About this project
6 Style Options ...
NEWS (JUST ADDED! Black & Tan wood sandal for $85.00) Or get 1 different pair of NJ shoes & pay only $71.00 to add a sandal to your order. Pricing includes shipping & tax. We can do wider widths.
VIRGINIAS: Skimmer flat. Custom features. Vibram sole. SIZES: (US WOMEN's) 5, 5.5, 6, 6.5, 7, 7.5, 8, 8.5, 9, 10, 11 Don't see your size? Message us
NOW AVAILABLE WITH OR WITHOUT THE SMALL HEEL!
LEROYS: Custom features. Vibram soles, Comes with 2 sets of laces, black and cream. SIZES: (US MEN's) 4.5, 5.5, 6.5, 7.5, 8, 8.5, 9, 9.5, 10, 10.5, 11, 11.5, 12 (for women subtract 2 sizes, wide foot subtract 1.5 sizes) Don't see your size? Message us
SALLYS: Custom features. Vibram soles. 2 sets of laces, black and cream. Cushioned insoles. SIZES: (US WOMEN's) 5, 5.5, 6, 6.5, 7, 7.5, 8, 8.5, 9, 10, 11 Don't see your size? Message us
PRISCILLAS: Cushioned 3” heel with 1” inch platform. Custom features. SIZES: (US WOMEN's) 5, 5.5, 6, 6.5, 7, 7.5, 8, 8.5, 9, 9.5, 10 & 11-14 for additional $75 charge, add to your pledge amount. Don't see your size? Message us
SYLVIAS: These boots come in black textured beautiful manmade leather. Vibram soles. SIZES: (US WOMEN's) 5, 6, 7, 8, 9, 10
ABOUT MATERIALS: Not only do we use the highest quality US made manmade leathers and suedes... BUT All materials are sustainably produced. They are scientifically engineered to be more durable than leather, while still being as breathable and as beautiful as traditional leather.
SEAL THE DEAL...
OUR STORY: Nicora Johns
The idea for starting the company began with both nostalgia for an old American craft lost and a genuine empathy for all the unemployed American artisans. These folks could be benefiting from having full-time fulfilling work as craftspeople making shoes. (Including the founder of the company). Currently only 1% of the shoes Americans buy are made in America and this number decreases by 7% every year. All the while, Americans are still spending billions of dollars annually on shoes. There must be a solution to this conundrum?
Today, the shoe industry is one of the highest polluting industries in the world. Between the chemicals required to treat leather or make synthetic materials and the agricultural destruction caused by overgrazing livestock, shoe materials make the top ten list of world’s most polluting industries every year.
But what if the US shoe industry were to make a comeback, but we do it more eco-conscious and socially-conscious than everyone else?
This is the EXACT idea behind our debut collection. Our plan is supported by a network of shoemakers and industry professionals here in the United States, who have helped us prepare our shoe company’s Kickstarter launch. We all have a lot of hope at stake for our project as US shoe industry jobs continue to go abroad.
We are partnered with materials manufacturers that produce all of our eco-conscious, high quality man-made shoe materials. Our partners were chosen because they share in our goals of making production safer for the environment, eliminating waste and creating jobs for Americans.
Because we produce handmade shoes locally and buy from local suppliers, we are able to make custom sizes for little or no extra cost. We can also let our customers choose custom materials and colors.
The Current State of the Shoe Industry
Since you are reading this, it’s probably safe for us to assume you are a consumer who cares where their shoes come from. So lets get to the honest truth…
Over 80% of shoe materials production & shoe manufacturing occurs in developing countries that have substandard environmental regulations. It takes 200 plus chemicals to make leather and according to UN statistics 70% of developing countries dump waste into groundwater and do not control emissions into the atmosphere. This is a recipe for polluted waterways, air pollution, ocean dumping and risks to health and human welfare on a global scale.
With that said, the current state of the worldwide leather industry has rendered it impossible for us to use leather while keeping to our mission of using all US materials & environmentally responsible production. The leather industry is highly dependent on fast-produced factory farmed cattle and heavy chemicals to quickly turn hair covered hides into smooth, supple vibrantly colored leathers. Little attention is paid to the chemical dumping, water or air pollution created from tanning/dying nor to how/where the cattle were grazed (rainforest land in South America for example).
All synthetic materials are not created equal. Synthetics are created with chemicals and when these chemical companies are not in countries with strict environmental regulations, the results can be catastrophic. It's important to know where the factories were that made the materials and where the chemicals components came from too. This is a burdensome task if you're just trying to buy a pair of shoes.
It's time for all of us to learn how to decrease our environmental impact. If we complain loud enough, the shoe industry will listen.
Still Photography - Christina M. Felice, www.christinamfelice.com
Video By - Andrew Van Baal
Wardrobe Stylist - Ivy Jarrin
Hair & Make-Up Stylist - Maia Wagle
Talent - Charles Deal, Rachel Fannan, Marissa Puget, Smith Puget, Blue Bear
Horse Handler - Cheyenne Jackman
Music by Matrimony, www.matrimonync.com
Kris & Harry Kistorian, www.shoesusa.com
M. Lisa Odom, Esq., Legal
The Johns family of Atlanta, GA, Inspiration
Nell Alk, Press Relations
Johnson Motors Inc, Props http://www.johnsonmotorsinc.com
Mele Marchesseault, Stylist
Garrett Markenson, Advisor, Genius
William Martin, Logo Design, Web
Pauline Rallis, Materials Expert
Melissa Ramhold, Corbis Images
Andrea Reed, Bullet Belt Cuffs
Nicole Collins, Etsy : vintageshop11
Pete Julienne, Shoe Industry Veteran Extraordinaire
Julie Bonney & William Shanor, Bonney & Wills Shoe School
Larry Waller, Walrus Shoe Co.
Dick Anderson, Thornapple River Boots
Spencer Bruce, Jones and Vining
Ami Lum, Design
Risks and challenges
It is a huge risk to do something that has never been done before. If we are successful, we will be the first shoemaker to have 100% American handmade, eco-friendly, cruelty-free shoes.
First Challenge: It is nearly impossible to start a US made & sourced shoe company in a world that has become accustomed to outsourcing 100% of production to developing countries. Because of this, we have a limited number of workers left to choose from and limited suppliers. If there are any hiccups in our supply chain, it could potentially set us back months.
But thanks to the mountains of assistance we have in our operations management, we have fine tuned our supply chain so that our products do not require many different components, thus simplifying the process and saving money.
Second biggest challenge: we refuse to use any materials that are not 100% eco-safe and eco-produced. This makes it very difficult to find materials, most shoe materials are processed with heavy chemicals in countries that do not have fair labor or strict environmental standards. Therefore we will only buy local materials from factories we can visit, and companies governed by local laws.
We believe our mission to build planet-friendly shoes, produced entirely in the US, is a risk worth taking. The jobs that can be created & the precedents that can be set are worth it.Learn about accountability on Kickstarter
Support this project
- (60 days)