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We're bringing Sunny Vibes to Temescal this spring. Your donations will help us build a terrific beer garden for everyone to enjoy.
Thanks for all your support! We hope you'll come enjoy a pint with us...4115 Telegraph Ave., Oakland. Tues-Thurs 4p-10p, Fri 4p-12a, Sat 12p-12a, Sun 12p-10p!
Thanks for all your support! We hope you'll come enjoy a pint with us...4115 Telegraph Ave., Oakland. Tues-Thurs 4p-10p, Fri 4p-12a, Sat 12p-12a, Sun 12p-10p!
539 backers pledged $51,456 to help bring this project to life.

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Temescal Brewing: A New Oakland Brewery & Beer Garden

$51,456

539

Stretch Goals Reached! We're Adding More Murals and A Beer Garden Back Bar! 

First we reached $30,000 in just four days with the support of 294 incredible backers. Then we reached $40,000 with the help of 408 backers to add additional murals throughout our beer garden. And then we crossed the $50,000 line because 522 amazing people believed in bringing this project to life, so we'll be adding an outdoor back bar. Thank you so much!

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Temescal Brewing: A New Oakland Brewery, Taproom, and Beer Garden

Temescal Brewing is a production brewery, taproom, and beer garden opening this spring in the Temescal neighborhood of Oakland, California. We've been working like mad for nearly two years, doing all sorts of things like designing and constructing our interior, hosting art shows, sponsoring nonprofit fundraisers, and changing our name from New Normal Brewing. All of this and more to create something larger than ourselves through our passion for fresh beer. Now that we're very, very close to opening our doors, we could really use your support to ensure our beer garden is especially special. We've got a small budget to do the bare minimum outside, but with a donation at any level, you’re helping us build an outstanding neighborhood space for everyone to enjoy. For all the tremendous support we've received from our community already: Thank You!

Vibes

Oakland is incredible. This city has 261 sunny days a year, more working artists per capita than anywhere else in the U.S., and a heart of solid gold. We're a team of passionate brewers and community builders, doing our part to bring more Good Vibes to the city we love. Temescal Brewing will be a hub of imagination: a place where our neighbors and the local arts community can feel at home and come to enjoy our delicious beers. 

Finding the perfect location in Temescal—on Telegraph Ave. next to MacArthur BART station—was a dream come true. Early on, we hosted some bumping local art shows and nonprofit fundraisers to share our beer and meet our neighbors. More recently, we've started construction, cramming a gorgeous, comically large production brewery inside our building, complete with a cozy, modern taproom. 

Outside is where things really get exciting. We're creating the freshest-of-the-fresh beer garden: the global center for simple daylong hangs, and a beacon of hope for wandering souls seeking Sunny Vibes. 

In addition to being the backbone of everyday Good Times, expect our space to host a constant procession of food trucks, special beer releases, community events, and art shows.

Beer

We brew a wide variety of styles, with a focus on Sunny Day drinking: soft, sessionable, and refreshing pales, pilsners, and saisons. We maintain a laser focus on water chemistry and fermentation—a passion for the little things that you'll taste in every pint. But boozy, dank stout and IPA drinkers shouldn't worry; we'll also brew plenty of bigger, darker beers. The sun does go down, after all.

We'll offer pints, tasters, and to-go growlers in our taproom and beer garden. Temescal beer will also be on draft at your favorite Oakland bar, and eventually we'll do some very special can and bottle releases. 

Brewing will be in the exceptionally capable hands of Wade Ritchey, most recently assistant brewer at Cellarmaker, a top-rated brewery in San Francisco that puts out some incredible beers. Wade’s wide-ranging experience also includes Hill Farmstead in Vermont, Brasserie Thiriez in France, and Birrificio Italiano in Italy. Wade's an incredibly talented brewer and we are so lucky to bring his beers to Temescal.

Schwag

We've created some neat rewards to show our thanks for your donation. A few things to note: 

  • When our campaign ends, our lovely friends at BackerKit will follow up to be sure you get exactly the rewards you want, where you want them. And they'll give you the opportunity to add rewards too tasty to offer here.
  • We're adding a logo sticker to every reward package above $10, because who doesn't love a good sticker.
  • When all our rewards are ready, we'll host a Good Times Sunny Vibes reward pick-up fiesta for all our local supporters. Come claim your rewards, be among the first to try our beers, and meet some new pals. We'll announce that date as soon as we know it and all our donors are welcome!
  • Designs are subject to change from the sample images below, but we think you'll like what we come up with in the end.

Introducing "Temescal Vibes," included in our Pin Set, Sticker Sheet, and Illustrated T-shirt rewards. The iconic Temescal lamppost banners (RIP), the MacArthur BART sign letting you know Good Vibes are just around the corner, and your own Sunny Day pal are just three of the many designs coming your way.

What Will We Do with Your Money?

Build a super sweet beer garden, of course! 

Creating a terrific neighborhood hangout spot takes a lot of work and care. We have budget enough to make our outdoor space usable. But with your help, we can go above and beyond our basic needs, making sure Temescal Brewing's outdoor space represents the thriving, creative spirit of our neighborhood.

$30,000 was our minimum goal to outfit the beer garden with lots of comfy furniture, lush plants, stringy string lights, and a mural from a local artist along our new back fence. Because we raised $40,000, we're able to add even more murals, covering our building's side wall with stunning work from local artists. And now that we've surpassed $50,000, we’ll be able to add an amazing outdoor bar just for the beer garden. Perfect for sunny day hangs. From here, the sky's the limit. The more we raise, the more fun we can have creating the beer garden of your dreams.

You Donated, Now What?

Now do us a big favor: “Like” Temescal Brewing on Facebook, Twitter, and Instagram, sign up for our email list, and most importantly, tell your friends about our campaign. What Good Vibes go around, come around! Thank you again for all of your support, pals—you're seriously the best.

Risks and challenges

Starting any new business has its hurdles. Our lease is secure, our City and State permits have been filed, construction is well underway, and our financing outside of Kickstarter is complete. However, we want you to be aware of these risks that could possibly delay our opening:

If the City or State departments cannot issue our final permits, which is highly unlikely, we’ll work together with them to understand the issues until we receive their go-ahead. If our general contractor discovers an unforeseen construction issue, we’ll delay completion until everything meets our quality and safety standards - it’s worth it. You’ll taste the difference in our beers.

We’re doing our best to open by May or sooner. But with so many moving parts, it’s possible we’ll experience some delay. We’ll keep you posted throughout our process and, most importantly: We look forward to welcoming you into Temescal Brewing as soon as we can.

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Support

  1. Select this reward

    Pledge $10 or more About $10

    LOGO STICKER & GOOD VIBES

    Thanks for pitching in, every bit counts! We've got a Temescal Brewing logo sticker for you to paste up anywhere you darn well please. And Good Vibes. Lots of 'em.

    (Plus, the option to get *tasty* add-on rewards when we send you our BackerKit post-campaign donor survey... True for all reward levels from here up!)

    [$10 helps us buy a quart of paint for one of our artist's murals in the garden.]

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    Pledge $25 or more About $25

    ILLUSTRATED STICKER SHEET

    We've commissioned a set of "Temescal Vibes" illustrations, and you can own them all! Get your very own high-quality sticker sheet, and start decorating.

    [$25 helps us buy a gallon of paint for one of our artists' murals in the garden - because our walls are far too big for quarts alone.]

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    21 backers
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    Pledge $35 or more About $35

    TOTE BAG *OR* LOGO T-SHIRT

    We've screen printed your choice of tote bag or T-shirt with our logo art. Perfect for carrying your picnic, or wearing as a hat.

    [$35 helps us buy a tasteful plant to transform our parking lot into a garden. Fresh oxygen goes great with fresh brews.]

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    141 backers
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  4. Select this reward

    Pledge $45 or more About $45

    TEMESCAL VIBES CAP

    Outfit yourself with the official Temescal Garden Shade Protection: a colorful 5-panel cap complete with Temescal Vibes on the front panel. This is going to be a really, really good hat.

    [$45 helps us buy a nice fat plank of wood for our garden fence.]

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  5. Select this reward

    Pledge $50 or more About $50

    PIN SET

    We've made the three freshest "Temescal Vibes" illustrations into enamel pins for you to wear on your next fancy date.

    [$50 helps us buy a string of lights to illuminate our garden. We want to be able to see your beautiful faces, even at night.]

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    14 backers
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  6. Select this reward

    Pledge $60 or more About $60

    SUNTIME FUNTIME: GARDEN ESSENTIALS PACK

    This is all the stylish protection you need for a perfect day in the sun: Temescal vibes cap, custom Temescal sunglasses, and of course, some zinc nosecoat. For safety.

    [$60 helps us bring music outside, so that everything vibes.]

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  7. Select this reward

    Pledge $65 or more About $65

    ILLUSTRATED T-SHIRT & STICKER SHEET

    If you're really feeling those "Temescal Vibes" illustrations, and need the whole world to know, this is the reward for you. Get your very own high-quality sticker sheet with all the icons, and a T-shirt printed from top to bottom showcasing all the glory.

    [$65 helps us buy tap handles for the garden bar. Because drinking outside should be easy!]

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    11 backers
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  8. Select this reward

    Pledge $75 or more About $75

    HOODIE

    We've screen printed a cozy, high quality zip-up hoodie featuring our logo art, for any of those cooler nights out in our garden.

    [$75 helps us buy a stack of taster trays, so you can carry a whole flight to your friends.]

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  9. Select this reward

    Pledge $85 or more About $85

    YOUR VERY OWN GARDEN PLANT PET

    Our garden plants need loving owners, won't you adopt one? You'll get to select your new plant pet and name it whatever you want. We'll help take care of it, but come check on it and give it some water from time to time!

    [$85 helps us buy a bountiful supply of water and fertilizer for your new pet friend.]

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  10. Select this reward

    Pledge $100 or more About $100

    ADD TO OUR VINYL COLLECTION

    We've got a special gift-that-keeps-on-giving kind of reward at this level... In partnership with our friends around the corner at 1-2-3-4 GO!, you get to pick a record that we'll buy for our taproom's permanent collection. Hear your favorite tunes over our sound system to feel even more at home.

    (Request an album in our post-campaign BackerKit survey or visit 1-2-3-4 Go! and ask them to hold a record for us behind the counter. Maximum value, $40.)

    [$100 helps us buy benches for the garden. We're making room for a lot of seats out there, four butt spots at a time.]

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    19 backers
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  11. Select this reward

    Pledge $100 or more About $100

    ENGRAVED PLAQUE

    We'd like to recognize your support by engraving your name on a plaque prominently displayed in our brewery FOR ALL ETERNITY. Visitation rights apply!

    [$100 helps us buy benches for the garden. We're making room for a lot of seats out there, four butt spots at a time.]

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    Pledge $150 or more About $150

    EARLY BIRD "NO JERKS BEERCLUB" MEMBERSHIP

    You'll receive one year of membership in our "No Jerks BeerClub," which includes: our hoodie, a 2L growler with special filling privileges, two tickets to a private "No Jerks BeerClub" event, and first dibs on all our special releases for a year.

    [$150 helps us buy a boatload of painting supplies so that our muralists can cover our walls in their art (although finger-painting is cool, too).]

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    Reward no longer available 20 backers
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    Pledge $175 or more About $175

    LESS-EARLY BIRD "NO JERKS BEERCLUB" MEMBERSHIP

    You'll receive one year of membership in our "No Jerks BeerClub," which includes: our hoodie, a 2L growler with special filling privileges, two tickets to a private "No Jerks BeerClub" event, and first dibs on all our special releases for a year.

    [$175 helps us build planters to help the garden grow, but not grow too much.]

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    Reward no longer available 20 backers
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  14. Select this reward

    Pledge $200 or more About $200

    "NO JERKS BEERCLUB" MEMBERSHIP

    You'll receive one year of membership in our "No Jerks BeerClub," which includes: our hoodie, a 2L growler with special filling privileges, two tickets to a private "No Jerks BeerClub" event, and first dibs on all our special releases for a year.

    [$200 helps us buy tables for the garden. You'll need somewhere to put your drink, and we'll have just the right flatness for that.]

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    81 backers
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  15. Select this reward

    Pledge $225 or more About $225

    THE ULTIMATE PAL PACK = 2L GROWLER, HOODIE, PIN SET, LOGO T-SHIRT, TOTE BAG, STICKER SHEET

    We've assembled a massive collection of rewards for you to show that you're a true pal in all the best ways.

    [$225 helps us install the outside bar, making our garden the perfect watering hole away from home.]

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    18 backers
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  16. Select this reward

    Pledge $500 or more About $500

    GUEST BARTENDER & ENGRAVED PLAQUE

    We've got a once-in-an-ever reward for you: Come tend bar with us! We'll make sure you know what you're doing so you can impress your friends. Play whatever music you want, too. Before your one-hour shift on a Monday-Thursday of your choosing, we'll hook you up with a special behind-the-scenes tour of the brewery with our staff, and we'll get your name engraved on a plaque to commemorate all the fun.

    [$500 helps us install the fence enclosure for our outdoor equipment. We want you to roam free in our garden, just not there.]

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  17. Select this reward

    Pledge $1,500 or more About $1,500

    10-PERSON PRIVATE TOUR

    To thank you for your generosity, we've got a gift you can share with up to nine friends. Come enjoy a private, tasty brewery tour with our staff including a walk through our current menu. Learn how we go from grain, hops, water, and yeast to 15 barrels of goodness every brew day.

    [$1,500 helps us build an attractive front fence to keep the street noise out but the secret garden in.]

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  18. Select this reward

    Pledge $5,000 or more About $5,000

    PRIVATE PIZZA PARTY GARDEN BUYOUT

    To thank you for your all-star help, we've got a gift you can share with as many friends/teammates/colleagues as you've reasonably got. Come enjoy our garden all to yourselves one Monday-Wednesday of your choosing for a private, tasty pizza party. We'll work with you on all the details to make it extra special for your crew.

    [$5,000 helps us build an enclosure for our trash. No, it's not a sexy use for your money, but that's why we're offering a sexy reward to level things out.]

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Funding period

- (31 days)