New Album, New Thoughts, New Stories
This August, 31 years after making my first album, I will be heading into the studio to make my 15th album. It will be an album of songs that explore the things I love; about the thoughts on my mind, the people in my heart, and the God in whom I believe in. I could not be more excited to share this new project with you all. Thank you for following the story of me and my family throughout the years and thank you for partnering with me now as this journey continues.
In an effort to give you all a little bit of an insight into how this project came to be, I asked my great friend and producer, Don Chaffer, to share a few words about my world and the new music from his perspective.
Third Person, Catching Up, Sharing the Story
My name's Don Chaffer. Geoff and I co-wrote most of Geoff's 2011 album, Saying Grace together, and I produced most of that album as well. A few months back, Geoff and I met up to discuss making a new album. We sat on the porch of a coffee shop in Franklin, TN, where Geoff caught me up on his life: his wife and kids, the touring he's done behind Saying Grace, his trips with Compassion International and Fellowship Adventures–all the things he cares about. Some people won't do that, you know–talk about what matters to them. Geoff will, and he does it in a way that's not only easy, it's disarming. And it also... well, my wife said it well one day, after she watched the kickstarter video, "He's just so peaceful. I just always feel so peaceful around him."
That day at the coffee shop, Geoff expressed an interest in broadening the story a little bit. He felt it was time for him to invite people more deeply into his story, not just to share through the music, but also to tell some of the story of his life, the life his music comes from. I agreed, and recommended a kickstarter as a starting place. Obviously kickstarter's a great way to gather the funds for the recording and release of a new album, a way to pre-sell the album, but most importantly, it's a great way to share the process, and the story. Geoff was in, so we began.
This kickstarter video came from conversations Geoff and I had in my studio, many of which gave way to songwriting sessions. At the time of this campaign launch, we've finished writing six of the songs for the new album, and have a couple others partly finished as well. Already, the album feels like Geoff hoped, a window into his life. All we need now is people to share it with.
Geoff Moore: An Historical Perspective
Let me back up a bit. For those of you new to Geoff, let me give you the back-story.
In 1984, 23-year-old Geoff Moore, recorded his first solo album Where Are the Other Nine? for a small record label. Meanwhile, Michael Jackson became the biggest single-gloved pop star of all time, Reagan took his second term in office, and Apple aired a commercial with a jogger throwing a hammer at a big piece of glass. Two albums later, Geoff introduced the world to his then-new backing band, The Distance. Geoff Moore and The Distance went on to record seven albums together, the last of which released in 1997, the year Elton John sang at Lady Di's funeral, and people all over awakened from a year-long "Macarena"-line-dancing dream. Then, in 1999, when George Lucas re-booted the Star Wars franchise in theaters, Geoff went solo again, releasing three more solo albums during the following years, the last of which, Speak to Me, arrived in 2007 alongside Barry Bonds' Major League Baseball steroid-soaked all-time-home-run record.
Note: none of this story has anything to do with either George Lucas or Barry Bonds, really... or steroids for that matter. No, this is Geoff's story; I was just giving you a little historical context.
After Speak to Me in 2007, it would be four years before Geoff made another album.
Independence: Losses, Turkeys, and Saying Grace
2007 marked the beginning of some difficult years for Geoff. Several close friends endured harrowing trials: illnesses, losses, and then, in 2010, Geoff's business partner and close friend, David, passed away after a long battle with cancer.
That's why, when Saying Grace released in 2011, it wasn't just different in how it was released – this was Geoff's first studio album without a record label– but also in how it sounded. Saying Grace revealed Geoff's most personal songwriting to date, and it boasted a new kind of music steered by a new kind of voice, one shaped by vulnerability and the wisdom that comes from living through difficulties.
During those years, Geoff kept touring, and taking his usual trips with Compassion International, but he also co-launched a company, Fellowship Adventures, which leads hunting and fishing trips for men. It's a chance for guys to shed the busy-ness, noise, and stress of their everyday lives. Geoff not only leads the fishing and hunting part (which makes use of his fluency with turkeys), but also the part where men get a chance to focus on re-connecting with God, themselves, and one another. In helping others learn again to love the lives they've been given, Geoff's had a chance to mend from his losses, and re-learn the same contentment for himself.
That brings us to now. The pragmatic stuff goes like this: The album will take $15-20,000 to record, then there's mastering, artwork, replication, t-shirts, order fulfillment, and finally promotion and marketing, not to mention all the time Geoff has to forego other income to write and record. When it's all said and done, we're looking at $30,000 to make this a workable experience. In exchange you get the new album and several other totally great things.
Speaking of totally great things, look over to the right. See that? Aren't those totally great things? "WHAT?!" you say to yourself, "I am totally going to reunite Geoff with his legendary backing band, The Distance, for an acoustic set at my neighborhood block party, and run the grill while I sing along to Geoff & Co. belting out 'KEEP YOUR EYE ON THE BALL!' Oh man. Totally!" Well, Go for it. Now's your big chance.
One of Those Artists
Finally, all humor aside, people like Geoff are just a little bit rare. You don't always run into recording artists who's vision is clearly defined, and who are still open to collaboration; people whose gifts are equal to the challenge of fulfilling that vision, but don't need to flaunt anything. Well, here you go. Geoff is one of those artists. Furthermore, his music really does come from the things he cares about in life... pretty effortlessly. And not only do I think that he cares about some valuable things, but Geoff's sense of peace and contentment are contagious. And who couldn't use a little more peace and contentment, right?
Risks and challenges
We're optimistic that we can finish the album before the end of the year, but have left ourselves a little wiggle room. While we don't anticipate any difficulties finishing the album or fulfilling the rewards, we promise to communicate if we encounter any delays.Learn about accountability on Kickstarter
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