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3 quality magnetic wooden animals you can assemble & reassemble to build anything you can imagine! For creative kids & playful adults!
3 quality magnetic wooden animals you can assemble & reassemble to build anything you can imagine! For creative kids & playful adults!
471 backers pledged DKK 389,801 to help bring this project to life.

About

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FableWood - 3 Magnetic Wooden Animals! Endless possibilities

DKK 389,801

471

3 Animals - Endless possibilities

 Developed with children

There's nothing better than working with kids. That's why children have tested each prototype. For every prototype the design has improved, and now children can't keep their fingers off it.

No batteries.
No batteries.

 

No apps needed.
No apps needed.

  

Fueled by imagination.
Fueled by imagination.

Episode #1 - The Bully

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 Episode #2 - The Fence

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Episode #3 - The Meteor 

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 Episode #4 - The Fight (Final Episode)

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Meet the Family

 

Endless possibilities

The Socials

 

 

Danish Design

Growing up in Denmark, we couldn't help being influenced by the long proud history of Danish Design. The magic of creating your own imaginations of Lego inspired the modular design. The aesthetics of Kay Bojesens minimalistic designs inspired the simple wooden expression. FableWood is our way of creating a toy that is both fun to play with, and a piece of interior design that you can display proudly.

 Magnetic Assembly

The intuitive magnetic interface allows FableWood to practically assemble itself
The intuitive magnetic interface allows FableWood to practically assemble itself

Sealed Magnets

The magnets are sealed safely within the wood
The magnets are sealed safely within the wood

Double Snap - Double Fun

In the earliest prototypes, we found that children got frustrated when experiencing magnetic resistance. So we developed an interface where you only experience magnetic attraction. That means twice as many possibilities for creating whacky creatures! And the kids? They love it!

Packaging - Also a puzzle!

It looks like three blocks of wood. But it's actually cardboard! If you have all three you can assemble them all into one large block of wood. Even the packaging becomes a puzzle!

Rewards 

+Shipping
+Shipping

The Team

3 dads! Sure, we're engineers, product developers, designers, toy specialists and craftsmen as well. But everything we do, we do because of the offspring. 

Rasmus, Kristian & Simon.
Rasmus, Kristian & Simon.

Behind the scenes

We admit it. This whole campaign looks great. But to make something look this nice, we had to go through a lot of trial runs. And then when you finally make it, all the hard work is suddenly worth it.

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Time plan

 

Materials

We have carefully selected the best natural materials for our toys. The characteristic wood is North American walnut and ash with a beautiful appearance and durable robustness. 

The magnets, seamlessly sealed inside the wood, are strong Neodymium magnets that provide a satisfying snap when you combine the pieces. Neodymium magnets are lead-free, so that's one thing less to worry about.

The wood is hand polished and surface treated with a mix of natural oils and bees wax for a safe and durable finish. And of course, by using wood, there's no risk of phthalates, parabenes or any other harmful chemicals.

Safety

We take safety very seriously and we use independent consumer labs to make sure that everything is safe and certified before we ship it out to you.

The final product will be CE-marked and compliant with the European Standard for Toys covered by EN-71 and REACH as well as the equivalent US standards covered by ASTM F963 and CPSIA.

Responsible Manufacturing

Our manufacturer is a responsible Danish-Vietnamese toy manufacturer. Their facilities and working environment live up to Danish standards and they are continuously taking initiatives to reduce their environmental footprint. 

Shipping & Quality Assurance.

As it requires separate safety certifications, in each country we plan on selling to, we have primarily chosen only to ship to USA and EU (Norway is included as European toy standards apply). If you don't reside within these specified countries, hit us an email at shipping@letsgorilla.com, then we'll check if we should include your country!

We want to make sure that every single animal we ship out is in perfect condition. That means we will inspect all individual parts ourselves before shipping out from Denmark. 

Please note: If the shipping address is outside EU customs and VAT may apply!

Risks and challenges

Creating a toy for the first time is a bumpy ride and when you are working with magnets you want to make sure that things are done properly. That is why we have teamed up with a toy manufacturer experienced in delivering quality products that are compliant with the strict European standards. We have also received guidance from the governmental agency for toy safety in Denmark (Sikkerhedsstyrelsen) as well as an independent consumer lab specializing in toy safety.

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Funding period

- (32 days)