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The Side Winder allows you to wind, store, and protect your MacBook Charger in under 6 seconds without ever having to touch your cables
The Side Winder allows you to wind, store, and protect your MacBook Charger in under 6 seconds without ever having to touch your cables
The Side Winder allows you to wind, store, and protect your MacBook Charger in under 6 seconds without ever having to touch your cables
6,447 backers pledged $290,211 to help bring this project to life.

About

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The Side Winder by Fuse: Wind your charger with ease

$290,211

6,447

  The Side Winder is a reel that allows the user to organize, protect, and store the MacBook charger hassle free. IT'S THE REEL DEAL!

 

Keep your charger organized everywhere you go
Keep your charger organized everywhere you go

 

 

#1 Carrying your charger

The MacBook charger was not meant to be carried. It is bulky, clunky and extremely difficult to store
The MacBook charger was not meant to be carried. It is bulky, clunky and extremely difficult to store

 

#2 Cable Damage and Fraying

Over 60% of MacBook chargers fray within the first 3 years of use. Improper winding and storing cause the charging cables to bend, twist and eventually fray to the point of uselessness
Over 60% of MacBook chargers fray within the first 3 years of use. Improper winding and storing cause the charging cables to bend, twist and eventually fray to the point of uselessness

#3 Keeping your Cable Organized

The charging cable is capable of reaching 12 feet to an outlet. Unfortunately, you rarely need the full 12 feet of cable. This causes a bundled mess of unnecessary cords.
The charging cable is capable of reaching 12 feet to an outlet. Unfortunately, you rarely need the full 12 feet of cable. This causes a bundled mess of unnecessary cords.

 

 

 

 

The Side Winder Allows the user to easily wind the MacBook charger
The Side Winder Allows the user to easily wind the MacBook charger

 

Adjustable length control allows you to be organized whether you are 6 inches or 12 feet from the outlet
Adjustable length control allows you to be organized whether you are 6 inches or 12 feet from the outlet

 

The Side Winder's patent pending design eliminates cable damage and fraying
The Side Winder's patent pending design eliminates cable damage and fraying

 Please help us spread the word! We know not everyone owns a MacBook, so even if you can't use a Side Winder, you can help us spread the word on Facebook, Twitter, Pinterest or Linkedin. We can't do this without you! 

 

         


 

      

 

   

Step 1: Insert the charger
Step 1: Insert the charger

 

Step 2: Wind The Side Winder
Step 2: Wind The Side Winder

 

Step 3: GO!
Step 3: GO!

 

 

The Side Winder Requires the extension cable (NOT INCLUDED)
The Side Winder Requires the extension cable (NOT INCLUDED)

 MacBook Air Users! WATCH THIS VIDEO!

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Get Cash Back on the Projects You Love!
Get Cash Back on the Projects You Love!

 

   

 

               

 Once a we had a basic functional design, we began prototyping. Working our 3D printer to the bone with over 40 Days of continuous printing, we printed out over 30 prototypes and began testing and running focus groups to improve the initial design.

3D Printing Prototypes
3D Printing Prototypes

 

Preliminary testing and CAD modeling
Preliminary testing and CAD modeling

 

 

Over 30 Prototypes were created to perfect the final Side Winder
Over 30 Prototypes were created to perfect the final Side Winder

 

 

 

Visit our website at www.fusereel.com

 

 One day while studying for an upcoming manufacturing test, I noticed every table was covered in an ugly mess of chargers. I immediately closed my books and laptop and drove straight to Home Depot, found an electricians fish tape, taped in my MacBook charger, and Fuse was born. 

I later converted my college house basement into a makeshift workshop. Fueled by many nights of energy drinks, and Top Ramen, The Side Winder went from idea to reality. After competing in various business and engineering competitions, we gained enough traction to dedicate ourselves full-time in bringing this product to life. 

The Fuse booth and BYU's Student Innovator of the Year Competition
The Fuse booth and BYU's Student Innovator of the Year Competition

 All apple logos are owned by apple. Fuse is not endorsed or affiliated with Apple Inc.

Get Your Project Funded Today!
Get Your Project Funded Today!

 

 

Risks and challenges

We at Fuse have been prototyping and 3D printing design variations over the past 6 months to ensure this product is ready for you the consumer. We have also been working closely with manufacturers and expert sourcing companies to roll The Side Winder out as smoothly and quickly as possible. Unfortunately, there are always risks for delay of delivery. Our expected goal for fulfillment is January 2018.
Things that could go wrong and how we are avoiding them.
1. Tooling and Mold time is longer than expected.
- To ensure we do not over promise and under deliver, we have already begun working with manufacturers. The design is injection mold ready and the manufacturing timeline has been given a significant buffer to account for problems.
2. Shipping issues
- We have contracted a very reliable and experienced freight company to ensure that the product arrives on time. Once we receive the products, we have an experienced team ready to fulfill each of your orders.
3. The Design is not ready
- The Side Winder has been printed to almost identical specifications of an injection molded part. The design has been nailed down and tested, and is ready for large scale production.

These are some of the most common problems among Kickstarter campaigns and each of them has been addressed by our team and taken into consideration.
Although we have planned for the worst, there are always things that could go wrong outside of our control. We promise to keep you informed and to deliver as soon as possible.

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Questions about this project? Check out the FAQ

Support

  1. Select this reward

    Pledge $1 or more About $1.00

    The Founders!

    Itunes has sold billions of .99 cent songs. I bet we can top them ;) Thank you!

    Includes:
    • Fuse Decal
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    Pledge $15 or more About $15

    Fuse T-shirt OR Fuse SnapBack Hat

    The word 'sexy' gets tossed around a lot. But nothing quite captures the meaning behind it like a fresh Fuse T-shirt or Fuse Snapback

    Includes:
    • Fuse T-Shirt or Snapback
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  3. Reward no longer available

    Pledge $20 or more About $20

    One Side Winder-Early Bird Special

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $29.99 + Shipping

    Includes:
    • One Side Winder reel
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    Reward no longer available 150 backers
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    Pledge $23 or more About $23

    One Side Winder Kickstarter Discount

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $29.99 + Shipping

    Includes:
    • One Side Winder reel
    Less
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    Reward no longer available 200 backers
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  5. Select this reward

    Pledge $25 or more About $25

    One Side Winder Regular Discount

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $29.99 + Shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    3,663 backers
    $
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  6. Reward no longer available

    Pledge $35 or more About $35

    Side Winder and Fuse T-shirt OR Snapback

    Get your Side Winder reel and rock a Fuse T-shirt or Snapback while you're at it!
    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)

    Includes:
    • One Side Winder reel
    • Fuse T-Shirt or Snapback
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 60 backers
    $
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  7. Reward no longer available

    Pledge $36 or more About $36

    Two Reels Early Bird Reward 40% off

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $59.98 + Shipping

    Includes:
    • Two Side Winder Reels
    Less
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    Ships to Anywhere in the world
    Reward no longer available 25 backers
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  8. Reward no longer available

    Pledge $39 or more About $39

    Two Reels Kickstarter Discount

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $59.98 + Shipping

    Includes:
    • Two Side Winder Reels
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 110 backers
    $
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  9. Select this reward

    Pledge $40 or more About $40

    Side Winder and Fuse T-shirt OR Snapback

    Get your Side Winder reel and rock a Fuse T-shirt or Snapback while you're at it!
    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)

    Less
    Estimated delivery
    Ships to Anywhere in the world
    70 backers
    $
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  10. Select this reward

    Pledge $45 or more About $45

    Two Reels Regular Discount

    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $59.98 + Shipping

    Less
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    Ships to Anywhere in the world
    1,791 backers
    $
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  11. Select this reward

    Pledge $50 or more About $50

    Fuse Reel, One Shirt, One Sick Hat

    Includes:
    • One Side Winder reel
    • T-shirt
    • Snap Back
    Less
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    23 backers
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  12. Reward no longer available

    Pledge $100 or more About $100

    Five Reels - Office Discount 35% off

    Get a Side Winder for everyone in your office!
    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $149.99 + Shipping

    Includes:
    • Five Side Winder reels
    Less
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    Ships to Anywhere in the world
    Reward no longer available 30 backers
    $
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  13. Reward no longer available

    Pledge $110 or more About $110

    Five Reels - Office Discount 30% off

    Get a Side Winder for everyone in your office!
    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $149.99 + Shipping

    Includes:
    • Five Side Winder reels
    Less
    Estimated delivery
    Ships to Anywhere in the world
    Reward no longer available 125 backers
    $
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  14. Select this reward

    Pledge $120 or more About $120

    Five Reels - Office Discount

    Get a Side Winder for everyone in your office!
    The reel is compatible with all MacBook Pro Adapters (see compatibility chart for sizing)
    Product will retail for $149.99 + Shipping

    Less
    Estimated delivery
    Ships to Anywhere in the world
    104 backers
    $
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Funding period

- (30 days)