In a culture saturated with imagery that often represents a singular type of beauty and body, the Body Pos Project is determined to fill the digital world with new voices.
The Body Pos Project shares profiles and portraits of women who are boldly redefining body positivity by showcasing new ideals of beauty, confidence and vulnerability. By creating a website and Instagram feed dedicated to publishing these women's stories, our goal is to inspire all women to create relationships with their bodies that are radically loving.
We've spent months finding women who are creating their own definition of body positivity. Ranging from plus-size models to photographers, Ph.D. candidates to artists, the women with whom we have collaborated offer creative, insightful, and influential stories about their relationships to their bodies. These stories challenge prescribed constructs of beauty, widening the definition of what body confidence can be for all types of women. And we're just getting started. We know there are so many more women and stories to discover and we cannot wait to meet more women with stories to share.
With your help, the Body Pos Project wants to launch a website to share the stories we've learned. Our Instagram feed will have daily posts, sharing imagery and quotes that serve to inspire body positivity to all of our followers. The Instagram will also link followers to our website, where they can read the weekly interviews of the women we're highlighting.
The idea for the Body Pos Project was born when Laura Jane Kenny was retouching images of a model for a fashion brand. In a culture saturated with imagery that represents one type of beauty and body, Laura Jane was determined to fill the digital world with stories and images that were boldly inspiring and remarkably relatable. When she voiced this idea to designer and friend Erin Fosbenner, they soon found themselves spending nights and weekends developing this project, working to make it as beautiful as it is powerful.
Laura Jane and Erin have previously created a project entitled She Was Asking For It, an exhibition that explored the role of clothing and identity for sexual assault survivors. Laura Jane and Erin both work in the creative industry and live in Brooklyn, NY.
The goal for this Kickstarter is $10,000. This will fund:
• A story teller. Finding the women to interview requires researching, contacting and building relationships. Our story teller conducts extensive interviews that are transcribed, edited and polished.
• A videographer. We want to capture moments of our events to share with the Body Pos Project community and build content to reach new audiences.
• A web developer. We aim to develop a site that is modern, engaging and beautiful to gain credibility with women of all ages (focusing specially on ages 13-35). This site will house our interviews and be a home base for our community. This is one of the largest parts of our fund.
• A publicist/launch party: In order to gain buzz and reach the most women possible, we need to hire a professional who knows how to connect us with the right people. As one of our largest expenses, the launch party will include the cost of renting a space in New York City, hiring a staff, supplying drinks and food, and decorating the space in a way that represents our brand. We are inviting press, influencers, celebrities, and movers and shakers.
If we are able to meet our financial goals, we will be able to create a beautiful, impactful and insightful online platform that could connect with and inspire women around the world to lean into body positivity. And this is just the beginning. We want to interview more women, host events, create a podcast, develop a book, and collaborate with artist and influencers who are looking to change the culture of body image.
Risks and challenges
There are always risks and challenges when it comes to creating a new project. We are aware of the time and energy this project will take and understand that we are going to have a lot on our plate. We do have day jobs. There could be delays with production or with rewards.
However, we have done this before. We have plans put in place to help us balance this project with our day-to-day lives. We will also communicate progress and ship weekly updates no matter what.Learn about accountability on Kickstarter
- (18 days)