The primary objective of this Kickstarter campaign is to raise funds to find and equip a new facility for us, Pacific Pickle Works, to operate out of. Our past and current kitchens have all been commercial spaces that the owners have been kind enough to allow us to work from a day or two a week while the kitchen is not in use. While that has been a great way to reduce costs while starting up, it is now something that inhibits our growth.
When we borrow kitchen time from other businesses, we don't have access to the facility as often as we need, and when we do it is usually at inconvenient times such as nights and weekends (yes, we want to have start having a life and for our helpers to spend more time with their families). Further, since we are not the primary occupants of the space we don't have sufficient storage for our materials and equipment as well as for the finished product that we produce. As a licensed canner in the state of California, we have to store our finished product on site until it is officially pH tested and released by a state inspector.
Additionally, we are at a point where we need to be able to sell our products directly to our customers via the web. Up to this point we have not had an online sales ability from our website. Part of the funds from this campaign will go towards enhancing our current website to add the capability.
What will the funds be used for?
We have business opportunities that we are ready to pursue, but need a new facility in order to be able to produce and store the amount of product to supply those customers. As such, we will need enough cash to be able to pay rent on a kitchen while we prepare to meet the demand and start selling enough pickles to pay the rent.
- $15,000 - rent and utilities for 6 months ($2,500 x 6)
Secondly, depending on the location, it will likely need to have some improvements in order for it to pass the inspection of local and state authorities in order to be certified as a food facility.
- $5,000 - $10,000 - building improvements
Thirdly, though the equipment demands are not as high for us as other kitchens, we do need some key pieces of equipment to operate - namely stainless steel tables (which are not cheap), cooling and storage racks, stoves, and most importantly steam kettles to heat seal the jars. Depending on the location we also may need to install a vent hood which is also not a cheap endeavor.
- $10,000 - $15,000 - kitchen equipment. Commercial stoves, steam kettles, cooling racks, stainless tables, pots, utensils
Lastly, this Kickstarter campaign will be the first time that our fans will have a way to get our pickles online. But once this campaign is over, we will need to have the ability to sell our pickles online. We will use the remaining funds from this campaign to incorporate online sales into our website.
- $2,500 - enhance pacificpickleworks.com to support online sales
Meet the team:
Bradley Bennett has been making pickles for over 10 years. What began as a fun project to learn the craft evolved over years as a annual holiday gift tradition. Ultimately the demand for the various pickled items resulted in the creation of Pacific Pickle Works in 2010. He partnered up with his friend Emi Umezawa and started producing pickles to sell to local stores in the Santa Barbara area. After just 2 years of having products on shelves, Pacific Pickle Works products can be found in over 40 speciality and gourmet grocers such as Whole Foods Markets throughout Southern California.
Emi also has a love for food and grew up with a tradition of eating pickled items that were common to her Japanese heritage. Though Pacific Pickle Works pickles are not of the Japanese variety, she has grown quite fond of the West Coast style pickles we are known for.
Emi and Bradley when not pickling, can often be found enjoying one of their famous Bloody Marys ...or two.
We, Pacific Pickle Works, currently have a line of 8 pickled vegetable varieties plus our new Bloody Mary Elixir. While some of the pickle varieties are seasonal, most are available in stores throughout the year.
The five original products pictured above that we started with are Unbeetables (pickled beets), Asparagusto! (pickled asparagus), Carriots of Fire (pickled carrots), Jalabeaños (pickled green beans), and Cukarambas (spicy garlic dill pickles). Since the original products, seasonal selections have been added to the lineup such as Fenn Shui (fennel root pickled in rice vinegar with ginger and citrus zest), Cauli-Flower Power (pickled cauliflower), and Stokra (hot pickled okra).
The newest addition to the product family, Bloody Mary Elixir, was a natural. In order to showcase our pickled beans and asparagus, we became well known for making a mean Bloody Mary for tasting events and parties. Enough customers begging for us to bottle our "secret sauce" lead to the creation of our Bloody Mary Elixir. This Elixir contains our very own Worcestershire sauce that we make from scratch and uses all natural ingredients with no added preservatives or colorings. Just mix this little 8 ounce bottle to taste with your favorite tomato juice and you will have up to 2 quarts of our spicy Bloody Marys at your next brunch.
What will you get?
As a supporter of Pacific Pickle Works you have many choices of awards you can get for your donation that include either some of our tasty pickled vegetable products, some cool company logo wear, or both!
There are a variety of pickle packages you can choose from in order to have a chance to taste our mouth-watering pickles, but you can read about those options in the column on the right. Don't fret over which type of pickles you want now - we'll be in touch with you at the appropriate time to let you know what is available and let you choose before we ship them.
The big award levels for private label pickles can be customized to fit your needs and desires. So if that's your thing, don't worry about the details as we'll be in touch with you so that we can figure out exactly how to make you an incredible tasting and good looking product that you can give out to impress your friends, neighbors, co-workers, family, customers, or even your accountant!
Charter Pickle Club Memberships
This Kickstarter campaign marks the introduction of our first of its kind "Pickle Club". Think of this like a wine club, but instead of just adding to that overflowing inventory of wine you will be receiving some tasty treats of pickled vegetables to dive into - and spending a lot less than you would on wine in the process!
You can join as a charter member of our Pickle Club at either the "Gherkin" club level to get 2 jars of pickled vegetables per quarter or the "Big Dill" club level to get 4 jars of pickled vegetables per quarter. Each quarter depending on your subscription level we will send you a jar or two of our core products that may be in season at that time as well as a jar or two of our specialty seasonal or exclusive varieties. The subscription rewards for this campaign are for the first year of membership. We will contact toward the end of the first year to see if you want to renew your membership beyond this first charter year.
Ever since the first print of our t-shirts that were made solely for us and our helpers, many people have been asking if they can purchase them. This Kickstarter campaign will be the first time that anyone outside the company will be able to get their hands on one of our cool logo t-shirts.
The shirts are Next Level t-shirts (very similar to American Apparel t-shirt fit and weight). We are printing both a 100% cotton tee (gray for the men and light olive for the women as seen on the left of the photo below) and a royal blue tri-blend tee (for both men and women as seen on the right of the photo below).
On the front is our logo screen printed in a vintage aged style and on the back the words "get pickled." Here are our handsome founders sporting the various options.
This is going to be another quality item (not surprised right?). The hoodie is an American Apparel tri-blend medium/lightweight hoodie. The color is a heathered dark blue and will have the same 2-color PPW logo from the t-shirts on the back and a small logo in white on the left chest panel. These same hoodies retail plain in the store for $50 and you'll get our much hipper logo hoodie for about the same amount of coin you'd otherwise be giving to that big company, and you'll be supporting us along the way!
PPW Embroidered Baseball Caps
Just like everything that PPW does, these won't be just any ordinary hats. These are quality FlexFit 6-panel contrast stitched hats with solid backs (no ugly plastic snaps). The entire logo on the front and the words "get pickled." on the back will be embroidered. These sweet lids come in two sizes to fit every dome (S/M or L/XL) and in two colors - Loden Stone and a faded black.
Thanks for your support!
We are so grateful to all of you that have taken the time to visit our Kickstarter page to watch our video and read our page. We are particularly grateful for those of you who are committing to help us reach our goal through your generous donations.
We have worked hard to create a great product and are excited to begin sharing it with a larger audience and you are helping us to do just that.
THANK YOU KICKSTARTER COMMUNITY!
- Brad and Emi
Risks and challenges
As with many businesses, the challenge will be to meet business growth demands while maintaining the same quality and service that we have been known for to date.
As a food producer, a major factor in the quality of our products is the produce that we start with. Since we are working with mostly local and organic farms to produce our products, we need to be able to ensure that we can continue to get the quality and amount of produce we need to meet demand. Furthermore, since many of the vegetables we use are seasonal, we need to properly anticipate demand and growth in order to produce the right amount of goods for the upcoming months of off-season demand.
A major challenge in this particular project is finding a suitable kitchen at a reasonable price that will work for our business. There are options and we are hopeful that we will find a great option for our us. There is clearly business risk for us if we do not find a space in that we may not be able to meet the demands of new business from our current situation.
There is also risk that we could over extend ourselves too soon and not be able to support renting a facility of our own if it is too costly. As such, we are open to the fact and planning that we may need to share the space with other like-minded businesses at least in the beginning. We know of several other food businesses in the area with similar needs already. The difference in sharing a space where we are the primary or equal partner in is that we will be able to tailor the space to our needs in terms of storage and hours of operation.Learn about accountability on Kickstarter
- (30 days)