This project's funding goal was not reached on February 2, 2014.
About this project
There is a super hero in everyone of us. Adrenalina smart hoodie will help you to become one anywhere on anytime. Enjoy your adrenaline together with us, share your location, achievements and experience via Adrenalina app.
Surf, run, wakeboard, bike, parcour, skate- for most of the sports you need special garments, but it is not always easy to slip in one when you are just out of the office or you are in the middle of the beach. Beside of the technological innovations Adrenalina unisex hoodie will give you the freedom to change comfortably anywhere will give you the freedom to change comfortably anywhere you want and with the style.
Adrenalina hoodie is unisex model, that combines the technology, functionality and style.
The hoodie material is cotton with towel like interior, the textile has a small amount of elastane for flexibility. The areas that suffer more the tension are reinforced with the tight cotton woven band. This way assuring the durability of the garment.
The upper hoodie layer has a velcro closure on the left shoulder, this way you can unclasp easily the hoodie, pull the right shoulder down and you are prepared to change into your sport outfit. Get your adrenaline!
Adrenalina hoodie is oversized like fit, to give you more freedom to move, change or just hang around. Choose your Adrenalina hoodie!
The idea arose when one of our team members surfer friend, complained about how difficult is to put on or to take off the wetsuit in the beach without flashing everyone around. Normally the surfers use the towels, but that appears to be not the most secure choice. There are some poncho like garments in the market, but they seems not very successful, as their functions begins and ends just while changing. So we thought what would the surfer wear before or after jumping on waves. And it was a hoodie.
There were loads of sketching, testing and prototyping until we have decided on the best option. We even decided to add the led leash, that would help to dress or could be even used as a flashlight or informative light at the night time.
In the begging it was more about water sport lovers, but then our friend asked to have one too, as she loved to go roller blading in one part of the city and she needed to change her clothes too. So we saw that the Adrenalina hoodie have a much wider range of sport lovers!
When the hoodie was designed, we had loads of ideas about incorporating the digital technology in it. To have the great experiences, activities and feeling of the adrenaline recorded we thought about having an app- something that would let everyone to have a track of their passion and share them with the others. We are very eager to continue the development and the sensor incorporation could be the next step for the future project!
The funds we are raising are not only for the hoodie production, but for the app development as well. Functional, technological and very practical- this is our Adrenalina hoodie!
AND WE NEED YOUR HELP TO MAKE THIS REAL!
Risks and challenges
The production estimation - up to 6weeks.
The production will take place in the textile factory in south Europe. The supplier counts with an excellent experience during the years. Thanks to their expertise and production quality, they are trusted to produce for many brands, thus Adrenalina hoodie production launch depends on the occupation of the factory at the order placement moment. But we do believe Adrenalina hoodie order will place us first in the production line!
The software production estimation - 2months.
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- (45 days)