About this project
The urban streets of our cities, pulse with the energy of the people that walk on them. The shoes they wear dazzle on this energy. But sometimes it’s not the people who wear them, but the shoes themselves that highlight the personality of its carriers.
That’s what we had in mind when we designed Bend-it. We imagined shoes that radiate the energy of the people who wear them, urban people who enjoy life in the cities, the crowded streets and constant sounds that seem to come from everywhere. Those who wear Bend-it, choose it, because they add to their feeling of happiness.
We want Bend-it to be more than a shoe to its owners. Bend-it must be an exceptional added value to your appearance, while wearing them is a joy to the eye and the feet, an overall package of comfort, practicality, beauty and funky looks.
The uniqueness of Bend-it
Bend-it is especially innovative due to the unique sole that makes it possible to bend the heel backwards; so stepping into the shoe becomes super easy.
The design lets you wear the shoe in two different ways to complete every outfit and make you feel outstanding in every situation.
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Funky designs for an outstanding look
Exceptional design shoes made of premium materials
We use the highest quality of calf-hunting leather. This leather is exceptional because of its softness and sustainability. The suede is deep and intense so it will easily stay in shape. The inner soles can be replaced by one of your own if needed. Because the inner and outer shoe is made of calf leather they won’t get smelly at all. The soles are made of synthetic latex that has been tested for durability.
Ethically made shoes
All our shoes are handmade in Portugal. Produced with high quality craftsmanship and love. You will see this in the little details and precision of finishing of the design.
Making shoes is like making good food. When made with love you will be able to taste this. The same thing happens in the creation of shoes. When made with love you will be able to feel this. To achieve this we have the pleasure of working together with a lot of people we love. Whenever we can, we work with many of our friends and family. Once we had to set up production we made a lot of new friends with our amazing craftsmen team in Portugal.
We pay close attention to every detail of the production process. We use eco-friendly production processes and work with responsible factories, from step one to the final step of packaging. Each step is closely followed to make sure that each step is a happy one made with love and care.
Back this project
We offer different rewards and package deals. Our kickstarter campaign will be the only moment where it will be possible to design your own color combinations for the shoes. All your pledge details like shipping information, sizes, styles, and color choices will be collected via a survey after the campaign has ended. For more inspiration for the colours and for our collection for women please also see our website www.bend-it.com.
The Bend-it Belt
Why do we need your support?
Starting our own company is a dream for us. As sisters we complete each other not only in an emotional way but also professionally. Inge is head of Design and Anke is head of Commerce.
Setting things up is expensive, especially if you chose to stay small and authentic like we did. Our biggest costs are the sole of the shoe. This is because it is the most unique part of our shoe. We need to make a special molt for each shoe size in order to produce the sole.
We will use the money of your support to cover the costs of the molts and of course the other materials and shipment that are needed for your shoes. Of course this money will not be enough to cover all other costs such as our own fee, transportation costs and costs for the creation of the prototypes and first collection. But supporting us creates awareness of what we do and will give us the opportunity to start and grow our business organically and globally.
Planning of realisation
About the people behind Bend-it
Bend-it was launched as a company in 2014. During the last couple of years, we found the right suppliers, set up production, fine-tuned the shoes and crowd funded the first collection for women successfully. After this we found fourteen shops who where willing to sell a collection of our women shoes.
We are an ambitious, honest and small company who value quality not only in our shoes, materials and production but also in our relations.
Therefor we will make sure to be in contact with you personally during all steps of the process.
Back this project and share our campaign!
We’d like to invite you to walk this journey with us. Without you, there is no way this dream will come to life. With your help we will be able to launch Bend-it shoes for men and continue our path to create a sustainable future global growth, sharing our love for shoes and design all over the world. So please, make a pledge and help us share our story. A simple tweet or a like on our Facebook page will go a long way. THANK YOU!
Risks and challenges
The risks are limited as long as we are able to get full support on the pledged budget. Having said that, and regardless of the great control we have over our supply chain, sometimes problems arise, as any manufacturing process at high volumes, processes can be delayed. That is without a doubt our biggest risk. Rest assured, we have done everything in our power to avoid such delays. Fortunately our partners have the ability to respond quickly to these unexpected situations.
Our promise to you is to never keep you in the dark, permanently be upfront and always do our best to surpass all your expectations.Learn about accountability on Kickstarter
Support this project
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