3 Animals - Endless possibilities
Developed with children
There's nothing better than working with kids. That's why children have tested each prototype. For every prototype the design has improved, and now children can't keep their fingers off it.
Episode #1 - The Bully
Episode #2 - The Fence
Episode #3 - The Meteor
Episode #4 - The Fight (Final Episode)
Meet the Family
Growing up in Denmark, we couldn't help being influenced by the long proud history of Danish Design. The magic of creating your own imaginations of Lego inspired the modular design. The aesthetics of Kay Bojesens minimalistic designs inspired the simple wooden expression. FableWood is our way of creating a toy that is both fun to play with, and a piece of interior design that you can display proudly.
Double Snap - Double Fun
In the earliest prototypes, we found that children got frustrated when experiencing magnetic resistance. So we developed an interface where you only experience magnetic attraction. That means twice as many possibilities for creating whacky creatures! And the kids? They love it!
Packaging - Also a puzzle!
It looks like three blocks of wood. But it's actually cardboard! If you have all three you can assemble them all into one large block of wood. Even the packaging becomes a puzzle!
3 dads! Sure, we're engineers, product developers, designers, toy specialists and craftsmen as well. But everything we do, we do because of the offspring.
Behind the scenes
We admit it. This whole campaign looks great. But to make something look this nice, we had to go through a lot of trial runs. And then when you finally make it, all the hard work is suddenly worth it.
We have carefully selected the best natural materials for our toys. The characteristic wood is North American walnut and ash with a beautiful appearance and durable robustness.
The magnets, seamlessly sealed inside the wood, are strong Neodymium magnets that provide a satisfying snap when you combine the pieces. Neodymium magnets are lead-free, so that's one thing less to worry about.
The wood is hand polished and surface treated with a mix of natural oils and bees wax for a safe and durable finish. And of course, by using wood, there's no risk of phthalates, parabenes or any other harmful chemicals.
We take safety very seriously and we use independent consumer labs to make sure that everything is safe and certified before we ship it out to you.
The final product will be CE-marked and compliant with the European Standard for Toys covered by EN-71 and REACH as well as the equivalent US standards covered by ASTM F963 and CPSIA.
Our manufacturer is a responsible Danish-Vietnamese toy manufacturer. Their facilities and working environment live up to Danish standards and they are continuously taking initiatives to reduce their environmental footprint.
Shipping & Quality Assurance.
As it requires separate safety certifications, in each country we plan on selling to, we have primarily chosen only to ship to USA and EU (Norway is included as European toy standards apply). If you don't reside within these specified countries, hit us an email at firstname.lastname@example.org, then we'll check if we should include your country!
We want to make sure that every single animal we ship out is in perfect condition. That means we will inspect all individual parts ourselves before shipping out from Denmark.
Please note: If the shipping address is outside EU customs and VAT may apply!
Risks and challenges
Creating a toy for the first time is a bumpy ride and when you are working with magnets you want to make sure that things are done properly. That is why we have teamed up with a toy manufacturer experienced in delivering quality products that are compliant with the strict European standards. We have also received guidance from the governmental agency for toy safety in Denmark (Sikkerhedsstyrelsen) as well as an independent consumer lab specializing in toy safety.Learn about accountability on Kickstarter
- (32 days)