The ReCycle: World's First 100%-Recycled-Aluminum Bikes
The ReCycle: World's First 100%-Recycled-Aluminum Bikes
We turn used aluminum into sweet, Made-in-USA bikes that are the ultimate expression of green cred and the coolest rides on the road.
We turn used aluminum into sweet, Made-in-USA bikes that are the ultimate expression of green cred and the coolest rides on the road. Read more
Hanging With Us
Shooting video is already pretty fun, but it's even better when your day ends at a pop-up circus in Oakland. We think you'll agree when you see our last video update as we roll into the final days of our campaign. Drop us a comment and spread the word.
The press is rolling in and more is on the way. Check out these links--and get ready for Men's Journal in February!
The ReCycle Origin Story
It all started with inspiration sparked by a recycled-materials, reusable grocery bag with “ingredients” printed on it attached to a messenger bag. Aluminum. Rubber. Plastic. “Hey. Those are bike parts.” Flash! A few years later, and our prototypes are alive, well and rolling down a street near you. (If you live in Los Angeles.) Against so many odds, we’ve managed to create a head-turning bicycle made from 100%-recycled aluminum, making it the greenest transportation option available anywhere.
Now, it’s time to roll The ReCycle forward and start reducing carbon output and waste by reusing aluminum through a closed-loop, recycling mission to create new and awesome bikes from old and worn out materials.
It’s the cruiser that speaks Fijian. The mBula is named after toasts during kava ceremonies on the beaches of Fiji. Coconuts falling from the trees. Stars that actually look like they go on for infinity. Camaraderie and convivial lounging. These are times that joyously scorch themselves into your psyche.
Just like a ride on the mBula. It looks good. It feels good. It rolls with an ease found usually with your back against a coconut tree and your traveling companions at your side. (Also, it’s pronounced mmm-boo-la.)
In Japan, they answer the phone, “Moshi Moshi.” Heed the call and say, “Howdy!” to your own head-turner.
Golden temples. Misty mountains dotted with the graves of samurai warriors and ancient sages. Traditions followed with precision and meditative concentration. A land focused on the betterment of the group while perfecting the self.
The Moshi Moshi blends tradition with the new new. A fixed gear with a flip-flop hub and styling to blow the kimono off the other riders. Certainly one way to perfect the self and lead the group to betterment.
Japanese-language skills not required.
“Namaste,” say all along Nepal’s Annapurna circuit–”I worship the god within you.” Towering peaks and limited oxygen swirl in a heady mix of beauty and wonder unmatched on this planet. When you’re this high you see far and dream big, and wonder at least a bit about your place.
Though, after 28 days without a shower, we decide it’s more like Mudmaste, “I worship the mud upon you.” Mud you can collect anywhere you dream to be with our all-terrain bicycle.
From road to trail, the Mudmaste can get you there while the others bow down to your ride.
It’s pretty simple: We’re a startup. Manufacturing takes cash. Banks aren’t in a lending mood. So, we’re turning to, well, everyone to see if The ReCycle concept connects with, well, anyone. Plus, by turning to our customers to presell our first production run, it gives us momentum to put bikes in shops across the country–and, possibly, the world. More than that, we’ll have enough to start work on new iterations of our ground-breaking bikes, as well as extend our line–and recycling and upcycling mission–into new products.
We’re ready to go. Our concept is proven, and all we need is that first push now that the training wheels are off and we’re peddling on our own. It’s a scary and thrilling moment, and the beginning of something great.
Our builder needs at least 50 bikes per order to create our homegrown bikes at costs that aren’t astronomical, all things considered. We’re looking for 50 mBula orders to get us going. Stretch goals from there are 50 each of the Moshi Moshi and Mudmaste. There’s a good chance you’d see us dancing in the streets if we reach all three goals and place an order for 150 bikes. A really good chance.
It’s all well and good to create an uber-green bike, but if you want to be a change agent you better catch people’s attention. We think we’ve done that. In fact, a recent trip to NYC–a place notorious for it’s who-gives-a-sh!t attitude–proves that we have. Folks literally chased us down the street to ask where we got such a cool bike. Short story: You’d better like attention if you’re rolling a ReCycle.
We took out the seat tube because it’s not necessary and just looks so damn cool. It’s probably as simple as that. Plus, why do the same when you can do different and better? That’s a pretty decent life motto as far as we’re concerned.
Each bike gets its own little bit of panache with a not-at-all-cookie-cutter fork.
Why the hole in the dropout? Because it’s cool. Yep, that’s really it.
It’s better than a chain, and you’ll ride the cutting edge to bicycling’s future. They last longer and don't need maintenance or grease. Good enough for BMW and Harley Davidson motorcycles; good enough for all of us.
NuVinci N360 Internal Hub
It’s like volume control for shifting, and it’ll change the way you ride–for the better. (mBula and Mudmaste are also available as single-speed versions.)
Our unique unisex design translates into bicycles sized for a wide range of riders. Will fit riders from approximately 5’1” to 6’4”.
The ReCycle team consists of two old friends who turned to an incredible group of folks to create and build the line, including designer and car-eschewing bicycle maven, Michael Downes, and the genius builders at Zen Bicycle Fabrication.
Risks and challenges
Since we’re already far down the road, the risks and challenges are minimal in the grand scheme of things. We have prototypes. The builders are ready to go. The supply chain is waiting to jump into gear. Parts have been spec’ed and suppliers are ready to ship. All we have to say is, “Go!” and the wheels will start rolling.
That being said…
1) Like any manufacturing process in its infancy, there could be unexpected delays pushing the timeline longer than anticipated. Our May ship date constitutes our best, conservative estimate for delivery. We’re very hopeful we can beat that, barring unforeseen occurrence.
2) Our bikes are tested to European, more-stringent safety codes. The mBula has been certified and is ready to roll. The Moshi Moshi and Mudmaste need to be retested based upon updated engineering and design. We are confident they will pass and still make the May ship date goal. However, we must ensure we’re sending out the best, safest design possible, and won’t ship if updates are necessary after testing. If you choose these two models, please know that we might need a little patience down the road.
3) As said, our builder needs a minimum order of 50 bikes per model to keep costs as low as possible. We're basing this campaign on our mBula model--if we reach our goal we can make 50. If you want one of the other two models, we must reach our 50 minimum per model. If our campaign is successful and you pledged based upon receiving either a Mudmaste or Moshi Moshi but we don't reach our minimum, we will gladly offer to switch you to another model or get your money back. Simple.
You can, of course, also choose to let us crank along until we have enough to place an order for the model you want. In fact, that would be awesome of you.
The only one we can see so far is: The ReCycle is so popular we overshoot our builder’s maximum output and then a) we work our a$$es off moving things along and b) you might have to wait just a little longer before folks are stopping you on the street asking, “Where did you get that awesome bike?!”
- (40 days)