MEDIA 

TechCrunch, The Next Web, GigaOM, CNET, DigitalTrends

news.com.au, Xataka, NU.nl, Mashable, Tech In Asia, TechViewAsia

The Wall Street Journal, Gizmag

WHAT this is:

Lightweight, stylish and accurate. Start every day off on the right foot with the only device you'll ever need to track and monitor your physical activity.

Feel it & Get fit! 

Finally, a one-of-a-kind smart fitness tracker designed for those who value form and function in their sports gear. Hidden inside the sleek design of the Flyfit band is an advanced module that seamlessly collects real-time data from every action in your day.

Whether you’re in hardcore training mode or just trying to get to the gym more often, Flyfit will help you to improve your performance and be the best version of you.

The Design

Passionate about fitness, the concept for Flyfit emerged from our own needs to find a well-rounded and accurate fitness tracker that also looked great. During vigorous workouts we wanted a small device that we could almost forget we were wearing, and then not struggle to get it off when we needed to.

After trying and testing every similar product we could get our hands on, we spent some time developing our own band. The result: a simple yet stylish-looking, ultra-lightweight and comfortable band made from TPU (thermoplastic polyurethane). The technology is extremely easy to use with just a few taps of the finger, and provides real-time data that we can actually utilize during our workouts and throughout the day.

The band is available in five colors: the basics (black and white) plus three fashion colors (cyan, fuchsia and bright yellow). The color options can be switched up to match your gear.

 LED Features

The LED panel has four symbols to represent each of the main tracking functions:

• Daily Activity: walking, running, cycling & stair types of fitness

• Sleep: number of hours and quality

• Swim: leg strokes

What Makes Us Different

Yes, the market for fitness trackers is a crowded one. Flyfit stands out from the pack as a device worn on the ankle, and unlike all the wristband trackers, it has the ability to measure leg movement. Furthermore Flyfit provides wireless synching to your smartphone with Bluetooth technology, so you can benefit from the knowledge of real-time data.

Other advantages over competing products include:

• Water-Proof connector – allows you to use it swimming or cycling in the pouring rain.

• Bluetooth 4.0/BLE technology – provides continuous syncing and real-time data

• Color selection – choice of five colors appeals to a broad selection of users

Product Comparison

 Flyfit Function Summary

The Product

Flyfit has several functions and features that make it truly one of the more unique and well-rounded fitness tracking devices on the market.

How Flyfit Works

Monitor Your Progress in Real Time

One word. Real-time! 

Flyfit's real-time sync not only captures your leg movements but also displays your performance in real-time! Whether it's pedal cycles, speed, distance, duration, calories burnt, or steps, these can all be tracked on your smartphone or tablet device. 

Track Your Workout Anywhere, Anytime

Just like a personal trainer, Flyfit tracks your every move throughout your workout with all the important statistics. No matter where you are - gym, pool, at home or on the road - it simultaneously shows your pace, calories burned, and how far you’ll go. Afterwards, you can access and compare your stats to previous workouts.

Compete and Motivate

Need further motivation? Team up with your buddies and use Flyfit for some friendly competition. Set goals, watch trends and see how you stack up against one another. The game is on!

Cycle with Confidence

Flyfit is the first fitness tracker specifically designed with cyclists in mind. Its design achieves one of the biggest challenges in the professional cycling world: capturing accurate pedal tracking while meeting the strict standards of the category.

Whether you’re indoors or out, Flyfit’s unique motion-sensing technology detects and tracks your cycling stats so you can instantly view how far and how fast you are going via the easy-to-use mobile app.

 Understand Your Sleep

After a long day, wearing Flyfit to bed can help you better understand your sleep patterns. When you turn on the sleep mode, it can track how many hours you've slept, how many times you've woken up and help determine your overall sleep quality.

App Development

Below is a sneak peak at our interface design, which is still a work in progress. Some of the key features that we’re working on include a personalized home page with a daily activity summary, a GPS map to track distance travelled, goal setting and detailed stats reports. Our programmer and designers are working diligently to create the best user experience possible.

More Details

Product Specification

Band Size

SUPPORT IOS & ANDROID 4.4

Yes, we listened. Due to the incredible amount of feedback and high demands, we've decided to speed up the Android app development. Forget about the stretch goal, we are excited to announce that we will now support both iOS and Android 4.4 or later version devices with BLE!

WHY we are doing this:

From Concept to Flyfit

2012 - The start of Flyfit

Working out has always been a passion for me, and for my family. One day back in 2012, my fitness-enthusiast wife commented (again) that she needed to find a wearable fitness device that could accurately track ALL her activities as well as monitor her progress. It especially bothered her when she was cycling – so I decided to take action.

I dove into researching the issue (to try to find her the right band, of course) and soon realized the problem: All the wristbands on the market right now are able to detect step movement by vibration or the swinging of the arms. However, when you’re riding a bike, your hands tend to hold the handlebars firmly so there isn't much movement or vibration to be detected in the wrists. This results in incorrect or insufficient data while cycling.

Taking up the challenge, I researched finding a spot on my body to generate the strongest motion signal. After hundreds of tests, I determined that the sweet spot is right on the ankle, and has the ability to send signals strong enough to cover most cardio activities and sleep.

The Process

The photos you see below are taken from our prototyping process. The final products for mass production will most likely be the same shape and appearance as the ones you see here.

PCB Layout Log

Industrial Design Log

Data Development 

This video demonstrates how we extracted data from Flyfit's motion sensor and transmitted it to an iPad via Bluetooth 4.0. As you can see the device accurately tracked the ankle movement when pedaling, producing the data we were after.

Play

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WHERE we’re at and HOW you can support us:

If you love the concept of this product as much as we do, here’s where we’re at and how you can support us!

The product that you saw in the opening video is a prototype showing some of the working features and functions. We’re still in the process of testing other features, as well as the app design, antenna design and power consumption. With your support and funding, we can complete the development and launch our production.

Cost Structure

PRODUCTION AND FULFILLMENT PLAN

The first three steps (industrial design, PCB layout and chip sourcing) have been completed. The next stage focuses on tooling, then onto production and beta testing. 

 

 

Optional Accessory

We have also developed an athletic accessory, an ankle support sleeve, which securely holds the tracker in place as an alternate to the ankle band.

Made of sweat-resistant and breathable airprene, and secured with adjustable Velcro®, the sleeve provides maximum comfort for strenuous workouts. Sweat-absorbent cotton backed by cooling fiber material inside the sleeve provide air inflow and moisture outflow.

This accessory would be purchased separately from the Flyfit band, tracker and USB cable set.

REWARDS

 

Stretch Goals

$180,000 Open API for 3rd Development

Flyfit will have open API for third-party developers. We are hoping to offer them the freedom to have fun with our products and further extend its functionality. Simple and user-friendly interface for IOS or Android will be provided (Unity3D might even be included in the future). Developers will be able to use the data provided, such as real-time steps, cycling speed and etc to create some very cool apps! 

$500,000 Game Application

In the hope of extending the possibility and application of FlyFit, we'll create our own games. As you all know, cardio training, such as running on treadmills or indoor cycling, can be really boring. And that, is exactly what we wish to change. Let us motivate you and help make it fun! How about getting a little competitive with your friends via our online games?! With your support, we'll be able to speed up the development.

Who You’re Backing