Kellie K Apparel Strapless Bras
Years ago, we started a mission to reinvent the strapless bra. Our bras are engineered to provide the necessary support and refined to deliver the utmost comfort thanks to our patent-pending GeckTeck lining. Kellie K Apparel is thrilled to now offer two new and improved designs of our strapless bras - The Alice and The Ava! Over the last two years we've collected customer feedback to improve the look and design of our revolutionary strapless bras. By supporting this Kickstarter campaign, you can get early access to our upcoming styles in black, beige, or white. We also have matching bikini-style underwear for our black and beige bras.
Our strapless bras have already received plenty of rave reviews! You can read testimonials here, or check out what various outlets have said about us!
Want to see what all the fuss is about? Get a sample GeckTeck patch of your own! Some of the features of the revolutionary, patent-pending GeckTeck lining:
Partnership with Pink Warrior Angels
We've partnered with the non-profit Pink Warrior Angels. Pink Warrior Angels provides support to Breast Cancer Survivors who are in or will begin treatment soon. Though this Kickstarter you can choose to buy a bra that will be given to Pink Warrior Angels to be distributed directly to those battling or overcoming breast cancer.
Kellie K Apparel was founded by Dr. Anthony Roy with the goal to provide all women with a superior strapless bra. He says, “Kellie K Apparel started one evening when Kellie, my wife, was lamenting her lack of clothing options. She wanted to wear a particular top that bared her shoulders, but didn’t want to wear the strapless bra that went under it. When I asked her what was wrong with her current bra, she said she didn’t feel like having to deal with pulling up the bra all night. I set about making a crude prototype that consisted of me super-gluing the very first iteration of GeckTeck to one of the strapless bras my wife said wouldn’t stay put. She tried it on and said it fixed the problem. However, I knew I had truly struck gold when one night we were going out, and she once again wanted to wear that top which required her to wear a strapless bra. Instead of using one of her store-bought bras, she grabbed the prototype I built and enjoyed a night of not once having to worry about her bra. At that moment I realized I truly had a great idea for a business.”
What size bra should I order?
You can use the convienient instructions and table below to determine what size Kellie K Apparel bra you should order!
Step 1: Wear your most comfortable, non-padded, and well-fitting bra that shapes your breasts the best.
Step 2: Use a measuring tape to measure under your torso underneath your bust, making sure to keep the tape horizontal. Save this measurement as your underbust measurement.
Step 3: Measure around the fullest part of your bust. Subtract this measurement from your underbust measurement, and save this number as your bust measurement.
Step 4: Determine your band and cup size by using the chart below.
We'll send a survey asking what size bra you would like at the end of the campaign.
Risks and challenges
This isn't our first rodeo, and we've assembled a team to minimize the risk of production delays. Ruth is an experience designer and pattern maker as well as bra fit specialist with a successful background in lingerie sales. Ruth improved our previous design and is ready to tackle any new production issues. Anthony’s experience as an engineer prepared him to find large-scale production methods for GeckTeck. Tara’s experience in rapidly growing start-ups helped quickly address issues and maintain communication with our backers. We've already done a small production run of these bras, and we're ready for the real deal!Learn about accountability on Kickstarter
- (30 days)