A Short History of Matanzima Hot Sauce
Matanzima Foods is a family business based in Benicia, California (in the beautiful San Francisco Bay Area).
We are originally from South Africa, and we would love to introduce you to Matanzima African Hot Sauce!
During my childhood in South Africa, my family would often take beach vacations along the KwaZulu-Natal (locally referred to as Zululand) coast. One of the best parts of the trip was stopping at some the rural markets along the way and eating the local street food.
Zululand has a very diverse population - of course it is the spiritual home to the Zulu nation, but it also has a large population of people descended from Indian migrant workers, who originally settled there in the late 1800's. Mozambique, not far to the north, was a Portuguese colony, and you can see the influence of all these ethnicities in the local foods.
Local markets often feature locally grown chillies, and home made hot sauces and curries.
Using a family recipe tweaked over many years, Matanzima Hot Sauce brings this taste of Zululand to your table. It is thick, with a consistency close to pasta sauce. Heat builds slowly, allowing you to enjoy full flavor of the food you're eating, before kicking in at the end, giving you that endorphin rush!
Made with fresh ginger, garlic, tomatoes, mustard seeds, cumin and Serrano peppers, Matanzima is all natural and free of any nasty stuff such as preservatives, coloring, corn syrup, thickeners etc.
Matanzima is delicious as a pour-on sauce and as ingredient in cooking. It goes great as a condiment with steak, chicken, fish or vegetarian dishes. Add 1 or 2 tablespoons to casseroles, pasta dishes or stir-fries. Use as a spicy exotic alternative to ketchup or mustard on burgers or sandwiches.
We entered the premier spicy food competition in the USA last year (The Scovie Awards) and walked way with First Place in the International Foods category, so we were pretty happy about that.
Matanzima is sold online and in some local San Francisco area grocery stores, and it has been really well received.
What do we need help with?
Even though Matanzima is produced in a commercial kitchen, everything is done by hand. Fresh ginger? Peeled by hand and minced in a small food processor.... Mustard seeds? Ground in a coffee grinder... Tomatoes? Pureed with a hand blender... You get the picture. Bottling is done with a scoop and funnel - it's painful!
We desperately need to increase our production capacity. Right now, we can produce 10 cases in an 8 hour shift. Our goal, with your help, is to buy the equipment to allow us to produce 10x as much - 100 cases per 8 hour shift!
With bigger batch sizes we will be able to expand into other stores, and make this unique product available to more people.
To do that, we need commercial grade equipment.
We have found a kitchen that we can use that has two 60 gallon steam kettles, which is fantastic, because those babies run for about $10,000 each.
So that's all well and good, but we still need the equipment that will allow us to process 120 gallons worth of ingredients and bottle 120 gallons worth of piping hot Matanzima!
Specifically, we need a:
- Commercial grade large capacity food processor
- Bench top hot fill bottling machine
- Labeling machine
These machines can cost many thousands of dollars new, but we have scoured eBay, Craigslist and local auctions and believe we can get decent used equipment within our budget.
With your help we can get there! But remember, if we don't meet our funding goal we get... nothing... nada... zilch... niks :(
So please help spread the word.
So what do you get for helping us?
Lots of Matanzima Hot Sauce (obviously)
And then some unique, Kickstarter only items:
Cool SWAG like Matanzima T Shirts and Bandanas
Habanero Matanzima - Most people are pretty happy with the heat level of regular "classic" Matanzima, but we also know that some like it *really* hot. For you, we have a special edition Habanero Matanzima, guaranteed to make your teeth sweat! This is not available anywhere else besides on this Kickstarter!
Vuvuzelas - As seen during the soccer world cup played in South Africa in 2010, these carefully crafted horns are made from the highest quality plastic. Capable of annoying up to 50 people at once. Great noise maker for sporting events (just don't use them at a golf tournament - don't ask me how I know this...)
New Reward !!
Braai in a box: Not sure what to try Matanzima on? How about on a boerie roll? Boerie (pronounced boory) rolls are South African style hot dogs made with boerewors - a delicious traditional South African sausage made with beef, toasted coriander seed, black pepper, nutmeg, cloves and spices, cooked over open coals.
Our boerewors is made to our spec by a local butcher and shipped overnight, frozen and pacakaged in styrofoam. Once thawed, you can grill these sausages directly over high heat.
How do you pronounce Matanzima
Muh-tuhn-zimma. No, it does not rhyme with Montezuma, although you may have some of his revenge if you eat too much Matanzima!
What are the ingredients?
Tomatoes, malt vinegar, vegetable oil, garlic, ginger, Serrano chillies, spices, sugar. All natural. No preservatives, thickeners, coloring etc.
How hot is Matanzima?
Well that depends on your tolerance. If you are used to mild/bland foods, then it's pretty hot. On the other hand, if you are a hard core "chilli head" who says things like "you can't make it too hot for me" at the local Thai or Indian restaurant, then Matanzima is probably a "medium". It's about the same heat as Tapatio or Sriracha (rooster sauce).
What is the shelf life?
2 years unopened, 6 months opened. The oil acts as a natural preservative, keeping oxygen away from the ingredients that could go bad. In Africa, a lot of people do not have refrigeration, and that's why oil based sauces are common. These types of sauces will keep for many months after opening, even un-refrigerated.
What's up with shipping?
1. Shipping to US addresses is included in all reward levels.
2. International shipping is extra. See each reward for the amount. We do not make any profit on shipping.
3. We will continue to research international shipping alternatives. If we can bring the price down we will refund the difference between what you actually paid and what it ends up costing.
Who made your awesome video?
That would be Sage at Haphazard Productions. And let me say, that whole "speaking in front of a camera" thing is harder than it looks. (And as you can tell Daniel Day Lewis's Oscar is safe). Sage did a great job of taking 15 minutes of garbled speech, mumbling, and general incoherent rambling, and turning it into a working Kickstarter video!
Risks and challenges
Considering the recipe, suppliers, permits, labels etc are all in place, I can honestly say the risks are quite low, but there are some.
Risk 1: We lose our kitchen spot - kitchens equipped with large steam kettles are hard to find, and we do not have the resources to acquire our own. If this happened we'd have to revert to making Matanzima by hand, producing 10 cases per day on the weekends (we all have full time jobs/school). This would delay getting product out the door. The likelihood is low, but I would still say this is the biggest risk.
Risk 2: Raw materials become unavailable or the price shoots up. Let's say tomatoes world wide are affected by some funky stink rot.. Its gonna be hard to make a tomato based hot sauce without tomatoes... but likelihood is extremely low.
Risk 3: We live in the San Francisco bay area. We have earthquakes. The Big One could hit anytime...Learn about accountability on Kickstarter
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