We think great food should be affordable and accessible to everyone. Healthy food is overpriced and in some areas, not available at all - that's why we're happy to introduce you to our food range: a collection of healthy foods that are mostly organic, non-GMO and fair trade, with a wide range of vegan and gluten-free options. And we're doing it the Public Goods way: that means premium quality products, available to you for what they cost us to make. By joining Public Goods, you'll be able to save money all year on our always expanding range of culinary delights plus our collection of premium home products, ranging from shampoo and body wash to linens and essential oils.
Last year, we launched our personal care and household products on Kickstarter, and thousands of backers joined us. We've launched over 60 premium products (which are also available to all backers!) that have generated rave reviews from our members.
We’ll carry a large selection of premium quality items, including a wide range of gluten free, organic, and vegan produce. We will introduce new products weekly, so you’ll be sure to find some favourite new stuff as well as high quality everyday staples. Saving money has never been this tasty.
Our mission is to make healthy high quality food affordable the same way we have with personal care and household goods: we cut out the middlemen and deliver healthy high-end products for the same price they cost us to make. We make money with a small annual membership fee instead of inflated prices.
Healthy good food is actually not that expensive to make. It’s the supply chain that’s the problem – traditionally, a product goes through several price markups before it reaches you in a shop. We do things differently: by cutting out the middlemen and shipping directly to you, you can get premium products delivered to you door at a fraction of the price of traditional retail, saving you money every year.
Through this Kickstarter, we're offering lifetime memberships for a single, one time fee. Once the campaign ends, simply head to our website and choose which items you want from our line of natural products. (You’ll also be able to access the Public Goods personal care and household products.) And in case you’re wondering, we offer free US shipping for orders over $25.
Saving money is just one aspect of the Public Goods concept – we’re equally obsessed with bringing you the best quality products possible. We use healthy ingredients only and avoid questionable additives. For our food, we’ve consulted with industry experts, farmers, and local producers to bring you the tastiest culinary delights and highest quality staples possible. We’ve vetted and tested every new product rigorously with the help of friends, foodies, families and experts, and have fine tuned every detail along the way to make sure the end product always meets the highest standards.
We’re sure you’re going to love our food as much as we do. With new products rolled out every week you will find trusted favorites as well as culinary surprises and delicious new finds.
In our line of groceries, you’ll find:
- Coffee & tea
- Oil & vinegar
- Dried fruits
- Canned tomatoes
- Chicken broth
- Beef broth
- Vegetable broth
- Tortilla chips
- Vegetable chips
- Peanut Butter
- Almond Butter
- Strawberry Jelly
- Pink Rock Salt
- Black Pepper
- Dried prunes
- Grain Mustard
- Beef jerky
- Chocolate chip cookies
- Chocolate bars
- Oatmeal cookies
- Fruit & Nut Granola bars
- Protein bars…
And much more!
As with all Public Goods products, the packaging is simple and stylish – it’s meant to complement your home rather than visually assualt it.
When we launched our first campaign for personal care and household goods, we hoped others shared our dream too - and we couldn't have been happier with the support we got! Over 10,000 backers got on board and over 20,000 members have already signed up. We love hearing from our members. Here's some real feedback:
"Their stuff is amazing" - Jay C.
"I love your products and service. So glad I joined!" - Sara S.
"I got my Public Goods membership during the initial campaign, and I've loved every product I've purchased so far... For equivalent low-impact/sustainable goods it's definitely a money saver." - Erin M.
"We love our membership. Everything smells great in a natural way, and it looks sleek to have all our household products match with minimalist design." - Pilar G.
We’ve grown since our last campaign. Now the Public Goods team has grown and the company is headquartered in New York. PUBLIC GOODS is a brand that cares. It cares for its mission, its product, and its people.
Morgan studied philosophy at Concordia, and worked in luxury fashion manufacturing before founding Public Goods. With an aesthetic eye and nose for quality, he’s an expert product developer who’s grounded in the nitty gritty of manufacturing. He’s also an avid tennis player and an amateur magician.
Michael, our COO, studied engineering and Chinese at Dartmouth. Living abroad for over a decade, he became a specialist in product packaging. From sourcing to manufacturing to product testing, he’s done it all.
With their extensive experience in producing premium goods, both Morgan and Michael grasped the inherent inefficiencies in the traditional supply chain and decided to fix it.
For a limited time only, get a lifetime membership to Public Goods for one flat fee when you back our campaign. Lifetime memberships will be activated as soon as the campaign is over. You'll receive an email from our team with the instructions to activate it and start using it and will have instant access to our full line-up of products, including food, personal care, home essentials and more. A limited amount of lifetime membership bundles are also available for those who want to spread the love.
Have any questions? Just email us at firstname.lastname@example.org.
So join us today – become a member of Public Goods, and enjoy the best food out there at the best possible cost. We can’t wait to have you on board!
This campaign is promoted by Backercamp. Since 2012, Backercamp has helped 5,000+ creators make their projects a reality, raising over $200MM through crowdfunding.
Risks and challenges
We came to Kickstarter with an idea last year and thanks to the community we've built a company and launched dozens of healthy products. Our product calendar is solid and everything is lined up for the launch. As always, we will keep you in the loop with frequent and transparent updates. if you have any questions, just drop us an email at service[at]publicgoods[dot]com.Learn about accountability on Kickstarter
- (60 days)