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Track and improve your motorcycle and motorsport
performance. Create videos with data overlays. Share and publish
your stats.
Track and improve your motorcycle and motorsport
performance. Create videos with data overlays. Share and publish
your stats.
Track and improve your motorcycle and motorsport performance. Create videos with data overlays. Share and publish your stats.
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221 backers pledged €56,806 to help bring this project to life.

About this project

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BRAIN One: Performance Tracking System for Motorcyclists

€56,806

221

BRAIN One is a portable, stand-alone smart telemetry device for motorsports. It tracks your performance, provides feedback in real-time and stores your performance data to instantly share results with friends. This standalone device attaches to your vehicle without cables or wires and begins a recording session that feeds directly to your phone with the push of a button or, if you don’t have the smartphone with you, stores your information into the internal memory until it’s ready to be synced.

BRAIN One is the perfect performance gadget for not only athletes, but developers too. BRAIN One is an open and multisport device built with Android software that is also compatible with iOS devices. Use BRAIN One’s open API to develop new applications for any sport. So, whether you love motocross, go karting, snowboarding or anything else, BRAIN One allows you to unlock infinite possibilities for your favorite sport.

BRAIN One not only measures your performance, but also allows you to challenge friends and capture awesome video with your GoPro or other action camera. Simply film your ride and automatically overlay your performance stats for action-packed videos. BRAIN One’s goal is to allow you the opportunity to track every detail of your sessions, analyze your performance and share the adrenaline to feel like the greatest of champions. Our BRAIN, your heart.

Completely wireless, BRAIN One is simple in that it can stand alone as a telemetry device and works with a variety of action-packed sports. This small device attaches to your sport vehicles without any cables or wires. Just attach it to your ride and you’re all set!

BRAIN One’s innovative design contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your action sport performance--from speed and bending angles to lap time and elevation differences. BRAIN One can also measure trajectory, cornering, acceleration, braking and G-Force.

Extreme athletes work in extreme conditions. We’ve designed BRAIN One to be waterproof, shockproof and compatible with any action cameras like the GoPro. With our BRAIN VIEW software, you can create action-packed videos overlaid with your individual performance data.

Most telemetry devices cost you thousands of euros, but BRAIN One offers professional quality without the hefty price tag. The retail price for BRAIN One is more affordable than most products on the market at only €299 retail price.

BRAIN One has your back. We realize your extreme sports feature challenging courses, winding trails and rugged terrain. Our GPS feature includes safety alerts to help protect you from potential accidents. Thanks to an embedded sensor, the device can detect strange positions similar to those prone to causing accidents. And, in case of an accident, BRAIN One will send a message to preset numbers with your GPS location.

You can control and share the results of your sessions via your smartphone or smartwatch and even create your own events or challenge friends. Just download the free BRAIN One app from Google Play or the App Store to access performance data, set up challenges, create events, check improvements, pull up records and more. Once you’re connected with fellow riders on the app, you can also choose to be updated on your standings among friends.

BRAIN One is an incredibly smart device with computing capabilities. All of the sensors work together to improve each other thanks to a sophisticated sensor fusion algorithm. Our team worked hard to deliver you the best data interpretation from the sensor signals and provide the most meaningful numbers.

Use BRAIN One’s open API to develop new applications for any sport. With BRAIN One, your possibilities are limitless - create, develop, perform and share your information the way you like it. Use BRAIN One’s open API to develop your own sports application. Whether you love motocross, go karting, snowboarding or watersports, BRAIN One unlocks infinite possibilities for your favorite sport.

 Completely wireless, BRAIN One is simple in that it can stand alone as a telemetry device and works with a variety of action-packed sports. This small device attaches to your sport vehicles without any cables or wires. Just attach it to your ride and you’re all set!

We also created a mount for your Apple Watch so you can see data in real time when you are riding on your Go-kart or on your motorcycle. It enables you to monitor yourself, having full control of your achievements and improve performance on the spot.

You can control your results directly from your smartphone - easy to read charts will help you improve your performance and get ready for the next race! When you are satisfied with your achievements share it with the world and let your friends know!

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BRAIN One is compatible with any action camera, just record your performance while you’re using the device and upload the video on the BRAIN One desktop app. Choose the metrics you want to see on your video and let BRAIN One app do the rest! Here you are with an action-packed video overlaid with your individual performance data.

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Brain One has a set of sensors that work together to come up with the most precise data about your performance. Check out how they work.

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BRAIN One offers the most complete set of sensors that are designed for action sports, but suitable for everyday activities. Attach BRAIN One to your motorcycle to track speed, acceleration, braking and RPM to get the most out of your rides. BRAIN One is perfect for tracking your casual afternoon rides, your long weekend getaway or extreme competition.

Because BRAIN One is a standalone device, you can easily attach it to your mountain bike and use its features to develop your application and gather real-time feedback. Whether rain or shine, new trails or familiar pathways, you can track your performance data anytime.

BRAIN One offers open API for athletes who want to develop their own sport. Develop your own application with BRAIN One and share your performance with friends. With BRAIN One, your possibilities are endless. Whether you’re looking to develop a new sport or simply want to enhance your performance, BRAIN One is your go-to, portable smart device.

This is not just a project for us, this is pure passion. We have spent 74.173 minutes on the track and wrote 1.064.875 code lines to deliver you the smart device you see as of today. 

Our goal is to offer amateurs an affordable way to collect their performance data like the professionals. We understand how beneficial telemetry devices can be in sports such as motocross, go-kart racing and more. We want to give amateurs the opportunity to track their performance data like the pros without breaking the bank. As a result, we want to give athletes the opportunity to contribute to BRAIN One’s development and be the first to utilize BRAIN One as soon as it’s available.

We’re so excited to have your support on this journey!

Risks and challenges

Manufacturing

We are well aware that one of the biggest challenges in business is choosing a good manufacturer. That’s why we have chosen Elemaster, one of the most important Italian companies, which recently took the challenge of creating a unit dedicated to start-ups companies. They have embraced the challenge of BRAIN from the very beginning, providing us with support from early stages to current days, guaranteeing us the ability to scale, if required, on all their production sites located in various parts of the world such as China, India, Mexico, etc.
They are located only a few hours from our headquarter, it is therefore easier to have full control on the entire process of manufacturing.
Our R&D department also shares with them all the design choices, constantly getting feedback and suggestions.

Support

We have chosen an open platform as a reference for our product. The choice has fallen from the very beginning on Linux / Android mainly because of the important support provided by the community and the opportunity to provide an easy way of development by third-party developers on our device. In addition, we will also provide all the necessary support to developers about our SDK through the usual channels such as forums, chat, etc.

Team

We know the importance of the team in a process of creating a new product. For this reason we have given a lot of importance in selecting a team that could cover a wide range of skills, equipped with excellence in key roles such as R&D, algorithms and software. People involved in the project are highly motivated and driven by the passion for the world of Motorsport and sport in general.

Prototyping

Since we started the project, we have built several prototypes that allowed us to validate all of the hardware specs that will be presented in the final product and allowed us to develop the software and algorithms in an easy manner. We also used our prototypes with our partner SpeedUp and with a group of bikers.

Certification

In choosing our hardware we tried to use components already certified to eliminate any charges related to the certification process and to have the opportunity to export our product around the world. For example, as radio component, we use a module of an extremely important vendor, which can be used around the world as already equipped with certification.

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Support this project

  1. Select this reward

    Pledge €2 or more About $2.20

    Every euro counts! For €2, you’ll be the first to hear about new BRAIN One campaign updates.

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    Pledge €10 or more About $11

    For €10, you’ll receive a BRAIN decal for your sport vehicle with FREE shipping and be the first to hear about new BRAIN One campaign updates.

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    Pledge €29 or more About $32

    For €29, you’ll receive an Apple Watch Special Mount (38mm OR 42mm) for your sports vehicle. In addition to your Apple Watch mount, you’ll be the first to receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Pledge €199 or more About $219

    With your Super Early Bird pledge of €199, you’ll receive a BRAIN One device to track all of your performance data at 33% off the retail price of €299!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll be the first to receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Reward no longer available 50 backers
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    Pledge €229 or more About $252

    With your Early Bird pledge of €229, you’ll receive a BRAIN One device to track all of your performance data at 23% off the retail price of €299!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Reward no longer available 100 backers
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  6. Select this reward

    Pledge €239 or more About $263

    **FLASH SALE BRAIN ONE**

    This is a 48-hour FLASH SALE for a brief chance to get a BRAIN One for €239!!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  7. Select this reward

    Pledge €259 or more About $285

    With your pledge of €259, you’ll receive a BRAIN One device to track all of your performance data at 13% off the retail price of €299!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  8. Select this reward

    Pledge €259 or more About $285

    With your pledge of €259, you’ll receive a BRAIN One device to track all of your performance data at 13% off the retail price of €299 PLUS the MX Trainer Application (Your Off-road lap timer and Personal Trainer).

    BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  9. Select this reward

    Pledge €299 or more About $330

    With your pledge of €299, you’ll receive a CUSTOM BRAIN One device with your personal race number on it to track all of your performance data!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your customized BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  10. Select this reward

    Pledge €299 or more About $330

    With your pledge of €299, you’ll receive a MARCO SIMONCELLI 58 SPECIAL EDITION BRAIN One device to track all of your performance data!

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  11. Select this reward

    Pledge €459 or more About $506

    With your pledge of €459, you’ll receive TWO BRAIN One devices- one for you and one for a friend to track all of your performance data at 23% off the retail price of €598!

    Both devices contain a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One devices, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Pledge €699 or more About $770

    With your pledge of €699, you’ll receive a BRAIN One device to track all of your performance data and two Paddok Passes for one world championship race anywhere you want.

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Reward no longer available 5 backers
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    Pledge €999 or more About $1,101

    With your pledge of €999, you’ll receive FIVE BRAIN One devices for you and for your friends to track all of your performance data at 33% off the retail price of €1498!

    The devices contain a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One devices, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  14. Select this reward

    Pledge €999 or more About $1,101

    With your pledge of €999, you’ll receive immediately a BRAIN One 3D printed prototype to begin developing an application for your own favorite sport.

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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    Pledge €1,890 or more About $2,083

    With your pledge of €1890, you’ll receive TEN BRAIN One devices for you and for your friends to track all of your performance data at 37% off the retail price of €2990!

    The devices contain a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One devices, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

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  16. Select this reward

    Pledge €4,999 or more About $5,510

    With your pledge of €4999, you’ll receive a BRAIN One device to track all of your performance data and two weeks in Italy to help develop your application*.

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll receive FREE shipping and be the first to receive campaign updates and a BRAIN decal.

    *Flight excluded, accommodations included

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    Pledge €7,000 or more About $7,715

    With your pledge of €7,000, you’ll receive a BRAIN One device to track all of your performance data and a day spent on a Moto2 Bike with our official pilot and team*.

    Your BRAIN One contains a range of sensors, including GPS+Glonass, thermometer, microphone, barometer, 9-axis inertial sensor and more, that measure all aspects of your extreme sport performance--from speed and bending angles to lap time and elevation differences. In addition to your BRAIN One, you’ll be the first to receive campaign updates and a BRAIN decal.

    *Flight excluded

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Funding period

- (30 days)