Kalulu Kids: Clothes with Character
Kalulu Kids: Clothes with Character
Kalulu Kids shares your values of being ethical, high quality, philanthropic and unique. Our kids' clothing is made in NYC.
Kalulu Kids shares your values of being ethical, high quality, philanthropic and unique. Our kids' clothing is made in NYC. Read more
About this project
Kalulu Clothes: Quality, Ethical, Unique
Kalulu believes in creating high quality, unique garments for kids that are ethically produced and that also give back. As such our kids clothing is designed and manufactured in NYC made using the highest quality woven cotton (kikoy) from East Africa.
A kikoy is not just a garment. A kikoy is a work of art using beautifully vibrant colors, all of which are reminiscent of the region in Africa where Kalulu’s story truly begins.
East African men have worn kikoy fabric as sarongs for generations. Using time-honored practices, the weaving technique creates beautiful, durable and comfortable fabric, that gets softer with each wash. The resulting stripes and plaids are at once familiar and exotic. The cloth provides a sense of place, picking up on the earthy hues found on safari, as well as the beachy tones borrowed from a day on the East African coast.
Kalulu Kids clothes are made out of this traditional woven cotton from East Africa and are designed and manufactured in New York. The cotton, all of which is woven and spun in East Africa, is mostly dyed with eco-certified dyes from Europe. This gives an enduring quality not usually found with the old traditional dyes.
A Tale of Two Seasons
For our first spring / summer season, Kalulu Kids used existing colors that were being manufactured locally. The results were fantastic, as our first run received orders from boutiques and consumers alike.
We would like to build on a strong first season, and take our line to the next level. We’re on Kickstarter so we can procure new kikoy fabric in different color combinations for a fall / winter line. One of the challenges that came along with our initial season, was in not only finding fabric colors we liked, but making sure those colors existed in the quantities we needed. By custom ordering for the fall line, we will be able to create a palette that is more in line with the mood of the fall / winter season, while also being able to secure enough of the colored fabric that our current consumers are asking for.
In addition to continuing to focus on our tunics, dresses and hooded tops for the fall / winter season we would also like to add long pants, warmer sweat shirts that are lined with kikoy fabric, and lighter scarves for the early fall and region that experience milder winters. Your support will help make our vision a reality.
Primed to Deliver
Since our first trade show last August, we have been building relationships with a reputable textile manufacturer in East Africa, that has worked with several international brands. We have discussed colorways, delivery timing, minimum order requirements, available dyes, and contingency planning should any unexplained events affect our delivery dates.
The management of our team is East African, with additional members on site that help source fabric for us. We are confident in our ability to execute the delivery of both new and existing custom orders. Our CEO travels the region annually, and is planning to do so more frequently in the next year as fabric needs increase. We’re ready to take Kalulu Kids to the next level.
The Brooklyican - Backers receive a Kalulu Kids t-shirt!
The Safari Lover - Backers receive a kikoy embroidered applique children's t-shirt!
The Rift Valley - Backers will receive a boys and a girls fall / winter scarf made from kikoy!
The Mara - Backers will receive one item of their choosing from the boys or girl's spring/summer collection, with a matching cotton kids scarf!
The Serengeti - Backers receive premium fall / winter 70% cotton and 30% silk - kikoy inspired colored scarf for adults! Can be worn around the neck or as a pashmina (September 2013 delivery).
The Watoto - Sibling fun! Backers receive 2 items of children's clothing from our spring/summer collection and matching scarves!
Summary of existing spring/summer 2013 styles
Frequently asked questions
1. How does the fabric wash?
As with any 100% cotton fabric, there will be slight shrinkage (under 5% after the first wash). Going forward you should wash the garments in luke warm or cold water. Colors do not run. You can quickly pass a warm iron on the clothing after.
2. Will I get my delivery in July?
We made all of our boutique deliveries on time this year and expect to do so for our kickstarter supporters.
3. What about sizing?
Our spring/summer 2013 line catered to kids from 2-10 and is available in even sizes (2,4,6,8 and 10). Our clothes will fit odd-age kids depending on their height (our clothes tend to be long). Based on our clients, an average 3 year old will be too small for a 4t while a 3.5-4.5 year old would be fine. Our sizes are based on H&M but tend to be slightly longer in each size given the initial shrinkage in the fabric after the first wash.
Our tees will be available in xs, s, m, l and xl (white, blue, and pink)
How can I be a part of it?
To support us, click Back This Project or select one of the reward levels to the right.
When we've raised $6K, we can buy all the fabric for our fall/winter collection. At $12K, we can design and provide samples for our spring/summer 2014 due for retail trade shows in August 2013.
At $20K, we can produce our entire fall/winter 2013 collection and attend the prestigious playtime trade show in NYC where we got our initial orders.
At $50K, we can build an ecommerce website, and plan sourcing trips to east Africa to diversify and strengthen our relationships and produce our spring/summer 2014 line.
Anything I can do to help?
Risks and challenges
Fall / Winter 2013 will be our second season. Having successfully produced a spring / summer line of high-quality childrenswear, we understand the pitfalls which include timing, getting the exact colors, quality and quantity of fabric, and delivering materials from East Africa to the US. We also understand that we may experience production delays on the ground in New York.
By custom ordering the colors and specific quantities of fabric, we will significantly reduce the risk of getting colors that are completely different from what we originally ordered or from running out of fabric altogether.
Timing is the biggest risk. All things being equal, and in our ideal case, we would experience only a two week delay in the delivery of our initial fall / winter items.Learn about accountability on Kickstarter
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