This project's funding goal was not reached on February 11, 2014.
About this project
We deserve something different! Of course, one can never have too many designer decks... I just thought it would be great if they could not only inspire our imagination but also make it a reality. In building this project, I’ve realized that the world is truly a big and wonderful place and that anybody would love a helping hand in organizing their best holiday yet.
Driven by this thought, I am excited to present to you the EXPLORE deck as my very first release of playing cards! Each location featured is specially handpicked based on research and its unique qualities, making a deck designed to show our love and dedication in creating quality playing cards for you.
EXPLORE is a limited print, and the deck will be printed by the USPCC. The cards are printed on Bicycle stock with Magic finish. The deck features a reveal Joker of my favourite card (see image below).
The final number of prints will be announced at the end of this campaign.
EXPLORE features 52 unique illustrations of cities and historic sites around the globe. Each location falls into one of the 4 categories.
Clubs: Machu Picchu, Peru :: Diamonds: Auckland, New Zealand :: Spades: Dubai, UAE :: Hearts: Paris, France
Clubs: Angkor Wat, Cambodia :: Diamonds: Sydney, Australia :: Spades: Berlin, Germany :: Hearts: Prague, Czech Republic
Clubs: Petra, Jordan :: Diamonds: Copenhagen, Denmark :: Spades: Chicago, USA :: Hearts: Venice, Italy
Clubs: Cairo, Egypt :: Diamonds: Melbourne, Australia :: Spades: New York City, USA :: Hearts: Kyoto, Japan
Clubs: Bangkok, Thailand :: Diamonds: Hong Kong, China :: Spades: Istanbul, Turkey :: Hearts: Lisbon, Portugal
Joker-s will feature additional cities. If you are interested in backing this reward, send me a private message to discuss the choice of city to be featured.
Card Back Design
Tuck Case Design
A2-sized posters (23.4" x 16.5"). Two options available.
3D laser cut wooden keychain (1.2" x 1.7").
I'd love to thank the people that have been of great support throughout the course of taking this project to where it is today.
Daniel Haire for your amazing creativity in crafting individual illustrations.
Jovial Chen for your support and genius-ness in building an awesome Kickstarter page!
Mervyn Tan, Ee Leen Siow, and Wendy Yoon for your time helping me creating this campaign's video tell the story of EXPLORE to the world.
Disclaimer: All images and illustrations are displayed for demonstration purposes. There may be slight design changes that appear on the final product.
Risks and challenges
High cost, high risk - The first time I approached designers with this project, a common response I got was "This project is too large for me to commit to, I'm sorry I'll have to pass". Design cost is the one giant expense incurred in this project. I can't deny that a project of this size and complexity has risks of going over budget and over schedule.
I have set up an accountability structure between me and the designer to ensure that each design item is completed within an agreed duration to keep costs within budget. I am glad to say that things are going according to plan and that there are no signs of getting over the budgeted design costs.
Ability to fulfill by the deadline - This is my very first Kickstarter project and I'm aware that fulfillment is one among the many giants of a funded project. To keep it short, I have listened to the suggestions of successful playing cards creators before me and have decided to use the services of a fulfillment house to get rewards shipped out to backers. I believe that by doing so, I have cut back the majority of the risks of not delivering the rewards on time.Learn about accountability on Kickstarter
The customisation of EXPLORE is more than just customisation of pips and layout of the playing cards. EACH card features a single illustrated destination. That is unique destinations on each card from 2 to Aces. The level of complexity will increase from the lower value to the highest one. At the moment, we only have the 2s illustrated from the number cards.
The projected design time of EXPLORE is 250+ hours (see 'What are the custom aspects of the deck?'). That already constitutes more than half of the funding goal that is being requested. The remaining portion goes into printing the cards and also fulfillment of rewards.
- (30 days)