We’re only four days in, and once again, your support has blown us away! You charged hard out of the gates to affirm your belief in our vision for the future of wearable technology. We couldn’t be more humbled and appreciative of your confidence in us. Making you proud to be a Pebbler is what we live for.
Pebble Core, Pebble 2, and Time 2 has now passed $8.5 million from more than 45k backers, making it the 6th most funded Kickstarter campaign in history. Think you’ve got what it takes to carry us into the Top 5?
The Fun Ain't Over Yet
Between now and when rewards start shipping this Fall, we’ll be sharing more stories and news as the project takes shape. What else could we possibly have in store? How—as a Pebble backer—can you share the love and bring more people into the family?
- Take our backer survey. We want to hear from you! Answering a few questions will help a ton.
- Learn more about Pebble’s story so far. Steven Levy’s latest installment of his Adventures of Pebble series has him speaking in depth with me and the team about Pebble’s past, present, and future.
- Tell the world. Sharing our project link (pebble.com/kickstarter) is a great way to start spreading the news about Pebble Core, Pebble 2, and Time 2.
- Share your Pebble story. Whether it’s on Facebook, Twitter, Instagram, Reddit, Snapchat, our new Pebble Forum, or via raven, get new people excited about why you love Pebble and our approach to wearable technology.
It’s encouraging to know there's a crowd of awesome people who have our back when it’s time to kick off something cool. A huge thank you from the bottom of our hearts.
FAQs Now Live
The response to Pebble Core, Pebble 2, and Time 2 so far has been nothing short of mind-boggling. Over 1,200 project comments; 5,000+ Tweets to @Pebble; 6,000+ Facebook Likes, Shares, and Replies—it’s been great to hear from both longtime fans and new backers supporting a Kickstarter project for the first time.
The team’s combing through it all, and while we can’t respond directly to every message, rest assured we’re listening, so keep it coming! We’re posting answers to the most popular questions on the main campaign page, in the FAQ section at the bottom. Check back there frequently—we’re adding new answers every day.
The Road to Rewards: Hardware Design
The team's working hard on multiple fronts to deliver the best wearable experience ever to Pebble Core, Pebble 2, and Time 2—it’s what you’ve come to expect from us. For this first pit stop in The Road to Rewards, let’s look into the hardware design process.
Building any hardware product is complex, but can be distilled into three core steps: Ideation, Prototyping/Testing, and Final Production.
For Pebble Core, Pebble 2, and Time 2, all ideation work was completed before hitting the Go button on Kickstarter. The first impulse when planning for our next-gen wearables was to add, add, add.
"Add an audio jack!"
"Add a SIM card!”
"Add 20-inch spinning rims!"
After experimenting with how all these things could actually blend into a watch that still fits Pebble’s core pillars of size, battery life, water-resistance, 24/7 usability, and affordability, we realized that any product with the kitchen sink crammed in would look and feel pretty darn close to an actual kitchen sink on your body. We’ve all seen what happens to wearables that just add, add, add: hockey pucks and slabs pretending to be "wearable."
So we tried subtraction. What could we peel away that was superfluous? What do we keep to ensure products that are focused, truly useful, and make sense for the real estate they occupy?
Pebble 2 strips away weight and bulk from the original Pebble design the world fell in love with—while adding adding heart rate monitoring, a mic for voice features, and a tough Gorilla Glass lens.
Time 2 reduces Pebble Time Steel’s bezel size for more screen area while bringing heart rate monitoring to its premium, stainless steel unibody.
Pebble Core goes all in: stripping away the screen in exchange for a whole new way to run phone-free with GPS, cell-connectivity, WiFi, 4GB storage and music streaming with Spotify, podcasts, and other services to come. It's also an infinitely hackable Android computer—a building block for developers to invent new ways for Pebble Core to be more awesome over time. The ideas from our developer community already has us super-stoked:
Prototyping and Testing
Properly nailing the prototyping and testing stages is crucial. For a hardware project, executing this well is a make-or-break step. Software can be updated as many times as needed after launch to fix critical bugs and introduce improvements.
When you’re designing hardware, getting things just right before final production is key—you don’t get do-overs and mulligans with physical things. “Cut once, measure twice.”
On the road to rewards, Pebble Core, Pebble 2, and Time 2 are currently progressing through these prototyping and testing mile markers. We’re receiving tons of pre-production samples with varying parameters to test for water resistance, stress tolerances, fit and finish, and more.
It’s an iterative process. A lot of time and effort goes into making sure that the choices we make while prototyping and testing result in the best quality Pebbles when we hit final production this Fall.
Once prototyping and testing is in the books, final production will begin, and Pebble rewards will start making their way home to you. Shortly before this step, we will contact you to finalize your color selections, delivery address, and shipping options. Look out for a deep dive on the production and delivery process in a future Road to Rewards update!
Including you in our journey is a big reason we love sharing projects on Kickstarter. We get to bring you, our backers, into the launch process much sooner and take you behind the curtain to see just what makes Pebble tick.
We hope you enjoyed this peek into the hardware design process. For those of you celebrating Memorial Day, have a restful long weekend! Keep in touch about what you’d like to know about next and remember to keep spreading the good news about Pebble!
Until next time,
Eric + Team Pebble
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