As lifelong foodies, the transition to a plant-based diet for Aidan and Andrew was challenging. They didn't want to support the unsustainable animal agriculture industry, but they still wanted to eat good food! The one kitchen staple they missed the most was high-quality butter.
The problem? Supermarket shelves were stocked with underwhelming "buttery spreads". They all lacked in flavor, functionality, and clean, sustainable ingredients. Simply put - they felt like the outdated, unmistakably artificial tub of margarine.
Taking matters into their own hands, and in between full-time day jobs, Aidan and Andrew spent countless hours tinkering with the winning recipe you see today. FabaButter churns a handful of friendly plant-based ingredients to make a modern butter that tastes the way your grandma remembers it.
To launch into stores nationwide, we need to make FabaButter on a mass scale. If you back this campaign, your money will help fund our 10,000 pound trial run with our manufacturer.
If you’re a backer of $35 or more, you will get exclusive access to trying FabaButter first and letting us know what you think months before it hits shelves. Your feedback will be used directly in fine-tuning our recipe, which will lead to the final formulation! [BTW - refrigerated shipping is wildly expensive. We appreciate your early support as we ship directly to your door.]
Risks and challenges
We’ve spent countless hours vetting ethical and reliable partners. Our suppliers are premium: our supply chain is all non-GMO and sustainable, and our manufacturer abides by all health codes.
Most of all, we are confident in our strong team to execute the most efficient and effective product launch. Having said that, there are always uncertainties and risks that could delay our production schedule.
Although very unlikely, things sometimes do take longer than expected. To assure you of timely delivery, take our word that we want to get this product on shelves as soon as possible!
Throughout the duration of the project, we will update our backers every step of the way, frequently updating you in great detail on all milestones and any foreseeable obstacles!Learn about accountability on Kickstarter
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