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A series of books designed to teach children financial awareness and basic money management skills in a fun and engaging manner.
A series of books designed to teach children financial awareness and basic money management skills in a fun and engaging manner.
A series of books designed to teach children financial awareness and basic money management skills in a fun and engaging manner.
120 backers pledged £8,111 to help bring this project to life.

About this project

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Let The Money Smart Gang Teach Your Kids About Money

£8,111

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The problem...

A few years ago, I was working as a volunteer teacher at a Saturday School programme and helping the kids with Maths for a financial literacy project; and while I was looking for teaching resources to help me support their work, I discovered not so much a gap in the market as a yawning chasm. 

There was literally nothing suitable for teaching kids about money in the way I wanted. I wasn't trying to turn the children into little Lord Sugars or Gordon Geckos. I just wanted something that'd help to explain the fundamentals in a fun and practical way that they could relate to, but alas, it wasn't to be found. 

The Solution...

The creation of the Money Smart Gang series - a set of 10 money story books with awesome illustrations, educational questions about each story, practical tips for reinforcing the key money/moral lessons being taught and delivered in both paperback and ebook (pdf, mobi for kindle or epub for ibook) formats. 

The  MoneySmart Gang stories are based on the day to day lives of a group of five children with a sense of adventure and on a mission to help young kids everywhere develop their financial awareness and money management skills. 

The Money Smart Gang
The Money Smart Gang

Through a series of fun illustrated stories for children aged five to eight, the Money Smart Gang learn all about basic money management and encourage their readers to develop financial habits that will go a long way. Kids will learn about budgeting, spending wisely, the perils of borrowing, shopping wisely, and so much more...... 

Learning about needs and wants
Learning about needs and wants

Why... 

I know from personal experience that money management is a skill that can be taught and learnt, and that the earlier one masters it, the better. I grew up in an environment with conflicting views on money and how to spend it. Believe me, it can be a tale of 2 very different cities - depending on your approach! Having the skills and confidence to manage money well is a pre-requisite for successful living in today's world - and the earlier these skills are taught, the better.

Max not spending very wisely - we've all been there..
Max not spending very wisely - we've all been there..

So, I wanted to create a fun and engaging set of tools that helps all kids understand key money concepts... so they have the best possible start.  

Fun Fun Fun... 

The Money Smart Gang are a super cool bunch and always off on one adventure or another. 

Getting in the trolley was Lily's idea!
Getting in the trolley was Lily's idea!

The stories are modern fables designed to be a fun read and also help children improve their literacy and comprehension skills... 

We know that the earlier we learn things, the easier it becomes and learning about personal finance with The Money Smart Gang is as easy as it gets...

Stretch Goals...

EVERYONE! who has pledged will get the stretch targets for FREE!!!

Stretch Target 1: If we raise £8,000 - The Money Smart Mobile Game... 

As an added incentive to get the kids reading and learning, we're developing a simple mobile game that you can use as a carrot to get the kids involved in the books (not that they'll need one, but it certainly can't hurt). The game will feature characters and art from the books and will feature simple maths puzzles to help them get the grey matter going!

Stretch Target 2: If we raise £8500 – the Money Smart APP – Android

We're currently developing a full feature interactive mobile App for The Money Smart Gang. This colourful slice of code will feature fun activities, audio files and will be THE number ONE place to keep up to date with the gang and their stories.

Stretch Target 3: If we raise £9000 – The Money Smart App for IOS. As above, but for iPhones and iPads.

Why Kickstarter? 

I've chosen to launch the revised and updated edition of the Money Smart Gang series on Kickstarter because the site offers the ability to reach our number one and favourite audience... the general public. This means we won't need to deal with middlemen, publishers, retailers and other third parties, so we won't need to compromise on quality or hike our prices up to cut everyone in. 

Meeting the funding goal will enable us to print at scale, digitise the books and get them into the hands of as many children as possible. I'm really excited about these books and know that children will be too, so please help me reach the funding goal and introduce a child in your life to the MoneySmart Gang today. 

The Money Smart Gang Collection
The Money Smart Gang Collection

 

Risks and challenges

One of the greatest challenges... completing the series... is one I've already overcome.... I've now got a complete series ready to print. There are 8 more books to convert into various digital formats but I have a wonderful eConversion and book formatting partner to work with. I’m looking forward to seeing the finished products in all their printed glory.

The other big challenge would be if you completely blow us out of the water with your support. I'm already working with our print and digital partners to ensure that no matter how many people pledge, everyone gets their Money Smart Gang rewards quickly after the campaign ends.

If you back this project, I will do my very best to ensure that you get your moneysmart gang rewards as soon as possible.

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  1. Select this reward

    Pledge £5 or more About $6

    Friends of the Gang

    By pledging at this level, you'll be helping us achieve our dream and in return we'll follow you on twitter, add you on Instagram and email a special PDF version of one of the Money Smart Gang Books.

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    Pledge £8 or more About $10

    I'm with the MoneySmart Gang Poster

    By pledging at this level, you will receive a Money Smart Gang Limited Edition A2 full colour poster - with lots of information on what makes them tick; as well as a PDF version of one of the Money Smart Gang Books.

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    Ships to Anywhere in the world
    4 backers
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    Pledge £8 or more About $10

    Postcards from the Money Smart Gang

    By pledging at this level, you will receive a pack of ten colourful postcards featuring images from the money smart gang books; as well as a PDF version of one of the Money Smart Gang Books.

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    11 backers
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    Pledge £25 or more About $31

    Early bird - Money Smart Gang Friends

    By pledging at this level, believing in us and becoming one of our first backers, we'll send you an exclusive early bird collection featuring all 10 PAPERBACK editions of The Money Smart Gang series, accompanying eBOOKs in a digital format of your choice (pdf, kindle or epub) and the A2 poster of the Gang - wow, this is a truly a money smart reward.

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    Pledge £35 or more About $43

    Money Smart Gang Members

    By pledging at this level, you'll receive the complete set of 10 Money Smart Gang books in PAPERBACK, accompanying eBOOKs in the digital format of your choice (pdf, kindle or ibook/epub), set of the 10 Money Smart postcards and the A2 poster too.

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    Pledge £50 or more About $61

    Money Smart Gang School Special

    By pledging at this level, you'll not only be helping the children that you know, learn about basic finance, you'd also be helping hundreds of other children because as well as getting a set of books, ebooks (pdf, epub or kindle format), post cards and posters for yourself, you'll also be sending a set of all 10 paperback books to the school/classroom of your choice.

    You'll be contacted for the name of the school to send the books to after the campaign, or for the extra set to be sent to you to pass on.

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    9 backers
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  7. Select this reward

    Pledge £100 or more About $122

    Money Smart Skype Personal Reading

    By pledging at this level, you'll receive the complete set of Money Smart Gang books in paperback and ebook (pdf, epub/ibook or kindle) format, plus I will do a 30 minute Skype reading for your children, class or group.

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    Limited 4 backers
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    Pledge £100 or more About $122

    Money Smart Gang Multi-pack

    By pledging at this level, you will get 5 complete sets of the Money Smart Gang books in paperback and ebook formant (pdf, epub or kindle) to do with as you wish. This reward is great for schools, charities, nurseries and community groups.

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    2 backers
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  9. Select this reward

    Pledge £150 or more About $184

    The Money Smart Gang Book Club

    By pledging at this level, you will get 5 complete sets of the Money Smart Gang books in paperback and ebook format (pdf, epub/ibook or kindle) along with our PDF guide to starting your own Money Smart Gang Book Club and 50 copies of the Money Smart Gang Activity and colouring books to get you started.

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    2 backers
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  10. Select this reward

    Pledge £1,000 or more About $1,224

    Money Smart Mogul

    By pledging at this level, you will get 20 complete sets of the Money Smart Gang books and ebooks (pdf, epub or kindle version). Enough for a whole school, a community project or a busy bookshop. Additionally, I will be happy to come and do a personal reading at a time and date to be agreed following your receipt of the books.

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Funding period

- (30 days)