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Do you think that satire of women's media is cool? See what Reductress can do with a full site redesign.
Do you think that satire of women's media is cool? See what Reductress can do with a full site redesign.
305 backers pledged $14,137 to help bring this project to life.

About

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$14,137

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Reductress.com is the first and only fake women's news magazine. We parody the entertainment, advertising, and other media sources that women consume daily.

Reductress was born from the talents of Beth Newell, Sarah Pappalardo, Trammell Scruggs, and a host of hilarious writers. But our core team needs your help with a full site redesign and a mobile app. We've put a lot of blood, sweat, and hormonal tears into the site so far, and we want to make our site better for you.

$15 - EXCLUSIVE Outtakes Reel of REDUCTRESS PRESENTS: BEST FRIENDS EVER WITH JANEANE GAROFALO

$75 - 18x24" Poster of "8 Sex Positions that will Blow His Mind and Destroy His Penis"

$100: EDITOR-APPROVED, WEARABLE REDUCTRESS T-SHIRT

Our Team:

Sarah Pappalardo - UX/UI Overlord, Designer, Producer

Sarah has over 5 years experience in mobile and traditional web production, with a specialization in UX/UI. She will be designing and producing the project. Sarah and Trammell teamed up to develop phase one of Reductress, which is the site you see today.

Beth Newell - Content Manager, Editorial Director

Alongside Sarah, Beth will be managing the content direction and user experience for the app.

Trammell Scruggs - Developer, Yogi, Token Male

Trammell is our lovely systems administrator and developer, with experience in front-end and mobile development. Trammell has done everything from producing large-scale corporate apps and mobile websites to developing the Reductress site itself.

Risks and challenges

We're constantly running 30 minutes late to everything.

In spite of that, we are a lean team of ladies (and one dude) with years experience in the world of interactive, editorial and comedy. Since our team is already in place, we face few obstacles in completing our goal by the end of 2013.

Unless someone spills margarita on the servers again. Then we're screwed.

www.reductress.com

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  1. Select this reward

    Pledge $5 or more About $5

    A personalized 'thank you' email from the editors. Each pledge will receive a unique nugget of Womanspiration.

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    Pledge $10 or more About $10

    A digital download of the outtakes reel of this Kickstarter video. It all ends in a messy champagne-fueled rage.

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    30 backers
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  3. Select this reward

    Pledge $15 or more About $15

    An EXCLUSIVE, hilarious outtakes reel of our recent interview with Janeane Garofalo, where we make friendship bracelets and talk about Hillary Clinton's vagina.

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    39 backers
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  4. Select this reward

    Pledge $25 or more About $25

    All of the above PLUS two exclusive Reductress buttons - one with Reductress logo, one with an empowering mantra. You'll be the envy of all your frenemies.

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    Ships to Anywhere in the world
    Limited 80 backers
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    Pledge $50 or more About $50

    All of the above PLUS Your name or link mentioned in our monthly newsletter.

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  6. Select this reward

    Pledge $75 or more About $75

    PENIS POSTER
    A custom 18x24" poster of ALL 8 Sex Positions that will Blow your Mind and Destroy His Penis. Add this to any bedroom, bathroom, or kitchen nook.

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    5 backers
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    Pledge $100 or more About $100

    All of the above PLUS a hot Reductress T-shirt! Put those Hanes Beefy T's away, girlfriend!

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    18 backers
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  8. Select this reward

    Pledge $500 or more About $500

    MANI/PEDIS WITH THE EDITORS
    You and up to 4 of your friends have a mani/pedi party at one of our choicest salons in Manhattan. We'll document the experience and send you all photos of our inspiring aesthetic experience.

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  9. Select this reward

    Pledge $1,000 or more About $1,000

    WE WILL LITERALLY PUT YOU ON A PEDESTAL. We heard you should never put anybody on a pedestal, but you're the exception because you have a lot of money. We will do a feature on YOU on the Reductress Tumblr, and celebrate your big heart and wallet for an entire day.

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    Pledge $2,000 or more About $2,000

    All of the above PLUS the idea of a kitten.

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Funding period

- (35 days)