volunteering at a soup kitchen or lending a hand at the food pantry. They decided to go donate clothing to the less fortunate around downtown Chicago. During their work, a man’s words touched them in a way that will probably stick with them for the rest of their lives. They gave him a sweater and with excitement and a tear in his eye, he said “It’s been awhile since I got a brand new sweater for myself, this is beautiful.” When they went home they both sat down and talked about the whole experience and realized how much they took something as simple as new clothing for granted, and how important it was for people who are less fortunate. This sparked their idea to start a clothing line that gives back to humanity. So they ended up working and creating Wear The Peace. They funded the website, manufacturing, marketing, packaging, etc all from their own funds from their full time jobs. In April of 2017 they both decided it was best if they both left their jobs to focus solely on Wear The Peace and giving back to humanity and they need your help.
This is what we want to do the rest of our lives. We want to become humanitarians and give back to the world. We want to give a megaphone to those who don't have a voice so that their vocals reach the world. We want to create an amazing future for generations to come. We want to love in a world that has been hijacked by hate.
All of our clothing is true to size
Risks and challenges
We have done a lot of work to minimize the risk
-We are already selling all of our items on our website and have already fulfilled over 100 orders online with no complications and on time
- All of our products have been developed and we have tested the prototypes thoroughly,
- the slot for production has been reserved and order lead-times have been confirmed
If something out of the ordinary does happen and delay is the result then we’ll make sure to update you every step of the way, but with our preparation and work, this is highly unlikely!Learn about accountability on Kickstarter
- (30 days)