NZ$ 52
pledged of NZ$ 20,000pledged of NZ$ 20,000 goal
2
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Sun, October 16 2016 10:59 AM UTC +00:00
Jay WilliamsBy Jay Williams
First created
Jay WilliamsBy Jay Williams
First created
NZ$ 52
pledged of NZ$ 20,000pledged of NZ$ 20,000 goal
2
backers
0seconds to go
Funding Unsuccessful
The project's funding goal was not reached on Sun, October 16 2016 10:59 AM UTC +00:00

About

JOYS of London is about sharing the JOYS of scents with all, JOYS of London shares the JOY through hand poured, 100% natural soy scented candles, home scenting products & hand poured natural body products.

Share the JOY
Share the JOY

I have just launched six beautifully fragranced, hand poured, 100% natural soy wax candles and I have lots of ideas on products that I want to launch along-side the candles. The scents used within the beautiful candles mean a lot to me and give me memories from my time in London, growing up and the amazing places that I have been lucky to experience all of which have given me JOY.

JOYS Pomegranate & Rose Candle
JOYS Pomegranate & Rose Candle

In 2017 I am wanting to launch JOYS of London - JOYS of the World range and these will be scents that give me memories and JOY from my travels around the world. I will then launch limited edition candles four times a year and special packaging around the Christmas period. Along-side the candles I want to share the JOY with all by creating hand & body washes and hand & body lotions.

JOYS Trio Packed Candles
JOYS Trio Packed Candles

I am wanting to reach my budget to purchase the materials required to make all of the products, I will then look at retail space to open up a JOYS of london store to share the JOY with all. I have a point of difference in terms of service levels that is not used with any other brand in this space! I also have a recycling loyalty program! Helping JOYS remain sustainable when I get up and running!

JOYS Loyalty Program
JOYS Loyalty Program

Share the JOY 

Risks and challenges

I have been in luxury retail for over fifteen years and I am very well aware of the challenges of setting up a business in this space, however my service standard of the store and the experience that customers would receive in the JOYS store is very different from any other store! It will all be about the customers coming into the store to have JOY, create with JOY, package with JOY and then gift with JOY which in turn creates more JOY. Candles are hand poured by myself, partner & friends to keep my costs down! Room diffusers will also be hand poured by myself! All materials are so far sourced within New Zealand. Packaging is sourced from China.

I have created the JOYS original range from scratch on my own so I know I have the willpower and hunger to take JOYS to the next stage!

Share the JOY

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Support

  1. Select this reward

    Pledge NZ$ 1 or more About $0.68

    Share the JOY

    A big thank you for helping us share the JOY. Please follow us on FB & Instagram for future updates.

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  2. Select this reward

    Pledge NZ$ 15 or more About $10

    Mini Tinned Scented Candle

    90ml Hand Poured, 100% Natural Soy Wax, Scented Candle in a Silver Tin.

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    Limited 1 backer
    NZ$
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  3. Select this reward

    Pledge NZ$ 25 or more About $17

    96ml Mini Jar Scented Candle

    96ml Hand Poured, 100% Natural Soy Wax, Scented Candle in a Glass Jar.

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    1 backer
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  4. Select this reward

    Pledge NZ$ 60 or more About $41

    x2 96ml Mini Jar Scented Candle

    x2 96ml Hand Poured, 100% Natural Soy Wax, Scented Candles in a Glass Jars.

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  5. Select this reward

    Pledge NZ$ 100 or more About $68

    230ml Deluxe Scented Candle

    230ml Hand Poured, 100% Natural Soy Wax, Scented Candle in a Glass Jar with Polished Nickle Lid.

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Funding period

- (45 days)