Who are the Deviant Spirits?
Deviant Spirits Distillery was founded by three close friends in Boulder, Colorado. It started like most young businesses do; in the basement with a blowtorch. Our first operating still was a true blend of tradition and budget inspired ingenuity. For months, the sounds of saws, welding torches and copper banging against walls could be heard throughout the house. After spending a majority of twelve months in the basement, our head distiller and mad scientist Jeremy Moyers finally emerged with a vodka (and 100lbs of empty ramen containers) so smooth and unique that we all knew we would have to share it with the world.
Creating the Dream
After months of months of meticulous research, we decided there was only one decision that made sense, to take the plunge! We spent the next two years refining our product and developing several unique infusions (flavored vodkas), putting together a proper business plan and doing everything could to birth our baby. We found a warehouse centrally located in Boulder, signed a lease, purchased equipment and incorporated ourselves as Deviant Spirits, LLC. To do this we had to spend all our savings, liquidate a retirement fund, ask for help from friends and family and take out a sizable business loan.
It took two years of dedicated work to turn our dream into this beautiful reality.
Our soft opening on Halloween 2015 was a great success. We produced a small batch of about 40 bottles of rice vodka and went through every single one. People loved our product! Many people think of vodka as something that requires a chaser or mixer, but the overwhelming response was to the contrary.
Now that the word is out, production is under way of a full sized batch (about 200 bottles) and we are turning to kickstarter to help us fund some very important details:
1) Bottles - Our next minimum order of bottles is 1500 units and will cost us roughly $5,000
2) Gin! - Gin is something we are so very excited for! We want to make it amazing and have already been dabbling in different botanicals, looking to see what might be Deviant enough, but we need time and resources to do lots of test to insure a game-changing Gin. Ingredients, label design and product to use for testing will cost around $5,000
3) Another fermenter - We are currently limited by our fermenter capacity to produce about 500 bottles per month. Another fermenter will effectively double our total production and we've figured that in order for us to pay the bills and quit our day jobs we will need to be able to produce and sell about 650 bottles per month. A shiny new 2000 liter fermenter costs about $5,000
4) Cash on hand - Every business knows how important it is to have some money on hand to cover daily cash flow. The magical number for us to be able to find our legs is a minimum of $10,000
The total plus the cost of all the goodies we'd like to provide our Kickstarter funders is $25,000, and remember if we don't hit the 25k we won't receive any of your donations so help us far surpass it!!
Due to the restriction of Kickstarter, we are unable to offer our spirits as an incentive with Kickstarter but we have tons of awesome merch as well as much bigger rewards for your donations, check it out!
We are so grateful that your've taken the time to check us out and we hope you want to be part of the Deviant family!!
- Deviate from the norm
Risks and challenges
As with any new start-up business, there are many pit falls to traverse, but trust us, we've meticulously planned this business in order to minimize the risk. If you'd like to know more, please contact us and we'll be happy to discuss.Learn about accountability on Kickstarter
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