Project image
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€12,566
pledged of €39,000pledged of €39,000 goal
173
backers
Funding Unsuccessful
The project's funding goal was not reached on Fri, May 22 2015 4:01 PM UTC +00:00
€12,566
pledged of €39,000pledged of €39,000 goal
173
backers
Funding Unsuccessful
The project's funding goal was not reached on Fri, May 22 2015 4:01 PM UTC +00:00

About

You need to be able to use your Apple Watch at all times. Nothing is more frustrating than a low powered or empty Apple Watch. It's probably going to happen more often than you would like it to and charging your Apple Watch on your wrist is impossible. With the AWDock you can comfortably use your Apple Watch during charging.

Most scratching happens when you put down and pick up your watch. After some wearing, your watch bands will form around your wrist, making it impossible to charge it flat. You will have to charge it on its side, with a lot more risk of scratching. The AWDock helps to keep your Apple Watch free from nicks and scratches.

Easily read notifications on your desk without the need to wear your Apple Watch, or the need to get out your iPhone.

Docking and undocking with the AWDock is quick and requires fewer actions than charging the regular way. The standard Apple Watch charger works with inductive charging, and MagSafe is incorporated in the AWDock. Simply put your watch on the AWDock to dock, and lift it off to undock.

The AWDock is specifically designed for Apple Watch, to compliment your watch to its fullest. From the start, we implemented a minimal design, and used high-quality materials and finishes, the same as Apple does for their Watch, making the AWDock an extension of your Apple Watch.

A good product is elegant and simple without unnecessary parts which would distract from the design. We designed the AWDock in a way that it holds the Apple Watch charger without screws or clamping parts.

The charger is fully incorporated into the design and fixated with a microsuction pad. The charging cable is designed into a concealed undercut cable channel in the top part of the dock, so it's invisible on the front or top. These features allow you to enjoy the design of the AWDock and Apple Watch to its fullest, and be proud displaying it anywhere with or without your Apple Watch.

Aluminium AWDock. Due to the incorporation of the charger cable, the dock has a complex design and 5-axis CNC machining is required to manufacture it. It is machined from a solid block of aircraft grade aluminium. The aluminium edition is first polished to ensure that all small imperfections are gone; then, micro glass pearl blasted and clear anodized.

Stainless Steel AWDock. Stainless steel in addition to aluminium is much harder to machine, CNC machining it from a solid block is very expensive. Therefore, the stainless steel AWDock is precision casted in high-grade 316L stainless steel, the same alloy that Apple uses for its Apple Watch. After casting, it is 5-axis CNC machined to ensure high precision. For the finish, no expenses are spared: the AWDock is hand polished to achieve a top-quality mirror finish.

Gold AWDock. The gold edition is in the basis the same as the stainless steel AWDock. To achieve a shiny gold finish, the polished dock is first nickel plated to create a barrier that prevents the gold plating from fading. The AWDock is then heavy gold plated with 18 karat gold to accomplish its luxurious finish.

Tooling, production, and fulfillment are expensive. Funding all upfront produces too high a risk for a small company like ours. We need your help, your pledge, and your support as Kickstarters, so that we are able to manufacture the AWDock and get it in your hands to enjoy as soon as possible.

The costs of development and prototyping are covered. Cost for tooling will also be covered. Directly when we reach the funding goal, we will start production. The sooner you pledge, the sooner we reach our funding goal, the sooner we will start production.

The development of the AWDock is almost finished, and manufacturers, and fulfillment partners have been selected. The last step is to finish the design of the recess which accommodates the charger. This will be done in the first weeks of the campaign. 

To reach our funding goal, we need as many backers as possible. Please help us spread the word by telling your friends and family, and by sharing this page on your social media.

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Shipping is FREE for all backers no exceptions. We made this possible by setting up a network of fulfillment centers around the world and are shipping the docks in bulk to them directly from the manufacturer. For example, pledges for the United States are dispatched to fulfillment centers in the United States and shipped from there to the backers, pledges for the countries in the EU are shipped from within the EU, and so on per continent.

Free shipping also means no unexpected import duties and taxes for the countries we fulfill from. It is very annoying when you receive an international package from a backed Kckstarter and then you have to pay import duties - and this happens more often than you would actually want it to. There are no unexpected charges for US, Canada, EU, China and Australia because we import the goods for fulfillment to those countries and pay the import duties and taxes beforehand. 

Directly when we reach our funding goal, we will start production of tooling so the molds are finished at the end of the campaign and production can start immediately after.

The Apple Watch charger is placed in the AWDock in a precision machined recess without effort and is fixated in place with a microsuction pad. The bottom of the dock is also lined with a microsuction pad to keep the AWDock firmly in place when docking and undocking. 

Pledge our campaign so we can make the AWDock a real product for you and other people to enjoy. Thank you for reading and please share this project with your friends, family, and on your social media.

Help us spread the news and let as many people as possible know about the AWDock. Please share and follow us on:

THANK YOU VERY MUCH!

 Apple Watch is a trademark of Apple Inc., no endorsement implied.

At the time of making this kickstarter campaign, the Apple Watch had not been released. The Apple Watches seen in the video and images are 3d printed props.

Risks and challenges

We have spent a total of 6 months designing, testing and refining the design and setting up with manufacturing and fulfillment partners. But there will always be some risks and challenges. We identified and tried to minimize the risks as much as possible. We have spent a lot of time to do all the necessary preliminary work before coming to Kickstarter. We identified the biggest potential risks lie in manufacturing of tooling and the fulfillment of pledges. While we feel like we have reduced these variables as much as possible, they can never be completely eliminated.

TOOLING AND MANUFACTURING
To cast the stainless steel and base of the gold edition tooling is needed. Creating mold tooling is expensive and requires expert knowledge. The lead time to create the tooling for a complicated mold like this is typically 45-60 days. This is where delays could occur. To minimize these, we are working with an engineering company that is experienced in tooling manufacturing and uses a manufacturer that has a known track record for timeliness and quality.

Also, we want to start the manufacturing of tooling right after the funding goal is reached so manufacturing can start directly or soon after the ending of the campaign. The casting tools that make the AWDock are also expensive and the high precision operations such as heat treatment, machining, surface finishing and polishing are all costly so we closely monitor these.

There is another challenge in the mirror polish finish of the stainless steel and gold AWDock. The mirror polish needs to be very high quality without spots and scratches. To do this, all units are polished extensively and put through a rigorous quality control to avoid any defects in the product and only AWDocks with a high-quality mirror finish are send out to backers.

FULFILLMENT
To minimize setbacks and delays in fulfillment we did a lot of preliminary work to set up a network of fulfillment centers around the world to provide free delivery of the AWDock to the backers. The freight shipping partner and fulfillment partners for all continents have already been selected. We communicate with them on a regular basis about the possible incoming freight shipments so we can explore the best options and avoid possible delays so fulfillment can take place instantly after manufacturing.

But most importantly, we will give frequent updates about the progress of tooling, manufacturing and fulfillment. So you'll always be informed about the status of each part of the project.

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Support

  1. Select this reward

    Pledge €1 or more About $1.12

    THANK YOU for helping out!
    We will hang a picture of everyone
    of you in our office and you get
    an imaginary hug for helping out.
    Also you will be updated on the project!

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    14 backers
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  2. Select this reward

    Pledge €44 or more About $49

    Pledge is $46
    [EARLY BIRD] ALUMINIUM EDITION
    Get the AWDock in aluminium.
    Glass pearl blasted and clear
    anodized finish.
    €21 ($22) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Estimated delivery
    Ships to Anywhere in the world
    Limited 71 backers
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  3. Select this reward

    Pledge €49 or more About $55

    Pledge is $52
    ALUMINIUM EDITION
    Get the AWDock in aluminium.
    Glass pearl blasted and clear
    anodized finish.
    €16 ($17) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Estimated delivery
    Ships to Anywhere in the world
    8 backers
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  4. Select this reward

    Pledge €54 or more About $61

    Pledge is $57
    [EARLY BIRD] STAINLESS STEEL EDITION
    Get the AWDock in stainless steel.
    Polished to a mirror finish.
    €26 ($27) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Ships to Anywhere in the world
    Limited 43 backers
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  5. Select this reward

    Pledge €59 or more About $66

    Pledge is $62
    STAINLESS STEEL EDITION
    Get the AWDock in stainless steel.
    Polished to a mirror finish.
    €21 ($22) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Ships to Anywhere in the world
    4 backers
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  6. Select this reward

    Pledge €84 or more About $94

    Pledge is $89
    DUOPACK ALUMINIUM
    Get 2 AWDocks in aluminium.
    Perfect if you want one for your office
    and one for your bedroom.
    €26 ($27) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Ships to Anywhere in the world
    12 backers
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  7. Select this reward

    Pledge €92 or more About $103

    Pledge is $97
    DUOPACK ALUMINIUM
    AND STAINLESS STEEL
    Get 2 AWDocks:
    1x aluminium edition
    1x stainless steel edition
    For those who couldn't make a choice and have both the aluminium Apple Watch Sport and stainless steel Apple Watch.
    €33 ($35) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Ships to Anywhere in the world
    1 backer
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  8. Select this reward

    Pledge €98 or more About $110

    Pledge is $103
    DUOPACK STAINLESS STEEL
    Get 2 AWDocks in stainless steel.
    Perfect if you want one for your office
    and one for your bedroom.
    €42 ($44) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Estimated delivery
    Ships to Anywhere in the world
    11 backers
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  9. Select this reward

    Pledge €168 or more About $189

    Pledge is $177
    MULTIPACK
    Get 4 AWDocks:
    2x aluminium edition
    2x stainless steel edition
    €82 ($87) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

    If you like to customize this.
    Please contact us by email.

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    Ships to Anywhere in the world
    0 backers
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  10. Select this reward

    Pledge €238 or more About $267

    Pledge is $251
    MULTIPACK PLUS
    Get 6 AWDocks:
    3x aluminium edition
    3x stainless steel edition
    €137 ($145) off retail price.

    FREE WORLDWIDE SHIPPING INCLUDED

    If you like to customize this.
    Please contact us by email.

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    Ships to Anywhere in the world
    0 backers
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  11. Select this reward

    Pledge €368 or more About $413

    Pledge is $389
    RESELLER PACK
    Get 10 AWDocks:
    6x aluminium edition
    4x stainless steel edition
    Comes with retail packaging.
    €242 ($256) off retail price.

    If you like to customize this or want more AWdocks. Please contact us by email.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Ships to Anywhere in the world
    3 backers
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  12. Select this reward

    Pledge €400 or more About $449

    Pledge is $422
    GOLD LIMITED EDITION
    Get the AWDock 18 karat gold plated.
    Mirror polished and finished with 18 karat gold plating.

    FREE WORLDWIDE SHIPPING INCLUDED

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    Limited 3 backers
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Funding period

- (39 days)