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$276 pledged of $15,000 goal
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All or nothing. This project will only be funded if it reaches its goal by .

By Erica Golub
$276 pledged of $15,000 goal
backers

All or nothing. This project will only be funded if it reaches its goal by .

What is a prototype?

A prototype is a preliminary model of something. Projects that offer physical products need to show backers documentation of a working prototype. This gallery features photos, videos, and other visual documentation that will give backers a sense of what’s been accomplished so far and what’s left to do. Though the development process can vary for each project, these are the stages we typically see:

Proof of Concept

Explorations that test ideas and functionality.

Functional Prototype

Demonstrates the functionality of the final product, but looks different.

Appearance Prototype

Looks like the final product, but is not functional.

Design Prototype

Appearance and function match the final product, but is made with different manufacturing methods.

Production Prototype

Appearance, function, and manufacturing methods match the final product.

E96a95cf2f9a66493f83053b1e1d746e original

Prototype Gallery

These photos and videos provide a detailed look at this project’s development.

About this project

Breathing Buddies Eye Pillows are designed as a tool for kids to explore the benefits of breathing and meditation in a playful way.  The concept grew out of my need, as a mama, to help my anxious little girl through some tough nights.  I developed a unique narrative over time using the popular breathing technique, belly balloons.  Through this process, I was seeking a physical tool.  We used her little "lovey" as a stand in and it worked wonderfully.

I went to work developing these eye pillows.  Designing the characters, choosing materials, and manufacturers.  It's been an 8-month journey up to this point. 

I am at the point where we have final samples and ready to flip the manufacturing switch.  As you may, or may not know, small quantity manufacturing can be rather expensive. So I am using Kickstarter as a way to fund the first 2000 pieces.  It will provide me with proof-of-concept and connect me with studios around the country who find success in carrying these in their shops. As well as bringing families a piece of their yoga practice home.

Each Breathing Buddy comes with 3 mini-meditation exercises and a free bedtime meditation song download.

Risks and challenges

The risks:

I've tried my best to get out ahead of the potential risks but my foresight is only so powerful.

1. Manufacturing dates slip. Currently, we are on schedule for an April drop date.
2. Funding falls short--this is where you guys can help :) I'm self-funding a 50% down payment in order to achieve the April drop date.
3. Demand is greater than 2000 pieces. A great problem but this would cause some orders to ship later than April. I will know pretty quickly what the new dates would be.
4. Quality. The samples are beautiful but manufacturing 2000 pieces is different than creating 1 sample. I will be hand inspecting these and dates will be delayed if I'm not 100% satisfied.

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  1. Make a pledge without a reward

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  2. Select this reward

    Pledge $15 or more About $15

    Single Bunny Eye Pillow: WIGGLES

    Includes:
    1 Bunny Eye Pillow
    3 mini meditations
    Free Belly Balloons Song Download

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    2 backers
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    Pledge $15 or more About $15

    Single Squirrel Eye Pillow: NUTTY

    Includes:
    1 Bunny Eye Pillow
    3 mini meditations
    Free Belly Balloons Song Download

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    0 backers
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    Pledge $55 or more About $55

    Family Pack 4 Eye Pillows

    Perfect for bedtime routines.
    Includes:
    2 Squirrel Eye Pillows
    2 Bunny Eye Pillows
    3 mini meditations
    Free Belly Balloons Song Download

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    4 backers
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    Pledge $130 or more About $130

    Pre-School Pack 10 Eye Pillows

    Perfect for nap time or mindfulness breathing exercises.
    Incudes:
    5 Squirrel Eye Pillows
    5 Bunny Eye Pillows
    3 mini meditations
    Free Belly Balloons Song Download
    Free Roll-A-Pose Yoga Game

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    0 backers
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    Pledge $220 or more About $220

    Small Studio Pack 20 Eye Pillows

    Wholesale Pricing for studio use and/or retail.
    Includes:
    10 Squirrel Eye Pillows
    10 Bunny Eye Pillows
    3 mini meditations
    Free Belly Balloons Song Download
    Free Book Go Go Yoga For Kids by Sara Weis

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    Limited (20 left of 20) 0 backers
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    Pledge $400 or more About $400

    Large Studio Pack 40 Eye Pillows

    Wholesale for studio use and/or retail.
    Includes:
    20 Squirrel Eye Pillows
    20 Bunny Eye Pillows
    3 mini meditations
    Free Belly Balloons Song Download
    Free CD The World Awake by Kellie Lin Knott (contributor to this project)

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    Estimated delivery
    Ships to Only certain countries
    Limited (20 left of 20) 0 backers
    $
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