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FICTION MAGIC is a 3.5 x 5.5 inch 54-count card deck & guidebook that will increase tension in your writing as it decreases it in you!
FICTION MAGIC is a 3.5 x 5.5 inch 54-count card deck & guidebook that will increase tension in your writing as it decreases it in you!
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195 backers pledged $9,182 to help bring this project to life.

About this project

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"These cards are a creative way for Deb Lund to extend her gentle genius for helping fellow writers develop our own magic with fiction. I can hardly wait to get my hands on them, as both a writing teacher and a writer myself."   Christina Baldwin, author of Life's Companion and Storycatcher  

“When I read a book on writing, it takes about 200 pages before I learn anything I can apply to my writing. I can use your cards instantly.”  Carole Dagg, award-winning YA author “

"I want all my writers to have your cards.”  Jen Rofe’ Literary Agent

Fiction writers are troublemakers. We create characters and get them in trouble. We’re also magicians. We pull rabbits out of hats, heroes from certain death, and stories out of thin air. We make magic by making trouble. Fiction Magic. 

My project will provide the funds to publish boxed sets of cards and guidebooks to support writers everywhere. 

"Magical Deb Lund" by Dana Sullivan
"Magical Deb Lund" by Dana Sullivan

I was helping troublemakers and magicians even before my master’s project on teaching writing 25 years ago, and I can't imagine ever stopping. There's nothing that compares to the satisfaction of supporting people who are determined to realize their dreams.

Advice for story creators and their characters!
Advice for story creators and their characters!

Fiction Magic: Card Tricks and Tips for Writers will be a boxed set containing 54 cards with prompts and a 60-page guidebook with suggestions for interpreting each of the 54 card prompts. This instantly-usable 3.5 x 5.5 card deck and guidebook will help strengthen the conflict in novels and short stories as well as inspire ideas for poetry, memoir, and picture books. 

Each card-prompt entry in the 60-page guidebook will be listed alphabetically and will contain “tricks” and “tips” for writers.  Fiction Magic “tricks” may inspire new ideas, provide insights into revisions, or move writers through blocks. The “tips” provide information on the creative process and creativity coaching advice to help you apply the card’s message to your writing life. In other words…

The tricks can help intensify the tension in your story. The tips can help reduce the tension in you.

Deb at a Fiction Magic presentation
Deb at a Fiction Magic presentation

The concept for this card deck has evolved from classes, workshops, presentations, and other teaching and writing I’ve done over the last few decades. While the topic of this project may look like a departure from my published books, the beginnings of these cards actually preceded my books and helped get me published.

Deb Lund, Author, Coach, and Fiction Magician Title Bestower
Deb Lund, Author, Coach, and Fiction Magician Title Bestower

Here’s how it works…

Draw a card (any card!) from the Fiction Magic deck at any point in your story—beginning, middle, or end—and decide what the words on the card mean to you. Unlike other decks of magic cards, Fiction Magic has no rules, and you won’t need a lot of practice to use the cards. The practice happens as you write.

FICTION MAGIC PPT title page featuring artwork for card backs
FICTION MAGIC PPT title page featuring artwork for card backs

I've had a lot of great feedback on Fiction Magic conference presentations, but I want to share a couple special twitter comments after a conference this fall—one from the conference organizer and the other from an agent who also presented at the conference. 

I know how it feels to not follow a dream, to not know how to start, or to get stuck somewhere along the way. The first time I sent in a manuscript and got a rejection, I didn't submit anything again for 15 years. I thought a girl from Small Town Northern Minnesota couldn't be a writer. I didn't think I had what it would take to get published.

That’s why I’m passionate about helping others keep their dreams alive. That’s why I went through the training to become a creativity coach. That’s why I’m publishing Fiction Magic: Card Tricks & Tips for Writers. 

Dash your character's dream, if only temporarily, but go for yours!
Dash your character's dream, if only temporarily, but go for yours!

Fiction Magic is for aspiring to well-published authors—and definitely for anyone who teaches writing—including all the countless groups of writers who used my one-and-only card deck and asked for ones of their own.

I used that old beat-up, hand-made, self-laminated set of cards in my presentations for almost three decades. That deck has been through hundreds, probably thousands, of hands. I had a vision of what the replacement deck should be, knew I didn’t want a publisher to change the format I envisioned or the prompts that I’d refined over the years. After years of feedback, I knew what worked for people, and that’s why I’m choosing to self-publish Fiction Magic with funding from this Kickstarter campaign.

Denice Lewis with "Antares Heart"
Denice Lewis with "Antares Heart"

Fiction Magic will feature this amazing artwork, “Antares Heart,” by Denice Lewis and the cards will be sturdy as well as stunning.

I’ll work with a card-making company called Ad Magic. They’ve been helping me design the cards and will get them printed for me. We’ve been talking and playing with ideas for months now, and they support me in this Kickstarter campaign. Shari and her team at Ad Magic understand the concept and have been open and willing to work on this unique project, believing in me and the project enough to wait for the payment and the printing. I couldn't ask for more.

If you'd like to know more about Fiction Magic, please contact me, or read what Tara Lazar says about them!

Taking risks might be good for both you and your characters.
Taking risks might be good for both you and your characters.

I hope you’ll join me on this adventure. If you’re one of those folks who has waited for these cards, thank you—I wouldn't be here without your coaxing. A big welcome to the rest of you! 

And if this project isn't for you, maybe you'll contribute in order to raise the stakes in the writing you read, or perhaps you know someone who would be interested in Fiction Magic. Tell them. They'll thank you.

Have a fiction magic day!

Risks and challenges

As we proceed on getting this project published, it's possible that there might be delays or mistakes that need to be corrected before publication, but I'll be working with a company that I've already been in contact with for a long time, and we've already worked out issues together, so I'm confident in our ability to tackle whatever arises.

I'm working out shipping issues, so I'll need to find packaging that fits each of the reward offers. My kids will help me package up rewards (we'll send photos!), and I'll have my amazing husband ready for any reassurance or help I need. ; )

Because we live on a remote part of Whidbey Island, our best shipping option is the USPS. I've looked at rates, but I'll need to think about the various sizes and weights. At least our little store/post office is only a mile away.

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  1. Select this reward

    Pledge $12 or more About $12

    Big virtual hug and a thank you card.

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    Pledge $25 or more About $25

    Autographed & inscribed hardcover copy of DINOSAILORS by Deb Lund, a Fiction Magic wand, a Dinothrillogy bookmark, and a postcard.

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    Autographed & inscribed hardcover copy of ALL ABOARD THE DINOTRAIN by Deb Lund, a Fiction Magic wand, a Dinothrillogy bookmark, and a postcard.

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    Early-bird special of Fiction Magic card deck limited to 30 people

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    Pledge $39 or more About $39

    Fiction Magic card deck and guidebook, and a thank you card.

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    Pledge $40 or more About $40

    One-year membership in a private online Fiction Magic support group

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    Pledge $50 or more About $50

    Fiction Magic card deck and guidebook shipped anywhere in the world.

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    Pledge $65 or more About $65

    Fiction Magic card deck and guidebook and a 15 minute phone consultation about the cards, writing, publishing, creativity, or any related topic.

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    Pledge $65 or more About $65

    Kidlit Pack: Picture Book Writer Tips, autographed hardcover 1st edition copies of DINOSAILORS and ALL ABOARD THE DINOTRAIN, and a Fiction Magic card deck and guidebook.

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    Pledge $75 or more About $75

    One-year membership in a private online Fiction Magic support group, a Fiction Magic card deck and guidebook, and a thank you card.

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    9 backers
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    Pledge $75 or more About $75

    2 Fiction Magic card decks and guidebooks.

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    Pledge $175 or more About $175

    5 Fiction Magic card decks and guidebooks

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    Pledge $185 or more About $185

    Two 30-minute school or library author visits, critique group sessions, manuscript consultations, or creativity coaching sessions by Skype or phone.

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    Pledge $425 or more About $425

    Two months individual creativity coaching, including two 25 minute phone calls or Skype sessions, follow-up emails, and a Fiction Magic card deck and guidebook.

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    Pledge $1,100 or more About $1,100

    Six months individual creativity coaching, including monthly 25 min phone calls or Skype sessions, follow-up emails, and a Fiction Magic card deck and guidebook.

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Funding period

- (30 days)