About this project
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With HAïKU we are offering a new solution: all the information is available in your smartphone, leave it on your pocket and we give you access to it.
Like a smartwatch optimized for your bike with clear and precise information, and gesture control on when to access it.
HAïKU is a brand new category of bike and smartphone accessory designed to fit perfectly in the life and everyday rides of an urban cyclist.
In a world full of technology, we want to respect your bike ride and protect your safety. That’s why we made HAïKU simple to use and non-intrusive. When you need an information, it’s there. When you don’t, enjoy your ride!
Just wave to pull info
Easy to plug … and ride!
Strong magnets + clip
Fits on any bike
>> add 6€ to your pledge if you want an extra dock (it is the best way to easily use HAïKU on your different bikes)
>> add 15€ to your pledge if you want an 'universal' mount (it is the best way to be sure to use HAïKU on your motorcycle / scooter)
- 1 week batteries in normal use (~12h on a bike)
- Micro USB charging
- Bluetooth Low Energy (BLE 4.0 and over)
Compatible with all major flagship smartphones :
- Apple : iPhone 4s and over
- Android : Samsung S3 and over, Motorola G and over, Nexus 5 and over, etc.
We need your support to continue the project and make HAïKU a reality. After 1½ years of hard work we are ready to take the next step: MANUFACTURING. Kickstarter is also a great way to gather feedback (don’t hesitate to drop us a line!). Your financial support will be used to (i) complete industrialization and (ii) make your product.
Meet the riders
We are a mutli-disciplinary team including Hardware engineering, Industrial design, Software development and of course Product & marketing. All in our early 30’s, we bring together the energy and creativity of youth and experience of several years of working in our fields of competence. And most of all we all love riding our bikes on daily basis to go around the city.
“Hello I am Greg the CEO of ASPHALT Lab. 2 years ago I left my job as an operational consultant and started the project with a simple and ambitious goal: create a brand providing the best innovative accessories for urban cyclists.
Started on an innovative lock, but realized the main problem was accessing information while riding. So I started working on HAïKU with Fred and Matthieu as sub-contractors (chose them because they are good at what they do AND ride bikes), they are now co-founders of the company.
We worked very hard to conceive HAIKU and are proud to introduce it to you today. Proud because we managed to achieve our goal: conceive a simple and affordable product to help urban cyclists ride smoothly in the city.“
Planning for the months to come
Risks and challenges
Making a hardware product is hard (as they say) and long (as we already experienced). The road ahead is strewn with potholes, but be sure that our dedication to making HAïKU a reality will live up to the challenge. Because we are passionate by this adventure that allows us to fulfill ourselves.
For industrialization we’ve partnered with 4MOD Technology a French manufacturer that produces electronic goods in their own factory (proximity + same ‘work culture’ + integrated plant = WIN). Their engineers will help us finalize Design for Manufacture, make the best choice to create a robust product and settle ramp up and production. As far as Software is concerned, we know what we have to build and we are not promising a ‘content generated bike navigation that never fails’. To start we will simply bring existing bike Nav to your handlebar, we assessed the works that remains to be done and are confident we can do it and test it in the coming months. In the long run we want to build APIs so everyone can try his own hacks. But for the moment we are very focus on delivering on time a product that just works.
Our shipping estimates are realistic, based on our pre-contract with our partner and we will strive to respect them. We promise to do our best and always keep you updated.
The ASPHALT Lab Team
Support this project
- (30 days)