A documentary about the offbeat side of fashion week, where photographers rub necks with some of the world's most famous models. Read more
This project was successfully funded on October 3.
About this project
>> (an exclusive feature on the website of Dazed & Confused magazine)
You've heard of Fashion Week. Models, celebrities, lavish parties and stylish bloggers. Have you ever wondered if there is another side to fashion week, one that the blogs and magazines don't show?
The Other Side of Fashion Week is a documentary about the lesser known side of fashion week, seen from the outside by clique of hobby photographers. Some of them haven been documenting fashion week with incredible dedication for almost a decade without ever making a dime.
Follow Bobby Lee and his sly pal Damian, their opponent Kamel and the aloof Daniel as they assault fashion week in Paris and New York. They are birdwatchers of female beauty driven by love or loneliness. It's an empowering tale about what it means to be an outsider in modern culture.
Support from the Industry:
Kel Markey, Model
A few years ago, while working on fashion week castings, I met Damian, one of the young men in the film. He told me about the group of model photographers he belonged to, and that he was going to Paris for the first time to follow his favorite models with a camera. I was intrigued by what I heard – and to my knowledge, this was a community of people that had not been documented before. I saw potential in the story because of the clash of ‘everyday people’ with the more guarded atmosphere of the fashion world.
I find it interesting how photographers use cameras as tools to gain access to a world they do not naturally belong to. They seek connections with other people – in this case, some of the most beautiful women in the world. I wanted to look at the effect that beauty has on people, and make a story that revolved around the human need to belong and connect, and how modern technology plays a part in that.
It's a good moment in time to tell a story set in the fashion world, because through modern technology, the industry has lost much of its exclusivity, and is now at a pivotal turning point. Where will fashion end up if it is completely democratic? And how will it affect us as a society?
I can't wait to meet the funding goal and to be able to finish the film. There has been so much hard work and passion invested in this project and we are close to the finishing line.I have been receiving a huge amount of support from friends and family. This project would not exist without them. I am excited to welcome you into our community!
'Who doesn't honor the penny, does not deserve the dollar.' (German saying.) No contribution is too small! We really appreciate your support and are working very hard to complete this film in a timely manner.
The money will be spent on:
- Additional filming, travel and equipment rentals
- Hard drives
- Editing all the great footage
- PR and promotion
Countless hours of work have been put into this project since 2011. We have already filmed dozens of hours of amazing footage, both at fashion week in New York and Paris and at and around the documentary subjects' homes. All we need is your support to turn this project into a finished documentary film! Help us engage a wider audience in a discussion about what it means to be an outsider. It's a tale for lovers of fashion, but also for everyone who enjoys documentary entertainment and wonderful characters.
Salome Oggenfuss (Director / Producer)
Salome is a Swiss native, and now lives in Brooklyn. Her documentary work has been featured on Dazed Digital, Thought Catalog, Models.com and many others. Her documentaries have also been shown at such prestigious institutions as the Centre Pompidou in Paris and the Corcoran Gallery of Art in Washington, D.C.
Tyler H. Walk (Edit Consultant)
Tyler is an award winning editor and director whose recent credits include David France’s Oscar nominated documentary “How to Survive a Plague," and award-winning director Jeremy Zerechak’s “Code 2600.” Tyler's upcoming documentaries include, Kate Kunath's “ We Came To Sweat," Shalini Kantayya's "Chasing the Sun," and is currently editing "Roseanne for President" from long-time Michael Moore collaborator, Eric Weinrib.
Jurg Spoerry (Producer)
Sandra Isacsson (Camera)
Sandra is a filmmaker based in Stockholm. Her short film "Girls Inferno" received the special achievement award at the Alternative Film and Video Festival in Belgrade. In 2012 she received a grant from the Swedish Art Council to develop her film "the Unwanted". Sandra frequently works on documentary projects with SVT - Swedish State Television.
Noah Collier (Camera)
Danny Erdberg (Sound)
Danny’s credits include the American premiere of Caryl Churchill’s Drunk Enough to Say I Love You, a new Mike Daisey monologue, Last Cargo Cult, and numerous world premiere musicals.
Thanks to Bogdan Tiflinsky and Shayok Mukhopadhyay for additional camera work.
Risks and challenges
When dealing with events taking place in real life, there is always a possibility of unforseen things happening that may delay the project timeline. However, we are equipped with resourcefulness, creativity and years of experience in film and TV, and are very confident we will be able to complete the project without any big delays!Learn about accountability on Kickstarter
Have a question? If the info above doesn't help, you can ask the project creator directly.
Pledge $5 or more
We are extremely thankful for your interest and support.Estimated delivery:Ships anywhere in the world
Pledge $25 or more
A digital download of the film in high resolution - with exclusive director's commentary.Estimated delivery:
Pledge $50 or more
Thank you! A signed 4x6 fashion week color photograph taken by Bobby Lee, the main character from the documentary. This is a kickstarter exclusive. Plus all of the above.Estimated delivery:Ships anywhere in the world
Pledge $100 or more
Thank you! You receive a signed DVD of the film, and a mention in the 'special thanks' section in the credits. Plus all of the above of course.Estimated delivery:Ships anywhere in the world
Pledge $275 or more
Thank you! An invite to a film screening, plus all of the above.Estimated delivery:Ships anywhere in the world
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Thank you! All the above treats listed, and a special DVD with deleted scenes and interviews from the film. Expect some real gems and never before seen interviews with legendary models.Estimated delivery:Ships anywhere in the world
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Thank you! Receive all of the above, plus a special guided tour through the outskirts of Fashion Week with the director in New York.Estimated delivery:Ships anywhere in the world
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Thank you! You will be listed as Associate Producer in the credits. Plus all of the above, of course.Estimated delivery:Ships anywhere in the world
Pledge $5,000 or more
0 backers Limited (6 left of 6)
Thank you! An invite to a Fashion Show in New York or Paris! This is a really special treat. Plus all of the above.Estimated delivery:Ships anywhere in the world
Thank you! You're now an Executive Producer of 'The Other Side Of Fashion Week'. Plus you'll receive all of the above rewards, and a very big hug at one of the film's screenings.Estimated delivery:Ships anywhere in the world
- (30 days)