The "RushBrush" makes brushing your teeth while On-The-Go, the easiest its ever been. Whether you are on vacation, on a plane, at work, camping/backpacking or a disaster victim. This brush will make brushing your teeth easier and more convenient. Our brush combines a travel tooth brush with the toothpaste inside the handle, eliminating the need for a separate tube of toothpaste. You simply squeeze the real tooth paste out of the recyclable (soon to be biodegradable) toothbrush itself. No more need for packing toothpaste on vacation, the RushBrush does it for you. The paste is included inside every RushBrush handle. You open it and squeeze it up through the handle to the bristles of the brush. There are many situations in which you are not able to, or don't want to brush your teeth using the traditional method. It is in these situations that the RushBrush is the solution.
We believe in giving back to the community and to the world, because of that we will be getting our RushBrush into emergency distributors. For every 5 Brushes sold, we will give one away to someone in need or in natural disaster recovery. People in disaster situations around the world can benefit from easy hygiene and deserve the help.
Our new model will include a twist cap so you can open and close the toothpaste channel. This will make it easy to store in a backpack or suitcase without making a mess.
We plan on selling The RushBrush in packs of 5. We will start by selling online, and in local outdoor retail stores. We already have the support and commitment of purchase from many retail stores such as: Hansen Mountaineering, Out N Back Outdoor Adventure Specialists, and the Utah Valley University Bookstore and Convenience store. We are currently working on deals with emergency distributors and airlines. Once we prove our product to the market than we will move into big box retail such as Wal-Mart and Target. No matter how big Rush Brush gets, we will always hold true to our promise in providing brushes to disaster victims in need.
Risks and challenges
Just like every other successful business, we will face obstacles and diversity. We expect to hit some bumps in the road but are ready and fully capable of overcoming them.
Our biggest challenge is raising money to start manufacturing The RushBrush. We have many retail stores and many distribution channels that are ready to support The RushBrush, we just need to raise the money in order to start producing our product.
For every RushBrush bought, We are going to contribute a free RushBrush to someone in need. This is going to take a lot of coordination with different non-profit organizations and distributors.
Having the capacity to produce enough product needed in order to fulfill the needs of the consumers and the disaster victims will be our main obstacle to overcome.Learn about accountability on Kickstarter
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