About this project
**UPDATE-Every additional dollar we get past our 100% mark will go towards: >Creating new designs, new colors of fabric and helping us launch our official eCommerce website!! Your continued support helps out immensely***
Wondering when the day will come that you can stop worrying about bikini malfunctions and you can just enjoy your time at the beach?
Well, your dreams have come true!! We just need your help!
WHO WE ARE
Hi, I'm Mindy. I surf. I sew. I travel. In my travel adventures, I've found that a good surf-bikini is hard to find. When surfing, I was always tying my bikini tops up in weird ways to take strain off my neck and hoping my bikini bottoms would stay on when dropping into waves.
I decided that if I wanted to focus more on my waves and less on my worries, I needed to create a suit that stayed. So the creation of Nalu Swim began.
Nalu - means "wave", surf; full of waves, it is of Hawaiian origin
WHAT MAKES MY WORLD GO ROUND
Aside from having the love and support of family and friends, I absolutely love the job I have created for myself. Seeing my designs come to life step by step is an incredible feeling. From the first drawing sketches, to receiving fabric print samples and then piecing together the garments - nothing compares to seeing the finished garment on a real person.
WHO WEARS A NALU SWIM BIKINI?
Nalu bikinis are designed for all shapes and sizes. I've made sure that this collection fits both the athletic and curvy. The girl who wears this suit isn't afraid to go in the ocean. She takes chances. She does not do so well at standing still. She does the things she thinks she can not do. She dreams, she loves and enjoys this precious life. You are her.
WHAT MAKES A NALU BIKINI DIFFERENT
Every suit has an adjustable top and criss-cross back to take strain off the neck. I've designed bikini bottoms that tie on the side so you can make sure they fit snug around your hips. These bikinis have been called a "game changer" by friends that I surf with. It's the best of both worlds, a suit that stays in place and looks great too!
I currently have two designs complete, however I realize that I can't keep bootstrapping this business and I have 3 more suits left to go. I have sewn all of my own sample suits, taken suits into surf shops, accepted purchase orders and been a part of street fairs, trunk shows and fundraisers. Now, I need your help.
WHERE DOES THE MONEY GO?
Could this be done cheaper? The answer is yes. But it is very important to me to keep this brand LOCAL. The suits are manufactured right here in Sunny California!
I strongly believe that Nalu Swim can change the face of the surfing industry for women. In a Nalu suit, a woman is reminded of her strength, spirit and heart. Nalu Swim is more than just a brand, it's part of the community.
Risks and challenges
The main challenge that we will face once we are successfully funded will be timing. We will be on a tight schedule to get everything done in time for summer 2013. We work with a swimwear industry expert who has been on the production side for 35 years. They have 5 different factories that they work with, so as soon as we say "go!" it will be just 2-3 weeks and we can have our remaining suits completed.
Since the factory is right here in California, we are able to keep a close eye on everything to ensure a timely delivery. We have drive and determination! We will be a success!Learn about accountability on Kickstarter
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