*UPDATE - May 26 / 22 hrs to go*
STRETCH GOAL: The Cultch, a celebrated local venue, known for it's support of local productions of all kinds, is very excited about our project with the Templeton students. They want to partner with us to host the screening / concert on Saturday, Sept 24th in their historic theatre which we all know is a beautiful, fantastic venue and a very exciting opportunity for the kids to showcase their work. In keeping with their excitement and commitment to Templeton which they have longstanding ties with they've given us a ridiculously low rate for a fully staffed event. That being said, with the funds raised to date, we will be able to rent The Cultch!! All additional funds raised beyond our venue rental fee will be applied to our budget for props, costumes and locations. Thank you so much again to everyone for your incredible support!!
*UPDATE - MAY 20th*
STRETCH GOAL: With our fundraising goal met and 5 days still remaining on the campaign, we wanted to add to our budget (see full budget below) should our funding goal be exceeded. If we reach $11,500, we would like to change the venue of our screening / concert event from Templeton Secondary's Drama Studio to The Cultch in East Vancouver. This would allow us to seat more family, friends, fans, and project creators as well as broaden our reach to new audiences. This would be especially great for the students to see their work presented in a celebrated local venue, known for it's support of local productions of all kinds.
If our pledged total exceeds $10,000 at the time the campaign ends, but is shy of $11,500, the money raised beyond the $10,000 goal will be applied to our budget for props, costumes and locations.
This project is an artistic collaboration between singer-songwriter Rodney DeCroo and the Templeton Secondary School After School Film Program, both located in East Vancouver, Canada. The goal is to write, direct, and produce a music video with the students for DeCroo’s song “Stupid Boy in an Ugly Town” and, during the process reinforce to these students how art creation is transformative and a powerful vehicle for self-expression and making connections.
To collaborate with professionals in the arts & entertainment industry in Vancouver will provide an invaluable set of tools for the students. The students will get to work with industry professionals: musician Rodney DeCroo, photographer + videographer Rebecca Blissett, filmmaker Flick Harrison, and record label Tonic Records to write a script, film and edit the video, put together a screening / concert, and learn how to get the video into media outlets. Ultimately, art was and is transformative for me and I want to learn from the students how making art affects them. In collaborating with the students, I hope that we can together share an experience of art’s transformative power.
As a young person, I grew up facing issues of addiction, abuse and poverty. As a student, I missed more classes than I attended and I don’t doubt how difficult I was for my teachers. Despite this, one teacher spent extra time answering my questions and even read and encouraged my own early attempts at writing poems. He woke in me an interest, an obsession, with poetry. That obsession to become a poet saved me from my chaotic early adult years. Art also gave me purpose, dignity and beauty to an otherwise ugly life. The Templeton staff are engaging student filmmakers and I would like to add to their mentorship and offer the sort of mentorship, recognition, encouragement and opportunity that was largely unavailable to me in my youth.
This isn’t a high school assignment. The students who have signed up for this project have heard the song “Stupid Boy in an Ugly Town” and want to be a part of making the music video through the lens of their own experiences. I can’t wait to hear and see what the students show us through the vehicle of my song. What will a video made by students in an inner city East Vancouver school in 2016 about a song written about a kid in a poor industrial neighborhood on the outskirts of Pittsburgh in the 1980s look like? I’m very excited to find out. We hope you are too.
I believe art is transformational. I believe that who we are consists of the stories we tell whether that comes in the form of a song, a poem, a movie, a play, a puppet show, a diary entry, a graphic novel, a tall tale told to a friend, simple rumours passed along in the work place. We are the stories we tell. Art allows us to engage with our stories in the fullest possible way and changes us. When we see / hear / read / feel art, it transforms us, it explains us to ourselves, it allows us to broaden our gaze, to connect with others, to feel a part of something bigger than ourselves, it shines a light on the things we’re too afraid to talk about or even to think about ourselves, it can take difficulty, fear, pain, loneliness, abuse and transform it into dignity, understanding, love, compassion, connection; it can create beauty.
Templeton Secondary School’s “Dream Big Productions”
/ After School Film Program
Kickstarter commission / processing fees - $800
Honorariums (producers and filmmaker + videographer mentors) - $4,500
Kickstarter Award Expenses - $660
Film Gear / Equipment Rentals - $2,500
Location Fees - $350
Props - $250
Catering (filming /editing) - $340
Miscellaneous (filming) - $100
Posters / Handbills (screening/ concert) - $150
BUDGET BREAKDOWN TOTAL
WORKING BUDGET of $10,000 :
KICKSTARTER FEES ( 5%) + PAYMENT PROCESSING (3 %): $800
HONORARIUMS: $4,500 ($2,000 Tonic Records / $1,500 Rebecca Blissett / $1,000 Flick Harrison)
The artist mentors / record label staff are all self-employed / full time staff that will be putting many hours / personal and company resources into the project. The artist mentors / label staff will be working side by side in their respective areas mentoring the students through the entire process. They will also be spending many hours preparing / planning and working after hours on the project. I will also be contacting local businesses for donations re: catering, locations, props, etc.
Tonic Records is providing tons of administrative support (i.e. Tonic has already spent nearly a week creating the Kickstarter page i.e editing / creating copy for the page and various support materials, attending planning meetings, creating / designing promo materials for promoting the Kickstarter campaign to parents / relatives attending the current run of the Templeton play), also Tonic is providing major support throughout the entire campaign such as daily social media support for the Kickstarter campaign and ongoing promotional support. Tonic will also donate staff time to mentor the students when we reach the promotional stage of the process (getting the video out to media outlets, entertainment / music blogs, social media etc and the screening / concert.) Tonic will be designing support materials for the promotional phase of the video as well as posters / handbills for the screening / launch. Kate Wattie (Tonic Records founder) will be coming in to provide a critique / feedback of the video from a label’s perspective.
Rebecca Blissett and Flick Harrison will be spending many hours mentoring the students through the script-writing phase, filming and editing of the video. This is going to require days of work. Rebecca has already attended several planning meetings with myself and Templeton staff and students, done tons of planning, filmed and edited the Kickstarter pitch video, researched gear, equipment availability, donations, etc. And of course I’m going to be involved in nearly every stage of the process as well. Many hours of mentorship, administration, fundraising support, planning, filming and editing are being provided by the artist mentors and the record label.
KICKSTARTER AWARDS EXPENSES: $660
Of the remaining budget (after honorariums) we anticipate 13% cost going toward fulfilling Kickstarter awards.
FILMING EXPENSES: $3,890
The goal of this project is to have the content (script) created (with support from artist mentors) by the students. Our filming costs will be determined largely by the needs of the script and the subsequent amount of shooting days required. That said, our experienced artist mentors will be able to provide feedback that will allow the students to create a script that can meet our budgetary limitations. An invaluable part of this process for the students will be finding creative solutions to working within budget limitations, which is an invaluable skill in this industry, or any industry.
> Equipment / Gear: $2,500
Some of the equipment / gear we need will be available through Templeton as well as through our mentors / volunteers. That said, we definitely need a budget for lighting, grip gear, possibly cameras (DSLR for more a cinematic look / Canon 7d or Panasonic GH4) camera accessory kit, monitors, tripods, mics, disposables (gaff tape, etc).
> Costuming: $350
Our first option will be to see what is available to us from participants, then to look elsewhere where necessary. We will do our best to get donations / discounts etc.
> Location fees: $350
Budget for scenes potentially shot in café / restaurant / store etc. Various Commercial Drive locations have offered to help for very minimal costs if involved.
> Props: $250
Will do our best to get these things donated / discounted.
> Miscellaneous: $100 Cab fares, bus fares, archival DVDs to store files, etc.
> Catering: $340
Will need to feed students / crew during filming and editing. We will look for donations / discounts from local businesses.
PROMOTIONAL MATERIALS: $150
Printing of posters and handbills for the music video screening / launch event.
Risks and challenges
While we don't anticipate problems we want to acknowledge that our actual expenditures versus our budget projections may show some variation.
That is not due to a lack of planning on our part. We've done our best to consider every angle and possible expense. We also intend to seek out as much community support in the way of donations / discounts where possible so as to keep our funding target reasonable. The reason for possible budget variations is simply due to the nature of the project.
Here's why: The project is intended to be a full artistic collaboration between the students and professional artists mentoring them. However, we truly want the content of the video to be from the student's perspective. We want them to interpret the song through their experiences / reactions into a music video. The script will be the principal vehicle for them to do this. The script will also be the major determining factor of our expenses. Of course, the artist mentors will work with the students help them create a script that falls within our budget limitations. Again, we don't anticipate this being a problem, but it might require some flexibility in our expenditures versus our initial budget plan.Learn about accountability on Kickstarter
- (30 days)