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We're changing the way the world thinks about protein, one cricket at a time! Sustainable. Nutritious. Delicious.  #fueledbycrickets
We're changing the way the world thinks about protein, one cricket at a time! Natural. Nutritious. Sustainable. Delicious. #fueledbycrickets
We're changing the way the world thinks about protein, one cricket at a time! Natural. Nutritious. Sustainable. Delicious. #fueledbycrickets
169 backers pledged $12,160 to help bring this project to life.

About this project

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Lithic Nutrition - Cricket-based Paleo Bars and Powders

$12,160

169

What We Do

  We've formulated a highly nutritious, great tasting supplement line based with crickets as a sustainable protein alternative.

Our product line includes cricket protein bars, pure cricket powder (flour), and a cricket based protein shake blend designed for post workout recovery.

Lithic Bars, Protein Powder, and Cricket Powders (Flours)
Lithic Bars, Protein Powder, and Cricket Powders (Flours)

We've tested our products and proven our concept. Help us advocate crickets becoming a regular part of the American diet as we innovate with different foods, all while saving our planet!

The misguided, unfounded perception that eating insects in the U.S. is 'gross' or 'weird' will be changed. With your help, we will prove to America that crickets provide a tasty, nutrient-dense protein alternative that will also drive for a positive ecological impact. Join us in our protein revolution!

Tag a Friend Who Needs Crickets in Their Life!  #fueledbycrickets
Tag a Friend Who Needs Crickets in Their Life! #fueledbycrickets

 

Share Your Protein Revolution on Twitter  #fueledbycrickets
Share Your Protein Revolution on Twitter #fueledbycrickets

 

Twins Lars and Dave, Co-Founders, Bar Makers, and Cricket Advocates
Twins Lars and Dave, Co-Founders, Bar Makers, and Cricket Advocates

Why Crickets?

Simply put, insects, and specifically crickets, provide a superior protein alternative compared to traditional protein sources. They promote sustainability, provide competitive nutrition, and taste pretty good, too! Let’s dig in to the ecological and nutritional sides of our position that demonstrate crickets' superiority:

Dramatically Friendly to Our Earth 

Crickets hardly emit any greenhouse gases. Nearly 30% of global greenhouse gas emissions come from agriculture. That's more than the GHG emissions from all of the cars in the world! We have a tremendous opportunity to reduce this impact by choosing crickets as a drastically less harmful protein source. According to the United Nations, our arable land will likely diminish by 30% by 2050, due to rising food demand. Crickets can be cultivated vertically, indoors, eliminating the incentive to deforest and farm more land.

Resources Defended and Conserved 

Compared to other protein sources like beef, pork, or soy, crickets use an extremely small amount of water and feed to produce the same amount of protein.The United Nations Food and Agriculture Organization predicts that there will be over one billion people without access to fresh water by 2050. Let’s take an effective step to conserve this precious resource. Can you believe that crickets utilize 0.000045% of the water and 17% of the feed needed by cows to produce the same amount of protein?

Robustly Nutritious vs Other Proteins 

Crickets provide a very high quality protein, as they contain all nine essential amino acids. This highly bioavailable source is also a host to other micronutrients, and is packed with iron, calcium, vitamin B12, omega-3 fatty acids, and fiber. Pretty great, huh?

Here is an example of our healthy Banana Bread Lithic Bar, bolstered by the nutrition of other simple ingredients. Our bars are:

  • Paleo,Non-GMO, Gluten Free, Soy Free, Dairy Free, Preservative Free, Artificial Flavor Free, and contain No Added Sugars.

 

**We've lab tested all of our products to ensure that our nutritional claims and safety standards are met.**

How is Lithic Different?

There are a few other companies making cricket bars in the U.S. We commend their movement of introducing cricket food to the Western culture; we want to take it a giant step further. Our scope is not limited to bars-  we will drive for continuous product innovation. Here’s how our products are different:

Lithic Bars

Lithic Bars Pack a minimum of 15g of protein. This is about 35% more any other cricket bar on the market. Frankly, we don't skimp on the cricket! Aside from having more protein, Lithic Bars boast more fiber, omega-3's, and micronutrients than other cricket bars. Our bars have outperformed other protein bars (cricket and whey) in taste, based on blind tests and similar flavors. Lithic Bars will be priced competitively, ensuring that you get bang for you buck! Visit https://lithicnutrition.com/products/lithic-bars/ for more information.

 

Lithic Protein Powders

Lithic's Cricket Complex™ is America's first, soluble, multi-source protein blend based on crickets. Cricket Complex provides immediate and sustained protein delivery via proteins that are digested at different rates in your body, promoting higher net protein utilization. This highly bioavailable complex contains 5.7g of BCAAs and serves up 23g of protein in each scoop. See https://lithicnutrition.com/product/cricket-complex-protein-powder/ for more information and nutrition facts.

Lithic Paleo Plex™ is a cricket based, multi-source protein blend that is strictly Paleo. This blend is still under development, but will be ready soon!

Lithic Cricket Powder

Pure cricket powder (Acheta Domesticus) is also known as 'cricket flour'. We've packaged our powder into small sizes for home use. Add a Paleo protein boost to existing or new recipes. Think of protein rich pancakes, brownies, cookies, oatmeal, yogurt, or anything else! See https://lithicnutrition.com/product/pure-cricket-powder/ for more information on how to innovate with crickets in your kitchen.

Lithic Swag

Rep your cricket pride. Our shirts are comfortable and designed to be conversation starters. They are a cotton/poly blend, fit athletically, and are darn comfortable. We promise it will quickly become one of your favorites!

Hunter and Huntress Themed
Hunter and Huntress Themed

Who We Are

Our name, Lithic Nutrition, is a reference to the Paleolithic era, a time when insects were a primary source of protein for hunters and gatherers. Our objective is to resurrect entomophagy, or eating insects, back into the modern Western diet. Dave and I (Lars) are identical twin brothers who have left our traditional careers to fully commit to our vision of Americans embracing crickets as a savior protein that addresses environmental issues and nutritional demands. We are athletes and adventure enthusiasts who are nutritionally educated and advocate for healthy, active lifestyles. It's our goal to make the most nourishing, best tasting cricket supplements on the market and begin a protein revolution! We invite you to learn more about us.

Our Story

(Dave on the left, all with bugs in our mouths)
(Dave on the left, all with bugs in our mouths)
 

While serving as an active-duty U.S. Marine for five years, Dave first learned about eating crickets while deployed in Southeast Asia. During training in Thailand, Malaysia, the Philippines, and other areas, he found that crickets and other insects were nourishing for jungle survival but also a tasty food source on the dinner table eaten by locals. He couldn't help but wonder why this concept did not exist back home. After all, why does 80% of the world already eat bugs but Americans don't? Then the gears started turning... 

After Dave recounted some of the edible adventures from Asia to his twin brother, Lars mentioned that he had read about the concept of “cricket food” and how insect based products could make their way into the American diet. Long story short, Lars sparked the idea for Lithic, Dave fueled it, we both quit our careers, and started the adventure.

What We Need

We have frugally built Lithic with our own funds. We lease our own 1,000 square foot warehouse and built out a small, FDA registered food manufacturing space. We have some basic equipment, and have finalized recipes for a few products that we intend to produce on a larger scale. Right now, it’s just the two of us, and everything is done by hand. Help us spread the word about our cricket based products and help change the way we see food!

Currently, we are offering three flavors of protein bars- Banana Bread, Blueberry Vanilla, and Dark Chocolate Brownie. All are well liked and have proven to us and others that cricket based products are an acceptable, wholesome alternative to other snacks. We would like to develop more flavors to appeal to more palates. 

We also intend to innovate with our ready to mix powders, as we develop more flavors and combinations to meet others' nutritional and taste preferences. The innovative options are endless; we plan to explore every option to provide some cricket-based food product to every American’s liking. Let's make crickets mainstream! 

Here is a breakdown of how the $10,000 will be used:

Our stretch goal is $15,000. This will allow us to pursue further product development, introduce more cricket based foods, and greatly improve our manufacturing process. We will be able to create a new position in our business, pursue more effective equipment, and maintain a higher stock inventory levels for both powders and bars.

Lithic In the News!

  • Bugible - "They seem to have an incredibly smooth operation" 
  • Denver Post - "We want to disassociate the fear-factor marketing and focus on the nutrition and sustainability"

So, What Do You Say?

Will you join us in our adventure? Will you accept the challenge to think differently about food? We dare you to put any negative bias aside, order some cricket based foods, and become #fueledbycrickets! 

Thank you so much for you consideration and support!

-Founders Lars and Dave Baugh

Share This Project to Facebook!  #fueledbycrickets
Share This Project to Facebook! #fueledbycrickets

 

Tweet About Cricket Protein!  #fueledbycrickets
Tweet About Cricket Protein! #fueledbycrickets

 

 

  

International Backers

This project isn't just for backers in the United States. We'll be shipping Lithic Bars worldwide!

That being said, there are unique processes that apply specifically to international backers that we'd like you to be aware of. Please note that there is no way for us to charge any additional amount on our end for any applicable VAT/duties that may be a result of a specific country's local tax code. Therefore, these fees may be incurred upon receipt of your reward. These fees are the responsibility of each backer, and additional information regarding VAT/duties will be posted in our FAQ soon.

In addition, due to first class shipping fees and the weight of our products (8+ oz.), shipping rates may seem a bit high for some international locations. We calculated shipping rates beforehand, and are able to swallow some of the shipping costs on orders of Lithic Bars. Thank you for considering our products outside of the U.S.!

Risks and challenges

Upon successful funding of our project, we will do our best to overcome any unexpected obstacles. Some of those may be:

Rewards: We expect to ship our rewards during the specified month, but may encounter an unexpected delay with our packaging, ingredient sourcing, or shipping.

Products: Our customers' feedback is a gift to us. A constant channel of feedback allows us to tweak our formulas to perfection, which may deviate from the current formulas we use.

Equipment: As our products are handmade and use basic equipment, manufacturing equipment failure may cause a delay in products being made on schedule.

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Support this project

  1. Select this reward

    Pledge $9 or more About $9

    Lithic Soapboxer

    This special, limited quantity reward is for backers dedicated to helping spread the word about Lithic! We request that you share our Kickstarter on your favorite social media channels, with another cricketeer, or showing this to a blogger.

    This item is limited as we do not profit from it and are relying on your honor to help us spread the word in exchange for your pledge.

    You'll get each of our carefully developed bar flavors: Banana Bread, Blueberry Vanilla, and Dark Chocolate Brownie.

    -You're added to our exclusive newsletter

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  2. Select this reward

    Pledge $12 or more About $12

    3 Pack of Cricket Protein Bars

    You'll get each of our carefully developed bar flavors: Banana Bread, Blueberry Vanilla, and Dark Chocolate Brownie.

    -You're added to our exclusive newsletter

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    17 backers
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  3. Select this reward

    Pledge $20 or more About $20

    Lithic Starter Kit

    You'll receive:
    - 3 Pack of Bars in each flavor (Banana Bread, Blueberry Vanilla, Dark Chocolate Brownie)

    -Fueled By Crickets/Lithic Nutrition T-Shirt (Male or Female)

    -You're added to our exclusive newsletter

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  4. Select this reward

    Pledge $35 or more About $35

    Lithic Go-Getter Pack

    12 Bars and a shirt!

    Receive 12 bars (4 of each of our beloved flavors): Banana Bread, Blueberry Vanilla, and Dark Chocolate Brownie.

    -Fueled By Crickets/Lithic Nutrition T-Shirt (Male or Female)

    -Social Media shout-out to you giving our thanks!

    -You're added to our exclusive newsletter

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  5. Select this reward

    Pledge $40 or more About $40

    Pure Cricket Powder/Tshirt/Shoutout

    -You'll receive one pound of pure, milled crickets (Acheta Domesticus).These are roasted to perfection, dehydrated, and ground up into a fine, or even superfine consistency for use in the kitchen to integrate into pancakes, smoothies, whatever recipe deserves a protein boost!
    -Receive three awesome recipes for using cricket powder.
    -Powder is tested for safety and shelf stability.
    -Fueled By Crickets/Lithic Nutrition T-Shirt (Male or Female)
    -Personalized social media shoutout to thank you for your support.
    -You're added to our exclusive newsletter

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    16 backers
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  6. Select this reward

    Pledge $60 or more About $60

    Cricket Complex/Shirt/Shoutout Combo

    A true industry first. Our Cricket Complex is a blend of five different proteins to provide immediate, intermediate, and sustained protein delivery. 23g Protein per Serving
    -5.7g BCAA at a 2:1:1 Ratio (Leucine, Isoleucine, Valine). Ready to Mix complex of Cricket, Beef Protein Isolate, Egg White Protein, Whey Protein Isolate and Casein Protein. Cricket is #1 Ingredient by Volume!

    -2lb Bag of Cricket Complex
    -Fueled By Crickets/Lithic Nutrition T-Shirt (Male or Female)
    -Personalized social media 'thank you' shoutout on our social platforms.
    -You're added to our exclusive newsletter

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    10 backers
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  7. Select this reward

    Pledge $70 or more About $70

    Two 12-Pack Bars and a Shirt

    -Receive two 12 packs of our bars, in variety boxes.

    - Receive your choice of M or F T-Shirt, that sport the Lithic Nutrition logo and Fueled by Crickets banner.

    -Personalized social media shoutout to thank you for your support.

    -You're added to our exclusive newsletter

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  8. Select this reward

    Pledge $125 or more About $125

    Lithic Baller Pack

    You'll receive:

    -Cricket Complex (2lb)
    -12 Pack of Assorted Bars
    -Lithic Fueled by Crickets T-Shirt (x2)
    -Lithic Shaker Bottle (BPA Free, Whisk Ball)
    -Personalized shout-out on Instagram, Facebook, and Twitter!
    -You're added to our exclusive newsletter

    FREE SHIPPING WITHIN US!

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  9. Select this reward

    Pledge $350 or more About $350

    Supremely Sustainable Package

    You'll get:
    -Five 12pks of Cricket Bars (a box of each flavor, and a variety box, one box shipped each month over 5 months.)
    -Cricket Complex (2lb)
    -Pure Cricket Powder, Standard Blend (1lb)
    -Lithic/Fueled By Crickets T-Shirts (x2) Male or Female
    -Personalized thank you video on social media recognizing your support
    -If you're ever in CO, a tour of the Lithic Warehouse and Kitchen, redeem anytime!
    -You're added to our exclusive newsletter

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    Ships to Only United States
    Limited 1 backer
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  10. Reward no longer available

    Pledge $500 or more About $500

    Lithic Prestige Package

    You'll get:
    -Six 12pks of Cricket Bars (each of our flavors), shipped monthly over 6 months.
    -Cricket Complex (2lb)
    -Pure Cricket Powder, Standard Blend (1lb)
    -Lithic/Fueled By Crickets T-Shirts (x2) Male or Female
    -Personalized thank you video on social media recognizing your support.
    -When in CO, Tour of the Lithic Warehouse / Kitchen, redeem anytime!
    -When in CO; redeem a cost-covered dinner with Lithic founders Lars and Dave Baugh with some insect based food on the menu!
    -You're added to our exclusive newsletter

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    Reward no longer available 4 backers
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Funding period

- (36 days)