My goal is to provide a Michelin quality, fine-dining experience in a relaxed and welcoming family atmosphere. As a chef, my greatest joy is interacting with my customers throughout the meal service, sharing their experiences of the culinary partnership we have created.
I started Kinfolk out of desire to share my passion for creative organic food, and I continue to refine my unique take on New American/Californian cuisine. The concept has really taken off, and people really came out and supported me -- and they continue to support me by dining with me and keeping the dream alive.
After 6 months of cooking from the heart -- bringing folks together and creating community one plate at a time -- I've been fortunate enough to find a permanent home for my pop-up Kinfolk, at 919 Cortland Avenue, just a few doors away from where I am currently cooking 903 Cortland. With the move and the new space we decided to give it a new name: 3rd Cousin.
When you come to 3rd Cousin, you’ll be coming into my home...
I am working hard to help define what New American, Californian Cuisine means in San Francisco right now. I do that by taking whats local and organic and channel it onto the plates using my creativity but still keeping it very approachable. The food is Michelin star quality, and it starts with me hand-picking produce at the farmers markets, I want you to taste the difference that this makes as it really makes a difference. The atmosphere is relaxed, cozy and intimate. The service will be polished and friendly, welcoming and warm.
3rd Cousin will showcase all things local not just the ingredients on the plates. Locally made wines, and the work of artists of all types -- photographers, painters, sculptors, iron workers and woodworkers all sharing a part of their own stories and helping to create a new chapter in Bernal Heights dining.
Why do I need your help?
I started Kinfolk with very little money, and moving to the permanent space at 919 Cortland is something that I can't do alone. I need new cooking equipment for the bigger kitchen so I can continue to serve up local organic cuisine to foodies from all over the bay area and beyond, especially my neighbors from down the street. It will take more money than what I have to build the bigger space, so I that I'm able to have more room to teach more kids how to cook and eat using farm fresh organic ingredients prepared in a simple yet flavorful way.
I believe there is no success without the efforts of many. In helping me create this dream, I promise to give back to the community not only by using local and sustainable ingredients, but also by donating my time, kitchen and resources for the betterment of our community.
75,000 FundingStretch Goal - Each contributor, with a pledge of $100 or more will receive two vouchers for our Weekend Brunch. This does not include beer, wine, tax or gratuity.
100,000 FundingStretch Goal - Each contributor, with a pledge of $100 or more will receive two vouchers for our Weekend Brunch and two vouchers for a Dinner Entree. This does not include beer, wine, tax or gratuity.
3rd Cousin is blessed and honored in having Neighbor and Accomplished Artist, Toby Klayman for providing one of her famous works to be the logo of 3rd Cousin.
Risks and challenges
3rd Cousin is being built from the ground up in an existing building. There is a lot to be remodeled, reconfigured and rebuilt, but the bones of the building are solid. We have a great team of local architects, contractors and builders who are getting us through the processes on time and within budget.
The success of Kinfolk caught the attention of the owners of 919 Cortland Avenue, which was an old pizza shop, and they approached the chef and asked him if he would like to take it over and build a new permanent location for the transformation of Kinfolk to 3rd Cousin.
Opening any business in San Francisco can be expensive and challenging. Luckily, Chef Greg Lutes has had extensive restaurant management experience and knows how to maximize value without sacrificing on quality.
Initial operating capital while 3rd Cousin ramps up over the first 6 months is highest on our list. If 3rd Cousin doesn't exceed our minimum funding goal, this will postpone our ability to provide educational instruction for children, young adults and at-risk youth. 3rd Cousin takes great pride in the community partnerships and projects that we have been involved with and we would prefer to stay on track for bettering our community.
3rd Cousin is committed to fulfilling our obligation to our backers and the community where we live and serve.
You will receive “2Fers” bag of 3rd Cousin decadent chocolate truffles. These mouthwatering treats are sure to please and a dessert specialty of Chef Greg. Also includes a shout out on our Facebook and Twitter pages. Pick up at 3rd Cousin.
We will offer you a place on one of our Saturday morning Farmers Markets excursions at the Ferry Building. During this educational adventure, you will get a behind scenes tour of the Farmer’s Market through chef Greg’s eyes. Pledge today to learn first hand what locally sourced and sustainable really means. You also get a Commemorative 3rd Cousin menu signed by Chef Greg and a shout out on our Facebook and Twitter pages.
Your name painted on our Backer Wall, dedicated to all Cousins that supported our project, for the life of 3rd Cousin. You also get a Commemorative 3rd Cousin menu signed by Chef Greg with a shout out on our Facebook and Twitter pages as being an Official 3rd Cousin.
If you back us with $125 and we reach our target, you will receive an official 3rd Cousin apron. Neighbor and internationally known artist, Toby Klayman designed the 3rd Cousin logo and it will inspire your artistic culinary creations. This is the perfect accessory to wear when cooking for kin. Pledge today to protect your clothes from splatters and spills. Plus, you get a Commemorative 3rd Cousin menu signed by Chef Greg with a shout out on our Facebook and Twitter pages.
Three Course Tasting Menu for 2? Yes, it’s true. What better way to enjoy being a 3rd Cousin than to savor the moment with something savory? You and the person of your choice will enjoy Chef Greg’s coveted Chef’s Tasting Menu. Excludes beverages, tax and gratuity.
You become an official 3rd Cousin and are invited to an exclusive 3rd Cousin Backer invitation to light Hors d’Oeuvres at the unveiling of 3rd Cousin and backers wall listing all Cousins names. Plus, you get a Commemorative 3rd Cousin menu signed by Chef Greg with a shout out on our Facebook and Twitter pages.
What Cousin wouldn’t want a Commemorative Project Poster signed by Chef Greg and Artist Toby Klayman? Perfect for framing and display at your home or office. Did I mention this also makes a wonderful gift? You will also receive a signed menu, your name added to our Backer Wall and a shout out on our Facebook and Twitter pages as an Official 3rd Cousin.
3 hour Cooking class for 2 people, where Chef Greg will show you how to prepare a four course meal from start to finish. The best part, you get to enjoy the food that was prepared at the end of the class. This perk is great to share with friends, family and even the little kin in your life. Plus, you get the recipes of the food you prepared, your name on 3rd Cousin Backer Wall and a shout out on our Facebook and Twitter pages as an Official 3rd Cousin.
Four Course Tasting Menu for 4? Yes, it’s true. What better way to enjoy being a 3rd Cousin than to savor the moment with something savory? You and your guests will enjoy Chef Greg’s coveted Chef’s Tasting Menu. Excludes beverages, tax and gratuity.
Chef Greg has commissioned artist Toby Klayman to produce a limited edition, (signed and numbered), 3rd Cousin Kickstarter 6” butter plate. Toby’s ceramics have been featured in The New York Times and on Brian Boitano’s Handyman Special. Besides being highly collectable and useful for butter, condiments or other home delicacies, these plates are also appropriate to hold fine jewelry or watches. Each plate will be an exquisite, charming hand painted ceramic. What better way to honor your butter and guests? You also get a shout out on 3rd Cousin Facebook and Twitter.
Oh my golly-golly!!! You just became a 2nd Cousin and a table will be named after you. Commemorative 3rd Cousin inscribed plaque with your name will be permanently affixed to a table noting you as 2nd Cousin. Imagine the delight and sense of pride when you see your name affixed to your table. You and a guest will be honored at our Unveiling Extravaganza of all Cousins on our Backers Wall. You will be treated to savory light Hors d’Oeuvres and mix it up with other like-minded 3rd Cousin Backers. You also get a shout out on 3rd Cousin Facebook and Twitter.
As a 2nd Cousin you will enjoy a private 5-course dinner at your home for up to 8 people. We prepare, serve and clean up. You and your guests will be pampered and delighted. This perk can be redeemed Sunday through Thursday and is limited to the San Francisco Bay Area. You and a guest will be honored at our Unveiling Extravaganza of all Cousins on our Backers Wall. You will be treated to savory light Hors d’Oeuvres and mix it up with other like-minded 3rd Cousin Backers. You also get a shout out on 3rd Cousin Facebook and Twitter.
With this perk you become 3rd Cousin's 1st Cousin and there is only one. You and nine of your closest friends will be treated to a 6 course Tasting Menu at Harrington Winery. Wine not included due to rules and restrictions. You will also attain 1st Cousin status with naming rights to our large communal table. You will also be entitled to a guaranteed reservation for two people at your table with 24 hour advance notice up to 4 times per year for 4 years. Plus, you get a Commemorative 3rd Cousin menu signed by Chef Greg with a shout out on our Facebook and Twitter pages as being 3rd Cousin's one and only 1st Cousin.
Congratulations on becoming our Next of Kin. Now that your Official Kin, you’ll need to meet the rest of your extended family. This is best accomplished with a good old fashion sit down dining experience with something sumptuous combined with meaningful conversation. You and 9 of your Besties and or Kin will have the pleasure of dining with Artist’s Toby Klayman and Joseph Branchcomb. Your tongue will be doing the happy dance to each of the 5 courses that will be specially prepared for you, (excludes beverage, tax and gratuity). This will be an evening of fine food, exquisite art and witty conversation. Each person will also receive a signed and numbered Limited Edition Butter Plate, a signed Commemorative Project Poster and shout out on our Facebook and Twitter pages as being 3rd Cousin's Next of Kin.