Tidal+ is the first flip-flop to integrate patented performance technology and progressive polyurethane foam into a sleek and simple design, that we feel is the most comfortable and functional sandal you will ever wear. And we are doing it right here in America.
Flip-flops are loved and worn by all. But like classic sneaker silhouettes, traditional flip flops are pancake flat and made from materials that lack support and comfort. Little has been done to advance this popular category of footwear, until now.
Tidal+ is a flip-flop that combines the materials found in premium athletic shoes with patented insole technology, produced in a state of the art factory just outside of New York City.
We set out to make our Tidal+ flip-flops from the best materials possible:
Understanding that better materials are better for your feet.
Traditionally flip-flops are made out of a material called EVA. While soft to the initial touch, EVA begins to collapse the minute you start to wear it. This means the flip-flops you put on lose their softness and support well before you need to take them off. Over time, they tend to compress even more giving less cushion and support while walking translating to greater wear and tear on your feet and posture. After a short time they are ready for the trash.
Tidal+ changes the game, making our flip-flops out of a engineered material and process: molded, blown polyurethane foam. We like to call this our Wave Foam, a similar material used in the latest and most comfortable performance footwear applications.
Not only does our material feel more comfortable and deliver better all day support, it also greatly outlasts those more traditional flip-flops in the market made from EVA.
Patented ALINE Design
With Tidal+ we didn’t just stop with developing a better material, we partnered with ALINE, a progressive insole supplier whose clientele reads like a who’s who of Olympic and X-Games athletes.
Encouraging Better Posture
Your feet are the foundation of your body. By encouraging a neutral foot position, Tidal+ with patented ALINE technology gives the body a better base from which to move, enabling optimal alignment & efficiency in all phases of motion. The kicker is that we don’t sacrifice fashion at the expense of all of this function.
Shown in the ALINE lab, Tidal+ flip-flops encourage a neutral foot position, improving overall body alignment.
"ALINE is excited to be part of the Tidal+ product launch. We have combined our expertise gained from hundreds of elite athletes and medical professionals with Tidal+ to create a truly new offering in the category. The design successfully supports the wearer’s foot throughout walking creating a more comfortable experience."
- Derek Carroll, President, ALINE
Tidal+ To Be Worn
We are Two Brothers:
We are Tommy and Tim Gibb, brothers working to bring footwear production back to the USA. Having spent our entire lives around the shoe industry, and bringing 18 years of combined footwear production & sourcing experience to the project, we know what it takes to get this job done. We're passionate about leading the charge to bring footwear manufacturing back to our shores, restoring the once proud American heritage of quality & innovation within the industry. We've seen factories the world over and have taken all that we have learned in those travels to create a truly special manufacturing facility in New York.
We're really excited to bring this project to market. Flip-flops are synonymous with fashion, fun, and freedom. It's high time that function is infused into the equation without sacrificing anything. That's what we've done here with Tidal+.
The Tidal+ Team:
Made in America:
We built our own factory here in New York featuring equipment and technologies not previously considered in traditional flip-flop production. All components are sourced domestically and final assembly happens here in our factory. Where as other campaigns rely on outsourcing production to 3rd party factories, with Tidal+ we are the factory to ensure quality is never sacrificed.
We are the Factory
Our commitment to veterans of the armed services goes beyond just hiring them, we are training them to become managers and future leaders of our company. Your pledge will further our commitment to proudly supporting those who afford us the freedom and opportunity to make projects like Tidal+ a reality.
To pre-order your Tidal+ flip-flops, click the button the green "Back This Project" button at the top of the page and pick the reward that feels right for you! It’s as simple as that. Once you have pledged we will reach out to you to collect all of your shipping/fulfillment info once the project campaign concludes at the end of December.
Once you pledge we¹ll make sure to take you with us through each milestone event along the ride with regular project and production updates with live footage included as we work through commercialization and into full production in April 2016.
Why we need your Pledge and Support:
We have the product and concept, the factory and the team, now we need you. The funding raised from our Tidal+ KS campaign will be used to finalize the commercialization of the concept and purchase the necessary expensive tooling needed to bring this incredible new product to market. Your pledge will mean more than just an incredible pair of flip flops, you will be waving the flag declaring we can make great product here in America and we can make a difference while doing so. Thank you so much for your support, we can come up with a great product and push progress but its you that will ultimately help to make the vision a reality. Move Better, Made Better.