$4,921
pledged of $20,000pledged of $20,000 goal
33
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Sat, September 8 2018 4:29 AM UTC +00:00
TYW DesignsBy TYW Designs
First created
TYW DesignsBy TYW Designs
First created
$4,921
pledged of $20,000pledged of $20,000 goal
33
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Sat, September 8 2018 4:29 AM UTC +00:00

About

                Rezi-Tek Scratch-Resistant Sunglasses, by TYW Designs  

Rezi-Tek is an innovative scratch-resistant technology for sunglasses, available now worldwide for the first time in this dynamic collaboration between professional freeskier Torin Yater-Wallace and renowned Japanese sunglasses designer Tatsuro Kimora. These glasses have a classic, west coast style, paired with the durability of the best anti-scratch lenses on the market.

Side angle view of the Padaro model in Salmon Clear
Side angle view of the Padaro model in Salmon Clear
Back view of the Clyde model in matte black
Back view of the Clyde model in matte black

Sunglasses designer Taturo Kimura talks about the high quality components of TYW Designs sunglasses:

"The frames are all handmade from top quality acetate and the lenses are literally scratch-resistant, which is not something that is commonly seen today in the sunglasses industry."

As a compliment to these distinctive sunglasses, TYW Designs is rolling out a new line of apparel, including hats, hoodies, and t-shirts.  

For far too long, just a few major players have dominated the worldwide sunglasses industry. And while some disruptors have arrived, none have adequately reached those who live an active lifestyle, those who want to look stylish while on the move.

With the vision of X-Games Medalist and Olympic Skier Torin Yater-Wallace, TYW Designs has created sunglasses for those who live hard and play hard, those who get knocked down, scratched up, and have the scars and bruises to show for it. But while they aren’t afraid of a few elbow scratches, those with an active lifestyle don’t want to pay top dollar for designer sunglasses that crap out after a few falls. Welcome to our new line of Rezi-Tek sunglasses (NOTE: WHEN THE $20K KICKSTARTER GOAL IS REACHED, EACH BACKER WILL BE MESSAGED TO STATE WHICH STYLE/COLOR THEY WOULD LIKE, AS WELL AS SHIPPING DETAILS, ETC):

Click through to website to see high rez images.
Click through to website to see high rez images.

WHAT'S DIFFERENT ABOUT TYW SUNGLASSES?

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The big names in the market, we all know who they are.....but as the world evolves, consumers are getting smarter and they are demanding more than just a name brand. Likewise, they aren't afraid to pay more for sunglasses that are high quality, but they are tired of getting ripped off when those same sunglasses don't perform.

We’ve created beautifully designed frames that you can put on, forget about, and feel confident that you'll have them for years, not just a few months.

Torin in the Rexler Grey Camo
Torin in the Rexler Grey Camo

Be excited, we're close. With your enthusiasm, advice and backing, we can launch this startup and take on the age-old annoyance and hassle of scratched lenses. And you'll look good doing it.

Note: all sunglasses frames are Rx compatible.

The TYW Designs line sunglasses line is starting with four styles and 10 different acetate colors in total -- the standard Rezi-Tek UV version is $130 and the Rezi-Tek UV Polarized version is $150:

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 To compliment the sunglasses, TYW Designs is also rolling out a new line of apparel items:

Click through to website to see high rez images.
Click through to website to see high rez images.

Finally, we are offering some nice hats & accessory items as well:

Click through to website to see high rez images.
Click through to website to see high rez images.

Thanks for checking out our brand! To reiterate, please visit our website to see high resolution images of all sunglasses, apparel, hats & accessory items

                                www.tywdesigns.com

Risks and challenges

While we don’t anticipate setbacks, they can always happen--

Our main production challenges for your perks include potential delays in shipping between key points of assembly -- because our Rezi-Tek coating process requires three main manufacturing and assembly points across the globe (France for the lens production, Far East for the custom coating process, and Japan for final assembly), there are always potential issues with this kind of technical order. Note that manufacturers worldwide typically needs 90 days to manufacture and ship a standard order of 400+ pairs of sunglasses -- all aspects of the frame and lens manufacturing process is completed by hand (hand shaping the acetate, etc), so quality control takes time.

Potential distribution challenges once assembled include tracking and shipping each individual order. We have access to a large team and are hopeful once perks arrive, we can distribute them quickly.

Another is product challenges. Our glasses are scratch resistant and much more durable than leading brands, but they aren’t scratch "proof". Please don’t tempt fate by dragging them across a concrete driveway or letting your toddler bury them in a rock pile! But jokes aside, we stand by our product and are confident that you’ll be blown away by their ability to avoid scratches that come with normal wear and tear.

We’d be naive to not acknowledge potential fit challenges. Part of the fun of getting new glasses is finding the perfect pair and trying them on. Our frames are unisex and have universal appeal; so if you’re on the fence, we encourage you to go for it!

As a company, our challenges are introducing a new product into a competitive category. We stand behind our designs and are confident they’ll be loved by our friends and fans alike!

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Support

  1. Select this reward

    Pledge $99 or more About $99

    Rezi-Tek Non-Polarized Sunglasses

    EARLY ADOPTER EXCLUSIVE!
    Standard Rezi-Tek + UV Lenses
    --Comes in 4 styles and 10 acetate colors

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 7 backers
    $
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  2. Select this reward

    Pledge $109 or more About $109

    Rezi-Tek Polarized Sunglasses

    EARLY ADOPTER EXCLUSIVE!
    Polarized + Rezi-Tek + UV Lenses
    --Comes in 4 styles and 10 acetate colors

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 16 backers
    $
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  3. Select this reward

    Pledge $169 or more About $169

    S.W.A.G Bundle

    - 1x Rezi-Tek Non-Polarized Sunglasses (Standard Rezi-Tek + UV Lenses)
    - 1x White T w/ Sleeve Logo
    - 1x Grey Trucker Hat

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 1 backer
    $
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  4. Select this reward

    Pledge $179 or more About $179

    High-Tecc S.W.A.G Bundle

    - 1x Rezi-Tek Polarized Sunglasses (Polarized + Rezi-Tek + UV Lenses)
    - 1x White T w/ Sleeve Logo
    - 1x Grey Trucker Hat

    Less
    Estimated delivery
    Ships to Anywhere in the world
    Limited 5 backers
    $
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Funding period

- (60 days)