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Inspired by the rough + creative context of East London all products are designed out of raw materials into handmade design objects
Inspired by the rough + creative context of East London all products are designed out of raw materials into handmade design objects
54 backers pledged €3,006 to help bring this project to life.

About

SIMPLE. RAW. PURE - Handmade concrete jewellery and more! project video thumbnail
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€3,006

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White Line was founded by Claudia Amann and Christin Gegenheimer in London 2015 and introduced itself as a high-end design brand with handmade products fabricated in a workshop in East London. All products are unique, high quality and only produced as limited releases. White Line wants to push boundaries in design by using raw materials and convert them into something new.

Simple. Raw. Pure.

This is what White Line stands for. Inspired by the rough and creative context of East London White Lines products are designed out of raw materials into simple objects with clear, geometrical forms. The careful combination of these two design prinicples makes the products unique and gives them a rough, urban look.

Concrete Planter
Concrete Planter

 

Concrete Planter
Concrete Planter

We started last year with designing and producing our first collection out of concrete in our workshop in London. 

Heavy Concrete Lamp
Heavy Concrete Lamp

Each item is entirely handmade and takes several weeks to create.

Concrete Jewellery Bullet Gold
Concrete Jewellery Bullet Gold

 

Concrete Jewellery Cube Copper
Concrete Jewellery Cube Copper

 

Ultra Thin Concrete Plate
Ultra Thin Concrete Plate

 

Ultra Thin Concrete Plate
Ultra Thin Concrete Plate

 

Ultra Thin Concrete Coaster
Ultra Thin Concrete Coaster

After successfully selling our products on Brick Lane Market in the heart of East London and online in the last year - we decided to take it further! We want to develop a real brand and a new collection out of different raw materials! Therefore we need you and your support! 

Our new collection will still be concrete objects, such as jewellery, plus we will introduce timber, leather, metal and felt as raw materials and combine them in our new series.

Who we are

We are two Architects, who love to design. In our spare time we started to develop small concrete items under the name "White Line". 

White Line @ Brick Lane Market, London
White Line @ Brick Lane Market, London

What you get if you support us

Friend of White Line, minimum contribution: 5 € 

If you like the idea, support us with a bit of money and we’ll keep you updated with our progress, how we do and will inform you about our new collection once its out!

Please also share your ideas about our products and campaign! Thank you very much! This is highly appreciated.

Early Bird Necklace, minimum contribution: 25 € 

1 White Line concrete necklace of your choice!!

Bullet or Cube in plain, gold or copper Exclusive Kickstarter price. Save 45% off retail price of 45€.

Kickstarter only pricing, minimum contribution: 35 € 

1 White Line concrete necklace of your choice!!

Bullet or Cube in plain, gold or copper Exclusive Kickstarter price. Save 23% off retail price of 45€.

Kickstarter only 2 pack, minimum contribution: 70 € 

Pack of 2 White Line concrete necklaces of your choice!!

Bullet or Cube in plain, gold or copper Exclusive Kickstarter price. Save 23% off retail price of 90€.

Kickstarter only 3 pack, minimum contribution: 100 € 

Pack of 3 White Line concrete necklaces of your choice!!

Bullet or Cube in plain, gold or copper Exclusive Kickstarter price. Save 26% off retail price of 135€.

Concrete Jewellery Bullet Copper
Concrete Jewellery Bullet Copper

 

Concrete Jewellery Bullet Gold
Concrete Jewellery Bullet Gold

 

Concrete Jewellery Bullet
Concrete Jewellery Bullet

 

Concrete Jewellery Bullet
Concrete Jewellery Bullet

 And this is your choice of colour and form

Concrete Jewellery Bullet Copper
Concrete Jewellery Bullet Copper

 

Concrete Jewellery Bullet Gold
Concrete Jewellery Bullet Gold

 

Concrete Jewellery Bullet Plain
Concrete Jewellery Bullet Plain

 

Concrete Jewellery Cube Copper
Concrete Jewellery Cube Copper

 

Concrete Jewellery Cube Gold
Concrete Jewellery Cube Gold

 

Concrete Jewellery Cube Plain
Concrete Jewellery Cube Plain

 How we will use the funds

We will use the funds from our Kickstarter campaign for setting up the company + to fund our new collection - be surprised!! 

The money will be needed for

  • buying font
  • website + domain
  • licences
  • advertisement/promotion
  • rent workshop
  • packaging + shipping
  • CAD programm
  • prototypes for new collection 
  • production of new collection

Risks and challenges

This is our first Kickstarter project. We have done our best to get ready for what we trust is a successful campaign. However, as all products are handmade, shades of grey vary to pictures shown and little marks can be possible - every item is a unique + rough product!

Early bird backers will get their products first, followed by all Kickstarter backers. Any other orders will be fulfilled after the campaign products ship.

Our commitment to you is that we will handle unexpected issues with transparency and the best interests of you, our backers, first.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge €5 or more About $6

    Friend of White Line

    If you like the idea, support us with a bit of money and we’ll keep you updated with our progress, how we do and will inform you about our new collection once its out!

    Please also share your ideas about our products and campaign!

    Thank you very much! This is highly appreciated.

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    8 backers
    Kickstarter is not a store.

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  2. Select this reward

    Pledge €25 or more About $28

    Early Bird - Necklace

    1 White Line concrete necklace of your choice!!

    Bullet or Cube in plain, gold or copper
    Exclusive Kickstarter early-bird price for the first 20 necklaces. Save 45% off retail price of 45€.

    FREE shipping to Germany
    Limited to the first 20 necklaces.

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 19 backers
    Kickstarter is not a store.

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    Learn more about accountability.
  3. Select this reward

    Pledge €35 or more About $39

    Kickstarter only pricing - Necklace

    1 White Line concrete necklace of your choice!!

    Bullet or Cube in plain, gold or copper
    Exclusive Kickstarter price. Save 23% off retail price of 45€.

    FREE shipping to Germany

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 15 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge €70 or more About $78

    Kickstarter only 2 pack - Necklace

    Pack of 2 White Line concrete necklaces of your choice!!

    Bullet or Cube in plain, gold or copper
    Exclusive Kickstarter price. Save 23% off retail price of 90€.

    FREE shipping to Germany

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
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    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge €100 or more About $112

    Kickstarter only 3 pack - Necklace

    Pack of 3 White Line concrete necklaces of your choice!!

    Bullet or Cube in plain, gold or copper
    Exclusive Kickstarter price. Save 26% off retail price of 135€.

    FREE shipping to Germany

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 7 backers
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (45 days)