Share this project

Done

Share this project

Done
Let’s introduce the signature energy and workout of Pon De FLO to the world with the first ever Pon De FLO DVD!!
233 backers pledged $19,163 to help bring this project to life.

About

Pon De FLO DVD project video thumbnail
Replay with sound
Play with
sound

$19,163

233

Hi! I’m Heather Fay, CEO and Founder of Pon De FLO. Thank you for taking a moment to check out our Kickstarter project. Pon De FLO is a unique Caribbean and Reggae dance-based fitness class that couples high energy, easy-to-follow choreography with intense body strengthening moves to create an exciting and effective workout. The essence of Pon De FLO is to let the energy of the music and choreography free us from all the boundaries we create for ourselves.

Since its start in September 2011, Pon De FLO has gained a respectable reputation within the fitness community, international exposure and has attracted thousands of people in New York City from all backgrounds and boroughs. Pon De FLO creates an explosive environment of self-expression, fun movements, sweat and sexiness! I am currently working to begin certifying instructors to teach Pon De FLO so that the class can be offered in fitness facilities and dance studios worldwide.

In order to share the 'FLO' love with the world, the Pon De FLO team’s next milestone is to create a full-length Pon De FLO DVD. The DVD will allow participants near and far who may not have access to classes, may be intimidated by a large group setting, or simply want to get an at-home workout to experience the FLO. Featuring one-on-one choreography break downs, individual song run-throughs, fitness and execution tips and much more, the Pon De FLO DVD will be sure to present the essence of the FLO, but our vision cannot become a reality without YOUR help!

What The Money Will Go To:
- Music Licensing
- Production
- Post-production
- Studio Space
- DVD duplication, packaging and distribution

Time Frame:
With your help, we can achieve our goals and begin recording the Pon De FLO DVD next spring, with a plan for release in the summer/fall of 2014. 

Pon De FLO is so much more than a fitness class. The mission serves to instill empowerment and confidence, having an effect on lives beyond the four walls. From the bottom of my heart, thank you once again for taking the time to consider backing our project.

Live to dance! Dance to be free!

Risks and challenges

The biggest challenge that may arise is the negotiation of certain rights and licenses. Other risks relate to production costs and crew, but the Pon De FLO team has been communicating diligently with industry professionals to anticipate and address any potential issues that may arise.

Learn about accountability on Kickstarter

Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge US$ 10 or more About US$ 10

    A high five in class and your name in the DVD credits

    Less
    Estimated delivery
    44 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  2. Select this reward

    Pledge US$ 25 or more About US$ 25

    All of the above plus access and first look of the DVD online

    Less
    Estimated delivery
    50 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  3. Select this reward

    Pledge US$ 50 or more About US$ 50

    All of the above plus a digital download of the DVD

    Less
    Estimated delivery
    38 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  4. Select this reward

    Pledge $75 or more About $75

    All of the above plus a signed hard copy of the DVD and a 60 minute complimentary Pon De FLO class located in NYC

    Less
    Estimated delivery
    Ships to Only United States
    15 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  5. Select this reward

    Pledge $100 or more About $100

    All of the above except a 90 minute complimentary Pon De FLO class (in lieu of 60 minutes) located in NYC

    Less
    Estimated delivery
    Ships to Only United States
    24 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  6. Select this reward

    Pledge $250 or more About $250

    All of the above plus admission to the DVD launch after party located in NYC

    Less
    Estimated delivery
    Ships to Anywhere in the world
    2 backers
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  7. Select this reward

    Pledge $500 or more About $500

    All of the above plus a song of choice choreographed by Heather in your honor

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.
  8. Select this reward

    Pledge $1,000 or more About $1,000

    All of the above plus an invite to the DVD viewing party with the Pon De FLO team in NYC and a surprise thank you package

    Less
    Estimated delivery
    Ships to Anywhere in the world
    1 backer
    $
    Kickstarter is not a store.

    It's a way to bring creative projects to life.

    Learn more about accountability.

Funding period

- (30 days)